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When Android Automotive goes in the dash, Google wins — and automakers lose data

You've gotta hand it to Google for the way the Silicon Valley tech giant has made indelible inroads into the car on multiple fronts. The most obvious is with its pioneering self-driving car technology that's caused car companies to get their act together on autonomous vehicles — and also collaborate with Google. Google has more directly extended its influence and data-mining capabilities into the car with its Android Auto smartphone-projection platform that most major automakers have adopted along with Apple's CarPlay. And now it's preparing to dig even deeper into dashboards by deploying its open-source operating system, Android Automotive, beginning with Audi and Volvo. Volvo recently announced that its next-generation Sensus infotainment system will run Android Automotive as an OS and include Google's Play Store for cloud-based content, Maps for navigation and Google Assistant for voice recognition, which can even command a car's climate control. By embedding Google in the dash, Volvo says owners will get an improved connected experience. "Bringing Google services into Volvo cars will accelerate innovation in connectivity and boost our development in applications and connected services," Volvo senior vice president of R&D Henrik Green said in a statement. "Soon, Volvo drivers will have direct access to thousands of in-car apps that make daily life easier and the connected in-car experience more enjoyable." Having Android Automotive onboard could benefit drivers — and provide a big win for Google, since it opens a deep and lucrative new data-mining vein for the company. But it's a wave of a white flag for car companies when it comes to delivering their own cloud-based content and services. It also represents a massive data giveaway and, for Audi, a reversal of earlier reservations about letting Google get too much access to car data. Not long after Android Auto and Apple CarPlay were introduced in 2014 and most automakers eagerly embraced the technologies, several German automakers second-guessed their decision when they realized what was at stake: data. At a conference in Berlin in 2015, Audi CEO Rupert Stadler said car owners "want to be in control of their data, and not subject to monitoring." A few months earlier, Stadler stated that "the data that we collect is our data and not Google's.

Audi Q7 E-Tron Quattro TDI Quick Spin

The operating word is quiet. This refers both to the sound inside the cabin of the upcoming Audi Q7 E-Tron Quattro TDI – even with the diesel engine running – and the company's public statements about its plan for this powertrain in the United States. Basically, while Europe is getting the diesel plug-in sometime next spring (a bit of a delay), all we know for sure right now is that the US will be getting the Q7 E-Tron, probably in 2018, and it will have either a 3.0-liter turbodiesel or 2.0-liter turbocharged gas engine. You may now place your bets as to which one you think the public (or, more likely, CARB) will go for. We're guessing 2.0T. Despite not knowing if we'll ever see this E-Tron TDI on our side of the Atlantic, we recently spent an enjoyable morning tooling around the hills outside Madrid, Spain. As we said, this beast is seriously quiet, and impressively so. Driving Notes The Q7 is a big vehicle, but with powertrain that combines electric motors and diesel thrust, there's a ton of low-end torque. The official 0-62 time is 6.0 seconds, which is basically the same as the 6.1 seconds of the non-PHEV Q7. The Q7 E-Tron is about 500 pounds heavier than the already-4,700-pound Q7, but because of its trick powertrain, never felt sluggish in the hills of Spain. This Q7 E-Tron is a parallel hybrid, with the 3.0-liter TDI diesel engine and the 94-kW disc motor both able to drive the wheels. Overall, they provide 373 horsepower and 516 pound-feet of torque. Despite the parallel system, the not-quite-powerful-enough electric motor doesn't provide the complete electric drive experience that EV fans might be looking for. For example, the Q7 E-Tron has a top speed of 139.8 mph, but that's only in hybrid mode. In EV mode, its top speed is just 78 mph. Audi's Virtual Cockpit display, first seen in the TT, remains an ideal way to give you a wealth of information in an easy-to-see format. It's just as slick in the Q7, where you can toggle the size of the gauges and then pick what you want the screen to focus on, whether that's speed limits, infotainment information, powertrain usage, speed, or navigation.

Hackenberg says next Audi A4 set for Frankfurt debut

The current Audi A4 is among the oldest vehicles in the brand's lineup. Having debuted back in 2008, it's long overdue for an update, and according to our friends at Indian Autos Blog, that'll happen in roughly six months. IAB spoke to Audi research and design chief Ulrich Hackenberg, who indicated that the fifth-generation A4 will be shown at the 2015 Frankfurt Motor Show in September. The new sedan will be unveiled in "a pre-presentation" before the auto show itself, Hackenberg told IAB, adding that "you'll be happy to see it." Information beyond that, though, remains sparse. Based on our previous spy photos, we expect the new A4 to ride on the Volkswagen Group's modular MLB Evo platform that's been stretched to accommodate a larger wheelbase. The styling, meanwhile, will be more evolutionary, inspired in part by the new TT. Expect more on the next-generation A4 as September approaches. Related Video: