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Get a load of Audi's TTs [w/videos + poll]

The third-generation Audi TT coupe has made its debut here at the Geneva Motor Show, showing an evolutionary design for the German automaker's fashion-forward coupe. As expected, the new TT takes plenty of inspiration from the Sport Quattro Concept that debuted in Frankfurt last year, and it draws upon cues from the model's past two generations.
After seeing it in person, the Autoblog crew on-site in Geneva is sort of torn about the new model. It's crisp and well-proportioned, but in terms of its exterior design, it also doesn't come off like a significant generational leap forward - the aesthetic distance between the original TT and the second-generation model was quite a bit larger. Of course, it's hard to reimagine a design icon, and either way we'll have to wait until we see the car on the road to make final judgments.
Audi is offering a trio of engines for the new TT, including a 2.0-liter turbodiesel powerplant that's good for 184 horsepower, 280 pound-feet of torque and an excellent 56 miles per gallon. On the gasoline front, Audi is offering two versions of its well-liked 2.0-liter TSI turbo-four. The less-powerful spec still offers up a healthy 230 hp and 272 lb-ft of torque, while the higher-output 2.0T sends 310 hp and 280 lb-ft of twist to all four wheels in the TTS coupe. Potent stuff.

Audi working on new Quattro-centric horizontal design language

If we were to opine that Audi needed a new design language, we certainly wouldn't be the first. Because while most of the vehicles wearing the Four Rings these days look slick enough, they all tend to look rather similar, and perhaps lack a certain amount of character. If the latest rumors are to be believed, Audi is working on just such a design overhaul.
The new design language being developed in the studios at Ingolstadt is said to differ from the current theme in two ways. For one, it's set to be dominated by a more horizontal approach, eschewing the tall vertical grille that dominates the noses of many of Audi's current models in favor of one that stretches more widely across the fascia.
For another, Edmunds projects that the new design language will emphasize the four-wheel-drive setup that has become Audi's hallmark. We understand that to mean more muscular wheel arches, with the rest of the design revolving around that element for an overall look that's more visually planted on the road. We'll have to wait to see how this theme develops, but the rumors at least indicate that Audi is aware of its design issues and is working to address it.

YouTube's Super Bowl commercial buzz list dominated by automakers [w/videos]

After Sunday's big game, YouTube will be the place to watch every commercial that you missed when you left your seat for an emergency guac refill or, as we say in Cleveland, took the Browns to the Super Bowl. That makes YouTube the nation's water cooler on Monday, and it's got some preliminary stats to share in the lead up to kickoff.
As you know, Super Bowl advertisers, particularly automakers, like to endlessly tease their big budget commercials in the weeks before the game, many times revealing them outright days in advance. Because of this, YouTube can tell us which commercials have been viewed the most so far, and their top five list is all automakers.
Kaley Cuoco appears to have been a good investment for Toyota, as her ad for the RAV4 has garnered the most YouTube views - six million and counting - among Super Bowl commercials so far. Second place goes to Mercedes-Benz, though not its actual Super Bowl commercial, but rather the teaser for it. You know, the one with Kate Upton and the car washing, which is up to 5.6 million views. Third place is Audi's Prom commercial (3.3M views), fourth goes to Volkswagen's slightly controversial Get In, Get Happy ad (3.3M views), and the fifth and final spot is bookended by the teaser video for Kaley Cuoco's commercial (3.2M views). You can watch all five in order below.