2000 Bmw 5 Series 528i Premium | M Sport | 17" Rims | Cd Changer | No Reserve !! on 2040-cars

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The importance of Angel Eyes, Ventiports and four round taillights

Just the other day, we told you about how Lincoln isn't really a luxury brand, according to Ford's head design man, J Mays. His argument was that Lincoln lacked the unique DNA to differentiate it from the rest of the market, although the arrival of the MKZ is beginning to change that. Now, we have this video from Autoline Detroit, where Jim Hall, an analyst for 2953 Analytics who was quoted in yesterday's Lincoln story, explains the influence of certain styling cues and how they impact the brands.
Using BMW (Angel Eyes) and Buick (Ventiports) as examples for small, simple touches that serve to distinguish the brand's vehicles on the road, Hall then points out how changing trademark styling features, as Chevrolet has done on the new Corvette Stingray, can hurt the vehicle's public perception. Take a look at the full video below for an interesting dive into what these styling features mean to their individual brands.

BMW Concept 90 Motorcycle debuts at Villa d'Este

The Concept 90 is one of two new vehicles BMW is showing off at the Concorso d'Eleganza Villa d'Este on the tony shores of Lake Como in Italy. This year is the 90th anniversary of BMW Motorrad and the 40th anniversary of the R 90 S (inset) - the first production motorcycle to come with a front fairing - and BMW has worked with custom bike builder Roland Sands Design to craft a homage to the Daytona Orange boxer from the Seventies.
While following the line of its forbearer, obviously the Concept 90 has been sexed and sleeked up. The bodywork is of hand-worked aluminum, the giant halogen lamp of the 1975 model (which is when Daytona Orange was introduced) has gone LED, and the front engine cover, valve covers, exhaust and wheels have been made with a contrast-cut milling process.
For a finer description of the Concept 90 check out the press release below, or skip the words and go straight to the high-res images above.

2015 BMW M3 and M4 configurator launched, no lunch hour safe

BMW has just made your lunch break a little more interesting by launching the configurators for the M3 and M4. Pricing and options for the new sports coupe and sedan was revealed just a few days ago, but it's always more fun to see the visual effect your personalizations have on the bottom line.
The M3 and M4 start at $62,000 and $64,200, respectively, without a $925 destination charge. However, as soon as the configurator is opened, both models default with metallic paint ($550) and the M Double-clutch Transmission ($2900), plus extended leather on the M3 ($950) and full leather on the M4 ($3,500). This is basically the way they were shown when displayed at auto shows. Of course, there's nothing preventing users from setting up these performance machines however they like.
So sit down at your desk with a cup of coffee or a sandwich and create your perfect German sport sedan or coupe. It's always fun to see how much money can be spent on a dream car.