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Is BMW ready to increase i8 production?

The BMW i8 plug-in hybrid is really fast. But the car is getting to customers really slowly. The German automaker might be doing something about that. Bimmer executive Ian Robertson, speaking with reports at the Los Angeles Auto Show this week, commented on the high demand for the super-PHEV and said the company may step up production in Germany, Automotive News Europe says. That's because the wait list for the i8 is approaching 18 months in some global markets. And Robertson would like to get that timeframe down to about six months. No details were disclosed about how fast the i8 is being produced or how much faster that production rate may get. The i8, which retails for about $135,000, started sales in Europe in June and in the US two months later. As for the smaller, slower i3 electric vehicle, BMW is making about 2,000 units a month, and wait lists are down to about four months. Part of the reason for that is because BMW shifted distribution rates for that model towards the US to meet higher-than-expected demand from stateside consumers and slow German sales. Through the end of October in the US, BMW had sold almost 4,300 i3 vehicles and 271 i8 models, including 204 i8 units last month alone.

Fastest and most powerful SUVs in America for 2022

Here in the United States, we enjoy power almost as much as we like our SUVs. Thankfully, we’ve got plenty of both. Traditionally, the most powerful SUVs source their massive horsepower and torque from some form of a V8. While thatÂ’s still generally the case, electrification comes into play more and more, whether itÂ’s mild-hybrid tech, a plug-in hybrid powertrain or, as is the case with the two vehicles topping this list, fully electric vehicles. As we enter the 2022 model year, letÂ’s look at the most powerful SUVs available.  Before we dive in, letÂ’s address the elephant that is waiting just outside the door. Due to supply shortages, Mercedes-Benz is shelving most V8 models for the 2022 model year. Some 2021 models can still be found in dealer inventories, but we wonÂ’t include them. With that in mind, letÂ’s dive into the list. 2022 Audi RS Q8 — 591 hp / 190 mph Read our review of the Audi RS Q8 The only Audi on this list is a hot little number, which we characterized as “an uncompromising option in a field of compromised options.” Powered by a 4.0-liter twin-turbo V8 (which seems to be a popular format in this list), its 591 hp and 590 lb-ft of torque get it scootinÂ’ to 60 mph in just 3.7 seconds, and on to a top speed of 190 mph. It even has the bragging rights of holding the Nurburgring lap record for an SUV.   2022 Rolls-Royce Cullinan Black Badge — 592 hp / 155 mph (limited) Read our review of the Rolls-Royce Cullinan This is one SUV where being a passenger might be more exciting than sitting in the driverÂ’s seat, thanks to over-the-top luxury — what do you expect from a car that costs over $350,000? The driver doesnÂ’t go unrewarded, though, with a turbocharged 6.75-liter V12 at their disposal. Thanks to the Black BadgeÂ’s software upgrade, it makes 592 hp and 664 lb-ft of torque to help get to its electronically limited top speed of 155 mph that much quicker.    2022 BMW Alpina XB7 — 612 hp / 180 mph Read our review of the BMW Alpina XB7 Alpina takes already impressive BMW vehicles and turns them into even more powerful, more luxurious machines. The Alpina XB7 improves upon the BMW X7 with a biturbocharged 4.4-liter V8 offering up 612 hp and 590 lb-ft of torque. ThatÂ’s good for a 4.0-second 0-60 sprint and a 180-mph top speed. Alpina also adds its own transmission and drivetrain tuning, upgraded suspension, exhaust and a whole slew of unique appearance touches.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.