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BMW readying Spartanburg expansion for X7 production

Prior to the debut of the original X5 in 1999, the idea of a BMW crossover might have seemed like heresy. But here we are, fifteen years removed from the Frank Stephenson-penned design, and the Bavarian automaker has expanded its crossover lineup to include the X1, X3, X4 and X6, and it's showing no sign of slowing down.
We recently reported that BMW is planning on slotting an X2 in at the bottom of the range between the X1 and X3, but now it's being widely reported that it's got an even larger one to put in at the top of its utility line. That, of course, would be the X7, a long-rumored three-row model that would give BMW a large family hauler to challenge the Mercedes-Benz GL.
According to The Wall Street Journal, BMW is expanding its assembly plant in Spartanburg, South Carolina, to accommodate production of the X7 alongside the X3, X4 and X5 that it already builds there for local consumption.

Recharge Wrap-up: BMW i3 Super Bowl ad, Tesla updates backup camera

For the fourth year in a row, fuel economy is the biggest factor in buying a new vehicle. A new report from JD Power and Associates found that, despite cheaper gas, customers still sought out fuel-sipping cars. 14 percent of survey responders cited mileage as the biggest concern when shopping for a new car, and the second most important reason to reject a vehicle. The biggest deal-breaker, though, when it comes to buying a new car is much more superficial: 30 percent of shoppers cite appearance as the main reason to avoid buying a particular vehicle. Read more at Automotive News, or in the press release below. Tesla's 6.1 Firmware update for the Model S makes maneuvering the car in reverse a bit easier. The update includes reverse guiding lines for the rear-view camera when backing up. Combined with the parking sensors, the new lines in the display make it easier to place the car into parking spots by showing where the car will be positioned based on the angle of the steering wheel. Two white lines curve with the steering to show where the car is going. Check it out in the video below or read more at Teslarati. BMW will air a new ad for the i3 during Super Bowl XLIX. The 60-second commercial will play during the first quarter of the game on Sunday, February 1. BMW didn't give the whole idea behind the TV spot away, but did hint at the concept behind the ad. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy," says BMW's Trudy Hardy. Despite Cheap Gas, Fuel Efficiency Still a Primary Concern Exterior Look/Design Top Reason Buyers Don't Even Consider a Vehicle WESTLAKE VILLAGE, Calif.: 14 January 2015 - Despite gas prices falling to their lowest levels since 2010, fuel economy-for a fourth consecutive year-remains the most influential factor among the majority of new-vehicle buyers in determining which vehicle they select, according to the J.D. Power 2015 U.S. Avoider StudySM released today. The study, now in its 12th year, examines the reasons consumers purchase, reject or do not consider-or avoid-particular models when shopping for a new vehicle. According to the study, 14 percent of new-vehicle owners cite gas mileage as the most influential reason for selecting the vehicle they ultimately purchased. At the segment level, gas mileage is the primary purchase reason among buyers of compact, small and midsize cars and compact MPVs.

BMW's DTM champ swaps rides with Mini's Dakar winner

BMW may not race in F1 any longer, and it doesn't compete with Audi and Porsche in the LMP1 class at Le Mans. It even shut down Mini's short-lived effort on the World Rally Championship. But that doesn't mean it doesn't race at all. In fact it's the current reigning champion both in DTM and at Dakar. So to highlight its varied motorsport programs, the German automaker had two of its top drivers swap rides. German driver Martin Tomczyk, who won the DTM title in 2011 and now drives for BMW, took to Nasser Al-Attiyah's Mini All4Racing Countryman on the sand dunes of Dubai. Meanwhile the Qatari driver, who has won the Dakar Rally two times now, took to the wheel of Tomczyk's BMW M4 DTM around Oschersleben in Germany. They even repeated the game of musical chairs at Hockenheim over the weekend. If anything, the promo clip shot by Red Bull just goes to show how different the varied racing machinery can be, and the challenges posed to racing drivers switching between disciplines. But lessons aside, it's a cool clip, so check it out above. Two champions swap cockpits: Martin Tomczyk drives the MINI ALL4 Racing, Nasser Al-Attiyah the BMW M4 DTM. Munich (DE), 1st May 2015. From asphalt to sand and back again: BMW DTM driver Martin Tomczyk (DE) and MINI ALL4 Racing ace Nasser Al-Attiyah (QA) both entered unfamiliar territory and took each other's cars for a test drive. As part of a video shoot for BMW Motorsport Premium Partner Red Bull in Dubai (AE), Tomczyk, a proven master of his trade on asphalt as the 2011 DTM Champion, took the wheel of the MINI ALL4 Racing, with which X-raid has won the famous Rally Dakar the last four years. During DTM testing in Oschersleben (DE), Al-Attiyah was given the opportunity to drive Tomczyk's BMW M Performance Parts M4 DTM. Two wins at the Rally Dakar are just some of the successes the rally driver from Qatar has had to date. He followed up his first victory in 2011 by winning in the MINI ALL4 Racing in January 2015. "Driving the MINI ALL4 Racing through the sand and over the dunes in Dubai was a fascinating experience and was so much fun," said Tomczyk. "The car has an incredible amount of torwue – and the test in the dunes was an amazing adrenalin rush even for an experienced race driver such as myself. It's totally different to driving on a circuit.