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Protonic Red BMW i8 will bow in Geneva

BMW will unveil special edition versions of the i8 at the Geneva Motor Show, but we hope the rest of the company's offerings are more exciting than its first one – the new Protonic Red Edition. BMW bathes this limited edition i8 in the eponymous red and paints some the trim Frozen Grey metallic. The company finishes off the exterior improvements with 20-inch W-spoke wheels that it decorates Orbit Grey metallic with Aluminum matte hubs. The interior upgrades amount to red double-stitching around the cabin and the addition of some carbon fiber and ceramic trim. There are no mechanical changes. It's hard to get too excited about special paint and trim, but if you are in the market for a more colorful i8, then the Protonic Red Edition seems like a good opportunity. Production begins in Leipzig in July. Related Video: Comfortably exceeding expectations: BMW i8 is the world's highest-selling hybrid sports car. Exclusive BMW i8 special editions. Protonic Red Edition gets the ball rolling at the Geneva Motor Show. Munich. Last year, global sales of the BMW i8 exceeded the combined figure of all other hybrid sports cars produced by other manufacturers*; 5,456 units of the i8, which is powered by the combination of a three-cylinder turbocharged engine and an electric drive system, were sold worldwide in 2015. The car's innovative plug-in hybrid technology delivers system output of 266 kW/362 hp (fuel consumption combined: 2.1 l/100 km [134.5 mpg imp]; CO2 emissions combined: 49 g/km)**. "The success of the BMW i8 speaks for itself," said Ian Robertson, BMW AG Board Member for Sales and Marketing. "It is already the world's most successful hybrid sports car and has comfortably exceeded our own expectations. I can think of no better illustration of the relevance of our young BMW i brand." And the BMW i8 is about to add further lustre to its appeal with exclusive special-edition models poised to be unveiled for the first time at the Geneva Motor Show. The new arrivals present customers with even more ways to own a very individual car. BMW i8 Protonic Red Edition will be built in Leipzig from July. The first in this line of special-edition models is the BMW i8 Protonic Red Edition. Like those set to follow in its tyre tracks, it is only available for a limited period.

BMW negotiates Daimler alliance, buys out car-service partner Sixt

Sixt sells its stake in DriveNow car-sharing to BMW BMW in talks with Daimler to combine car-sharing Combining car-sharing business to aid robotaxi plans FRANKFURT — Germany's BMW has bought out partner Sixt from their joint venture DriveNow, paving the way for a broader car-sharing and driverless taxi alliance with Daimler to compete against Uber and Lyft. Car rental company Sixt said on Monday it would generate an extraordinary pre-tax profit of about 200 million euros ($248 million) in 2018 from the sale of the DriveNow stake to BMW for 209 million euros. "With DriveNow as a wholly-owned subsidiary, we have all options for continued strategic development of our services," said Peter Schwarzenbauer, BMW's board member for Digital Business Innovation. "Our experience with mobility services supports our development of future autonomous, electrified and connected fleets," he said, adding that BMW aims to have 100 million customers for "premium mobility services" by 2025. The Sixt deal comes as BMW moves closer to a deal to combine its car-sharing services with Daimler's Car2Go, a person familiar with the discussions told Reuters last week. The German carmakers want to build a joint business that includes car sharing, ride-hailing, electric vehicle charging, and digital parking services, a senior executive at one of the companies said on Monday. Mercedes-Benz parent Daimler and BMW declined comment on the status of potential talks on their car-sharing business. "This is speculation, we do not comment," BMW said. The senior executive, who declined to be named because the plan is not public, said: "This will create an ecosystem which can also be used for managing robotaxi (driverless taxi) fleets." BMW would contribute its ParkNow and ChargeNow businesses to the common company, the executive said, adding that there were still differences of opinion over the valuation of Car2Go. The market for ride-hailing services currently makes up around 33 percent of the global taxi market, and could grow eightfold to $285 billion by 2030, once autonomous robotaxis are in operation, Goldman Sachs said in a recent research note. BMW and Daimler are now working on developing autonomous cars, vehicles which could enable them to up-end the market for taxi and ride-hailing services.

BMW shows off 245-hp, hydrogen-powered 5 Series GT

With BMW's Innovation Days 2015 underway, the German luxury brand is showing off its latest piece of hydrogen-fuel-cell technology. Based in a 5 Series Gran Turismo, the system Í– co-developed with Toyota – promises to deliver on the promise of zero-emissions motoring, without the lengthy recharge times associated with plug-in electric vehicles. At the heart of BMW's latest FCV prototype is a new electric motor derived from the i sub-brand. It produces the equivalent of 245 horsepower, making it roughly comparable in output to the brand's latest 2.0-liter, turbocharged, four-cylinder gas engines. It draws its fuel from a hydrogen fuel tank that sits between the axles. The BMW-patented storage system can hold enough compressed hydrogen to take the hunchbacked 5 Series 300 miles before refueling. BMW and Toyota first inked their FCV partnership back in 2013, with the goal of having "an initial group of approved components ready by 2020," and sales beginning at some point in the next decade. While Toyota has been touting its successes with hydrogen in the form of the new Mirai, this 5 Series marks the first time since the agreement was signed that the German company rolled out one of its hydrogen-powered cars to the public. Check out the 5 Series GT fuel-cell vehicle in the gallery up top, and then scroll down for the official press release from BMW. Long range, short refuelling times, zero emissions: Hydrogen fuel cell drive system points the way to the future of BMW eDrive technology. As part of its research and predevelopment work in the area of drive technology, the BMW Group has focused on the use of hydrogen as an energy source for more than 30 years now. In 2006 the first luxury sedan for everyday use to be powered by a hydrogen combustion engine was unveiled – the BMW Hydrogen 7. And more than 15 years ago the BMW Group also began to direct its spotlight onto hydrogen fuel cell drive systems. A constant stream of significant advances – in terms of energy efficiency, performance capability and everyday practicality – have likewise been made with this technology, which converts hydrogen into power for an electric drive system, rather than burning it inside the engine. The results of the research and development activities in the field of hydrogen fuel cell drive systems will be presented in driving demonstrations for the first time during the BMW Group Innovation Days 2015.