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BMW M135i vs. Mercedes A45 AMG in Euro small-lux throwdown

BMW and Mercedes-Benz - please, please, please bring the M135i and A45 AMG hatchbacks to North America. For as long as we can remember, buyers in the New World have been forced to look longingly at Europe and Great Britain and the excellent super hatches that are so routinely offered there. And while we're quite content with the Ford Focus ST and Volkswagen GTI, having a 360-horse five-door with a premium, content-rich interior sounds quite nice.
Our envy for Europe has grown after watching the latest video from Drive, which stars Chris Harris, the Mercedes-Benz A45 AMG and the BMW M135i. This latest battle between MB and BMW takes place on both road and track, with Harris providing a running commentary. If you're interested in the upcoming Mercedes CLA45 AMG, you should pay special attention to the section on the A45, as the two are essentially fraternal twins. While the video is a bit on the long side, it provides a comprehensive rundown of both cars, giving those of us in North America just a small taste of what we're missing. Check it out by scrolling below.

BMW unleashes new M4 racer on DTM

We may not get to enjoy the fruits of it all, but we're in the midst of a golden age in touring car racing around the world. In Northern Europe, rival local series have amalgamated into the Scandinavian Touring Car Championship. In the UK, the British Touring Car Championship is enjoying the largest and most diverse grid in its long history. In Australia, the V8 Supercars series has grown from a Holden vs. Ford battle to include challengers from Mercedes, Nissan and Volvo. And in Germany, the DTM championship has managed to lure BMW back onto the grid to open up the battle between Mercedes and Audi. All good things, in short.
Since returning to the Deutsche Tourenwagen Masters in 2012, BMW has won the drivers' title once and the constructors' title twice, proving the Bavarian manufacturer to be not only a suitable challenger to the two-horse race between its star- and ring-emblazoned rivals, but the dominant force in German tin-top racing. Now BMW is set to enter its third season since returning to the DTM, and this is the car with which it intends to do so.
Replacing the M3 DTM that has impressively won half of the DTM races it has contested over the past two years, BMW's latest racing car is made in the mold of the new M4 coupe. Only it's even meaner. While the production version has switched to a turbo six, the DTM version still uses a V8: a 4.0-liter unit with four-valve cylinder heads, mandatory air restrictors and a Bosch ECU to channel 480 horsepower and 369 pound-feet of torque to the rear set of Hankook racing slicks through a six-speed sequential gearbox. The lightweight chassis is rounded out with competition-level aerodynamics and all the mandatory safety equipment.

Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.