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Audi R8 Spyder is latest big New York Auto Show debut

The New York Auto Show hasn't been boring. Highlights so far are the kick ass Mazda MX-5 Miata RF and the new Lincoln Navigator Concept. And now, Audi has added a healthy dose of supercar to the mix with the new R8 Spyder. The headlining stats are familiar, seeing as how they're plucked directly from the new R8 hardtop. The only powertrain option is the 5.2-liter V10 and seven-speed S-Tronic dual-clutch transmission. That engine, as in the hardtop, is good for 540 horsepower and will get this droptop German to 62 miles per hour in just 3.6 seconds (only a tenth of a second off the Coupe's time). The convertible R8 will run all the way up to 197 miles per hour. Audi's release makes no mention of a higher-performance V10 Plus model, which is available on the R8 Coupe. That top-end trim bumps output to 610 ponies and cuts three-tenths of a second off the base hardtop's 3.5-second run to 60. The upside, of course, is unlimited headroom. The new fabric roof can be opened or closed at speeds up to 31 miles per hour, and the operating time is 20 seconds in both directions. The R8 Spyder hasn't exactly been a secret. We've spotted it testing as recently as August, and it was included on a leaked product road map last month with a listed March/April debut. Check back later for a full round of live images from the R8's New York debut. Until then, check out our first images of the new R8 Spyder, available up top. Related Video: New Audi R8 Spyder V10: debut at the New York International Auto Show V10 engine developing 397 kW (540 hp), from 0 to 100 km/h (62.1 mph) in 3.6 seconds New: driving dynamics system with performance mode Audi Space Frame with 50 percent improvement in rigidity 397 kW (540 hp), from 0 to 100 km/h (62.1 mph) in 3.6 seconds, top speed 318 km/h (197.6 mph) – the new Audi R8 Spyder* with V10 naturally aspirated engine merges impressive performance with the allure of open-top driving. Its striking design and high-end technologies demonstrate the concentrated expertise of the premium brand. Audi is unveiling its new open high-performance sports car at the New York International Auto Show 2016. "With its spontaneous throttle response, quick revving-up and inimitable sound, the 5.2 FSI naturally aspirated engine in the new Audi R8 Spyder delivers undiluted emotion," remarked Dr.-Ing. Stefan Knirsch, Member of the Board of Management for Technical Development.

2015 Audi A3 E-Tron [w/video]

Over the years, we've had a chance to test a lot of Audi E-Tron vehicles, from very early all-electric prototypes (back then we only got to sit in the passenger seat) to the A6 L E-Tron PHEV and the A1 E-Tron plug-in hybrid. All of them were concepts and promises, merely whispers of what was possible, even as the Nissan Leaf, Chevrolet Volt and two Tesla models were making waves in the marketplace.
As we learned last year in our Deep Dive of the E-Tron project, all of the concepts, prototypes and rumors have finally come to fruition in this A3 Sportback E-Tron. Previously, we were given a chance to drive a prototype, but it was only very briefly. Last week, we finally got to run a production-representative example through the hilly roads between Vienna, Austria and Munich, Germany. After spending a solid day with Audi's first marketable E-Tron vehicle, we can say that it's a most amazing bit of engineering, in particular for the way that Audi has done so much to hide the fact that this is an electrified vehicle. Not entirely, of course, but the idea was to make the A3 Sportback E-Tron a no-compromise PHEV. And that means it drives and feels, in many ways, like the standard A3 Sportback despite over 700 extra pounds. Oh, and there's a charge port hidden behind the four rings in the grille.

YouTube's Super Bowl commercial buzz list dominated by automakers [w/videos]

After Sunday's big game, YouTube will be the place to watch every commercial that you missed when you left your seat for an emergency guac refill or, as we say in Cleveland, took the Browns to the Super Bowl. That makes YouTube the nation's water cooler on Monday, and it's got some preliminary stats to share in the lead up to kickoff.
As you know, Super Bowl advertisers, particularly automakers, like to endlessly tease their big budget commercials in the weeks before the game, many times revealing them outright days in advance. Because of this, YouTube can tell us which commercials have been viewed the most so far, and their top five list is all automakers.
Kaley Cuoco appears to have been a good investment for Toyota, as her ad for the RAV4 has garnered the most YouTube views - six million and counting - among Super Bowl commercials so far. Second place goes to Mercedes-Benz, though not its actual Super Bowl commercial, but rather the teaser for it. You know, the one with Kate Upton and the car washing, which is up to 5.6 million views. Third place is Audi's Prom commercial (3.3M views), fourth goes to Volkswagen's slightly controversial Get In, Get Happy ad (3.3M views), and the fifth and final spot is bookended by the teaser video for Kaley Cuoco's commercial (3.2M views). You can watch all five in order below.