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This gold wrapped R8 is how Audi celebrates an award

We like to think some awards (our Tech of the Year, for example) are more valued than others. Even so, Audi wasn't going to let its winning the Golden Steering Wheel award from Auto Bild go unnoticed, and this gold chrome R8 ought to do the trick. On display now at the Audi Forum in Neckarsulm, Germany, this Audi R8 V10 Plus is all decked out with a gold chrome wrap, similar to what rival Mercedes rolled out in Cannes a few years ago, but with a tone-on-tone satin gold stripe up the center, flanked by black pinstripes for extra contrast. Fortunately the accents – including the wheels, grilles, mirrors, air scoops, and rear wing – were left in black (albeit glossy) rather than chromed up. It looks just as shiny as the mirror-finish Bugatti Veyron displayed at Autostadt 300 miles north in Wolfsburg. Opened a decade ago, the Audi Forum Neckarsulm is one of two such locations run by the German automaker, alongside the one at its headquarters in Ingolstadt. Situated between Frankfurt and Stuttgart, the Neckarsulm facility includes displays from the company's collection, a customization studio, restaurant, a 4,000-square-foot shop, and a concert space. Customers can also pick up their new wheels direct from the factory at the Neckarsulm location, which is also where Audi operates one of its principal assembly plants – and where Quattro GmbH builds the R8. Following the original that debuted in 2006, the new second-generation R8 was introduced earlier this year at the Geneva Motor Show. It eschews the V8 available in the previous version exclusively for the 5.2-liter V10. In the Plus spec pictured here, it produces over 600 horsepower, channeled to all four wheels through a seven-speed dual-clutch transmission. The R8 won the Goldenes Lenkrad award this year in the sports car category, alongside the Audi A4, Opel Astra, Hyundai i20, and the BMW X1, 2 Series Gran Tourer, and 7 Series. Related Video: X The video meant to be presented here is no longer available. Sorry for the inconvenience. Featured Gallery Audi R8 V10 Plus in gold chrome at Audi Forum Neckarsulm News Source: Audi Forum Neckarsulm via Facebook Audi Coupe Performance Supercars award gold chrome

Audi reveals new beefed-up A8 L Security

Audi claims is the lightest armored vehicle of its kind.
If there were ever a sedan that deserved the descriptor of "luxury," surely it's the Audi A8. Particularly in long-wheelbase form. But for many of Audi's wealthy customers around the world - namely those in developing markets - there can be no greater luxury than security. And for just those customers, Audi has announced the new A8 L Security.

Ford GT, Buick Avenir and Audi Q7 take 2015 EyesOn Design awards

The annual EyesOn Design Awards at the Detroit Auto Show allows some of the greatest designers in the world to weigh in on the best production and concept debuts at the big event each year. For 2015, the large panel of judges included luminaries like Frank Stephenson of McLaren, Ralph Gilles from FCA and Moray Callum of Ford. Apparently the editors at Autoblog had a good eye because the winner of 2015's Best Designed Production Vehicle award went to the Ford GT, which was also our favorite debut from the show. The new supercar beat the Acura NSX and Mercedes-Benz GLE-Class Coupe for the honor. The judges described the Blue Oval's shape as "capturing the original GT40 in a modern interpretation," according to EyesOn Design. The Buick Avenir was also a big winner in the awards this year and received the nods for both Best Designed Concept Vehicle and Innovative Use of Color, Graphics and Materials. In the concept category, it beat out the Chevrolet Bolt and Mercedes-Benz F 015, and in the latter group, the sedan triumphed over Audi Q7, Mercedes F 015 and Volkswagen Cross Coupe GTE. The Q7 received its own accolade for Best Designed Interior, and it beat the Avenir and Infiniti Q60 for the honor. This year's Lifetime Design Achievement Award went to former Renault designer Patrick le Quement, and Bob Lutz received the EyesOn Design Catalyst Award for the second time. The honor is for an executive "who has empowered great design," according to the organization, which describes Lutz perfectly. Scroll down to read the announcement with more comments about the winners. Related Video: Ford, Buick, Audi recipients of EyesOn Design Awards at North American International Auto Show EyesOn Design Awards for Design Excellence for 2015 were revealed today at the North American International Auto Show. The awards honor the most significant automotive designs revealed at NAIAS as determined by the North American and global leaders of design from automotive manufacturers, along with academic chairs of transportation design programs and design leaders from other fields.