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2015 BMW X4 is a budget X6

We won't argue that crossovers are hugely successful vehicles, with automakers working to provide functional CUVs in a wide range of sizes. But over at BMW, things are just getting out of hand, as evidenced by this new X4 "Sports Activity Coupe" that debuts here at the 2014 New York Auto Show.
BMW is seeing fit to offer vehicles in even the most niche of niches, and the X4 is no exception. Want proof? Have a look at the X4, and the compare it to the X3, the 3 Series Gran Turismo, the 3 Series Sport Wagon, and the 4 Series Gran Coupe. Aside from marginal differences in things like ground clearance and the exact slope of the hatchback, what, exactly, is the difference?
Like the other models we just mentioned, the X4 is powered by either a 2.0-liter turbo-four with 240 horsepower or a more powerful, 3.0-liter turbo-six with 300 horsepower, and unsurprisingly, power is sent to the ground exclusively via the company's xDrive all-wheel-drive system. An eight-speed automatic transmission is the sole gearbox available with either engine. All sounds very familiar, right?

2015 BMW X4 gets its small-screen debut

It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.

BMW expands Takata airbag recall nationwide, 140k 3 Series affected

Following the urging of the National Highway Traffic Safety Administration, BMW has expanded its recall of vehicles equipped with Takata airbag inflators to cover the entirety of the United States, rather than just high-humidity areas. That means there are about 140,000 owners of 2004 to 2006 model year BMW 3 Series coupes, convertibles, sedans and wagons (that means owners of both E46 and E90 3ers should take note). It's unclear if this recall includes the high-performance M3 Coupe and Convertible. With the expansion of its airbag recall, BMW joins Honda, Mazda, Ford and Fiat Chrysler in moving from a regional to a nationwide recall of vehicles equipped with Takata airbags. According to Reuters, BMW claims none of its vehicles have been subject to the potentially harmful airbag deployments.