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Audi A3 outselling Mercedes CLA 2 to 1 in its first 3 months on sale

The Audi A3 is on fire in US showrooms. Not literally of course, that would be horrible, and the situation we're referring to is a good thing indeed, as the Four Rings has a serious hit on its hands with the compact luxury sedan. Looking at just its first three months on the market, the entry-level model is outselling the Mercedes-Benz CLA-Class by nearly two to one.
The CLA was one of the hottest new cars of last year. Mercedes even called it the company's best launch in 20 years, but it sees as if that early sales performance has not been sustainable. According to Bloomberg, the CLA has seen its sales drop year-over-year in seven of the last eight months, and the new A3 came at just the right time to fill that void.
In June, Mercedes shifted 1,658 CLAs in the US, compared to 2,452 for the A3. The Merc has sold more units so far this year but only because the Audi sedan has only been on sale for three full months. With the two cars being relatively comparable as compact, front-wheel-drive, German luxury sedans, it appears buyers prefer the Four Rings over the Mercedes star, so far at least.

The Volkswagen Group switches official language to English

The Volkswagen Group can't be fairly thought of as entirely German anymore, so the news that the company is switching its official language to English to help attract managers and executives is a rational, if surprising, decision. While many VW Group companies are still staidly German in character and culture, consider the other companies that it controls: Bentley (British), Bugatti (French), Ducati and Lamborghini (Italian), Skoda (Czech), Scania trucks (Swedish), and SEAT (Spanish). Not to mention the large Volkswagen Group of America operation, which constructs cars in Chattanooga, TN. Volkswagen's explicit motivation is to improve management recruitment – making sure the company isn't losing out on candidates for important positions because they can't speak German – and that's inherently sensible in a globalized economy. Particularly considering, like it or lump it, that English is the lingua franca of said global economy. It also should make it inherently easier to communicate between its world-wide subsidiaries and coordinate operations. It's hard to say for sure if this will have any impact on the consumer, although it's easy to see the benefits if, say, VW Group hires some American product planners or engineers and they push for features and designs that more closely suit American needs. After all, the US is a hugely important market for any manufacturer, and so the switch to English almost certainly has something to do with the outsized influence of the US in the global economy. And there doesn't seem to be a downside from a purely rational perspective, although it could mean that the Group's corporate culture becomes less German. Whether that's a good or a bad thing depends on your perspective. Related Video: Image Credit: Krisztian Bocsi/Bloomberg via Getty Images Plants/Manufacturing Audi Bentley Bugatti Porsche Volkswagen SEAT Skoda

Recharge Wrap-up: Tesla seeks Gigafactory architect, Uber hails carpools

Tesla is looking for an architect to help design its proposed Gigafactory battery manufacturing facility. According to the Palo Alto-based job listing, which is titled "Architect - Gigafactory," the applicant must have, among other qualifications, over five years of experience with "high-tech infrastructure and operational facilities (semiconductor, solar, battery, waste water treatment plants, etc.)." The job also includes being away from home quite a bit, as it the listing states, "This full time role requires the flexibility of traveling when needed (up to 70 percent) and doing whatever it takes to achieve project objectives." Think you've got what it takes? See the listing for yourself, here, or read more at Silicon Valley Business Journal. Tesla has appointed Robyn Denholm of Juniper Networks to its board of directors. Denholm is Executive Vice President, Chief Financial and Operations Officer at Juniper Networks. Denholm replaces Brad Buss as chair of Tesla's Audit Committee and a member of the company's Compensation and Nominating and Corporate Governance committees. Buss will remain a member of Tesla's board as he joins SolarCity as CFO. Denholm is Tesla's first female director. Read more at Bloomberg, or in the press release below. Uber, the company behind the now famous ride-hailing app, is introducing its carpooling service, UberPool. The service matches drivers with (hopefully multiple) passengers going to similar destinations, with users paying just a fraction of the cost of a normal taxi, or even an Uber ride. If a rider can't get matched with a driver, they can enjoy a discounted Uber ride. As the company points out in its blog, "At these price points, Uber really is cost-competitive with owning a car, which is a game-changer for consumers." UberPool is currently running a private beta program, which it plans to expand on August 15. Read more in-depth about the UberPool at Forbes, or learn more at Uber's blog. For a few reasons why this new expansion might run afoul of archaic laws (put there to keep entrenched interests in play), check out Engadget. Plug-in hybrids are encouraging an evolution of transmission technology. Companies like Schaeffler and ZF Friedrichshafen are adapting their transmissions to include electric motors within them for use in plug-in hybrids. For example, the electric motor in ZF's eight-speed powers the transmission when the internal combustion engine is shut off.