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Audi will offer A3 TDI owners same goodwill package

Audi will offer a Goodwill Package, similar to the one Volkswagen has offered owners, for the German brand's emissions-cheating diesel four-cylinder engine. Participating customers will receive a $500 prepaid Visa, a $500 gift card for Audi dealers, and three years of 24-hour roadside assistance. "We are offering this Audi A3 TDI Goodwill Package as a sincere token of our appreciation for your patience," the company wrote on its customer website. This offer will only extend to the A3 TDI. A second EPA violation covers an estimated 85,000 vehicles in the US with VW's Group's 3.0-liter TDI V6 like the 2016 A6, A7, A8 and Q5, and the models are also under a stop sale. However, these owners aren't eligible for the Goodwill Package at this time. "Audi is currently investigating the allegations" against the six-cylinder engines, according to the explanation on the site's FAQ. Owners need to register their VIN on the company's website to apply for the Goodwill Package. They'll receive the items in the mail around four weeks later, but will then need to take the affected vehicle and the package to the dealer to activate the cards. Like the VW program, people have until April 30, 2016, to apply for the offer. VW Group of America CEO Michael Horn said last week around 120,000 people already registered for the brand's Goodwill Package. Related Video:

Audi chooses A3 as its Super Bowl darling

With Super Bowl XLVIII less than two months away, we're sure to hear plenty of news about automakers and their various plans for in-game commercials. Audi has announced that it will return for its seventh year of Super Bowl advertising, but few details were provided about the spot other than the fact that it will focus on the all-new 2015 A3.
The 60-second ad will air during the third quarter of the game, and while Audi did not say how much it is spending on the spot, Ad Age says that a 30-second commercial will average around $4 million for next year's Big Game. Last year, Audi's choose-your-own-adventure "Prom" commercial was the second favorite video in our unofficial poll of readers, but the competition should heat up even more this year with General Motors returning to Super Bowl advertising after taking a year off and Jaguar preparing its first-ever Super Bowl ad to introduce the F-Type Coupe.

Audi traffic light recognition could save 240 million gallons of fuel [UPDATE]

Any hypermiler will tell you that the way you drive your car has a huge impact on how much energy it uses. But these greenfoot drivers haven't had a car that's smart enough to tell them about the inner lives of traffic lights. That's what a prototype system in an Audi A6 Saloon that the German automaker recently tested in Las Vegas can do. Since the car can communicate with local traffic signals and is able to predict when lights will change, the car can help reduce CO2 emissions by up to 15 percent. Further, Audi says that the system could save some 238 million gallons of fuel (900 million liters), if deployed across Germany. We can only imagine what hypermilers could do with this. We got to drive the Audi Online traffic light information system prototype in January, but we focused more on how the system worked rather than the green aspect. Now that Audi has had a bit more time to crunch the numbers, it has released fuel economy information for the connected car. The key points for the eco-side of things are that the driver is told in the dashboard how fast/slow to go to hit the next green light. This can help prevent unnecessary speeding and or encourage drivers to go a bit faster in order to hit the green, thus preventing idling and wasted time. The system is too smart to let you idle for long. Except that Audi Online is too smart to let you idle for long. The Audi connect system can calculate how much longer the light will be red and can access the car's start-stop capabilities and will fire up the engine "five seconds before the green phase." That seems like an awful long time in a world where competitors have figured out ways to restart an engine in 0.35 seconds. We've asked Audi for an explanation on why this buffer is so lengthy, and will let you know what the reasoning is when we hear back. Despite the trials in the A6, Audi says the Audi Online traffic system could be integrated into any Audi model, "subject to the necessary government legislation." Aside from the Sin City tests, Audi is running trials of the connected car in Verona, Italy and Berlin, Germany. If you'd like to test it out yourself some day, take heart from this line in the press release, available below: "A market launch is currently the subject of intense analysis in the United States." *UPDATE: Audi's Mark Dahncke told AutoblogGreen that the five second window is meant, "To alert the driver that the light is about to turn green.