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These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.

2016 BMW 7 Series slims down, techs up

BMW is finally pulling the wraps off its sixth-generation 7 Series. The flagship boasts a ton of improvements for 2016, including a smattering of onboard tech and weight reduction of 190 pounds. The 7 Series uses a new internal structure called Carbon Core. Derived from the i sub-brand, Carbon Core uses a mix of carbon-fiber-reinforced plastic and ultra-high-tensile steel for the 7's major structural components. It's largely responsible for the 190-pound weight reduction, along with the aluminum doors and trunk lid. The weight savings has allowed BMW to maintain a fifty-fifty weight distribution. That new structure underpins the largest sedan BMW has ever produced. At 206.6 inches in total, the long-wheelbase-only 7 Series is over an inch longer than its predecessor. Its 124.6-inch wheelbase and 74.9-inch width, though, remain unchanged. Even with such a modest increase in size, BMW is claiming best-in-class rear legroom, at 44.4 inches – a tenth of an inch more than the current 7. Unlike the old car, though, this new 7 Series gets with the times in terms of chauffeur equipment. The front passenger seat can be slid forward and folded, allowing a lucky rear passenger to take advantage of the new pop-out footrest and optional 42.5-degree seat incline, available as part of the Rear Executive Lounge Seating Package. iDrive now adds a number of 3D sensors that respond to pre-programed hand motions. The 7 Series will debut here in the United States with two engines, both of which should be familiar to BMW consumers. There's a 320-horsepower, 3.0-liter, turbocharged six-cylinder in the nose of the 740i, and a 4.4-liter, twin-turbocharged V8 with 445 hp on tap in the 750i xDrive. 60 miles per hour arrives in a relaxed 5.4 seconds for the 740i and 4.3 seconds in the V8 model. Once again, ZF provides the eight-speed automatic transmission used with both engines. Joining the 740i and 750i is the new 740e xDrive. The plug-in-hybrid sedan is motivated by a 2.0-liter, turbocharged four-cylinder and an electric motor, and is capable of 23 miles per charge and speeds of up to 75 miles per hour in pure electric mode. Tthere's no shortage of tech on the latest 7 Series. While we're familiar with some items, like active grille shutters and BMW's Air Breather system, it's items like the gesture-control-equipped iDrive 5.0 that pique our interest. Alongside the new and standard touchscreen, iDrive now adds a number of 3D sensors that respond to pre-programed hand motions.

BMW i3 called 'most revolutionary car' since Ford Model T

The Ultimate Driving Machine, or at least one of them, may also be the Ultimate Engineering Success. Consultant Munro & Associates, which specializes in automotive tear-down analysis, pretty much said as much when taking an under-the-skin look at the BMW i3 plug-in. In short, the firm liked what it saw. Presenting at Detroit's Plastic's in Automotive conference this week, Munro CEO Sandy Munro called BMW's first mast-produced plug-in model the most revolutionary car "since Henry Ford's Model T." The car earned big points for its substantial uses of materials that are both lightweight (key for any plug-in's range) and recyclable. BMW has touted these advantages all along. In late 2013, the German automaker went as far as saying its use of carbon fiber reinforced plastic (CFRP) would reduce customer costs related to both repair and insurance. The i3 went on sale in the US last May and, by the end of the year, moved more than 6,000 units here. It sold almost 17,800 The i3 last November also was named the Green Car of the Year at the Los Angeles Auto Show, beating out models such as the compressed-natural-gas-powered Chevrolet Impala B-Fuel and the Audi A3 TDI diesel. Munro made news earlier this week when it offered a free i3 for anyone who bought the master- or OEM-level version of the report, though the report isn't cheap and that offered disappeared once Munro made his presentation. Check out Munro & Associates' press release below. Munro Discusses Groundbreaking Technology Finds from BMW i3 Teardown at Plastics in Automotive Conference; Offers New BMW i3 for Purchasers of Master-level Report DETROIT, Jan. 14, 2015 /PRNewswire/ -- During today's Plastics in Automotive Conference in Detroit, Sandy Munro, CEO of Munro & Associates, Inc., discussed – for the first time publicly – his consulting firm's findings from its extensive deep-dive teardown, costing and benchmark study of the BMW i3 urban electric car. During his presentation, "Deconstructing the BMW i3: Groundbreaking Technology and the Composite Car," Munro discussed the carbon fiber life module, polymer components, recyclability and safety of what he considers to be "the most revolutionary car in terms of creative engineering and manufacturing since Henry Ford's Model T." During the presentation, Munro focused on four crucial aspects of the BMW i3: the manufacturing of its carbon fiber life module; its polymer components; recyclability; and safety.