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Are supercars becoming less special?

There's little doubt that we are currently enjoying the golden age of automotive performance. Dozens of different models on sale today make over 500 horsepower, and seven boast output in excess of 700 hp. Not long ago, that kind of capability was exclusive to supercars – vehicles whose rarity, performance focus, and requisite expense made them aspirational objects of desire to us mortals. But more than that, supercars have historically offered a unique driving experience, one which was bespoke to a particular model and could not be replicated elsewhere. But in recent years, even the low-volume players have been forced to find the efficiencies and economies of scale that formerly hadn't been a concern for them, and in turn the concept of the supercar as a unique entity unto itself is fading fast. The blame doesn't fall on one particular manufacturer nor a specific production technique. Instead, it's a confluence of different factors that are chipping away at the distinction of these vehicles. It's not all bad news – Lamborghini's platform sharing with Audi for the Gallardo and the R8 yielded a raging bull that was more reliable and easier to live with on a day-to-day basis, and as a result it went on to become the best-selling Lambo in the company's history. But it also came at the cost of some of the Italian's exclusivity when eerily familiar sights and sounds suddenly became available wearing an Audi badge. Even low-volume players have been forced to find economies of scale. Much of this comes out of necessity, of course. Aston Martin's recent deal with Mercedes-AMG points toward German hardware going under the hood and into the cabin of the upcoming DB11, and it's safe to assume that this was not a decision made lightly by the Brits, as the brand has built a reputation for the bespoke craftsmanship of its vehicles. There's little doubt that the DB11 will be a fine automobile, but the move does jeopardize some of the characteristic "specialness" that Astons are known for. Yet the world is certainly better off with new Aston Martins spliced with DNA from Mercedes-AMG rather than no new Astons at all, and the costs of developing cutting-edge drivetrains and user interfaces is a burden that's becoming increasingly difficult for smaller manufacturers to bear. Even Ferrari is poised to make some dramatic changes in the way it designs cars.

Audi S3 starts at $41,400, A3 Cabrio rings up at $35,600 and A3 TDI priced from $32,600

Audi has released the official pricing info for the all-new A3 TDI Sedan, A3 Cabriolet and the S3 Sedan, and the news appears pretty good all around. As usual, none of the following prices include Audi's unspecified-for-now destination charges.
The big news is the S3, complete with 292 horsepower, a six-speed dual-clutch transmission and Quattro all-wheel drive. Prices start at just $41,100, which is a decent savings over the more powerful, 355-hp Mercedes-Benz CLA45 AMG.
The new A3 TDI sedan, meanwhile, has a starting price of just $32,600. While you'll be certain to save some money on fuel, you'll be doing so without Quattro all-wheel drive. Still, the improved economy of the 2.0-liter, turbodiesel four-cylinder isn't priced too steeply, relative to the gas-powered A3's $29,900 starting price.

Recharge Wrap-up: Tesla software suggestions, 'Audi at home' car sharing

Norwegian Tesla buff Bjorn Nyland wants the Tesla community to offer suggestions for the Firmware 7.1 over-the-air update. 7.0 includes a variety of small changes to the interface design, which Nyland discusses in depth in the video above. He offers constructive criticism, especially for things like the placement of certain data within the display. He calls upon other drivers to suggest their own changes and features they'd like to see in future updates. Nyland plans to tweet at Elon Musk once there are enough comments with hopes that Tesla will take the community's suggestions into consideration. See the video above, and read more at Teslarati. A survey of NRG eVgo stations found that drivers use DC fast charging over Level 2 charging by a ratio of 12 to 1. While businesses might prefer to install a Level 2 charger because it is cheaper and could help convince the customer to linger longer while they wait for a charge, this study suggests that DC charging could actually be a better way to attract customers. But the question is how to make DC charging sustainable for businesses with regard to the costs. Read more at Green Car Reports. Audi is launching its vehicle sharing program at luxury residences in San Francisco and Miami this week. Called "Audi at home," the program provides residents with a fleet of Audi vehicles at their disposal at either hourly or daily rates. The cars – the S7, S5 Cabriolet, SQ5, TT Roadster, Q7, and RS5 Cabriolet – are all of the Prestige trim level. Drivers needn't worry about mileage charges, tolls, fuel costs, insurance, or cleaning. Just reserve the car online, and drop it off at the property's valet when finished. Audi at home is launching at the Lumina luxury condos in San Francisco and at the Four Seasons Residences in Miami, with expansion to more cities planned for the future. Read more from Audi. Ballard is partnering with bus manufacturer King Long to build fuel cell buses in China. The two companies will work together to design and deploy the hydrogen-powered buses first in China, then in King Long's global network. "We are delighted to be working with the second largest bus OEM in the world on this important fuel cell bus design and market opportunity," says Ballard President and CEO Randy MacEwen. "Together, we are looking to optimize the design in order to improve performance, while lowering cost.