2004 Audi Allroad Quattro Base Wagon 4-door 2.7l on 2040-cars

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Audi, Google readying infotainment partnership announcement for CES?

The merging of our smart phones and automotive infotainment systems may be about to get an even bigger boost, if a report from Forbes is to be believed. The business publication is reporting that Google and Audi may announce a partnership at next week's Consumer Electronics Show in Las Vegas that would see Google's Android OS taking control of Audi's MMI infotainment system.
The move by Google would be a direct counter to Apple's iOS in the Car initiative, the marquee feature of which allows drivers to access the company's Siri digital assistant via a car's voice controls. According to Forbes, other iOS features that have found their way into cars include functions for iMessage, as well as audio and satellite navigation systems.
Audi and Google already enjoy a working relationship, with the tech company providing data services on many of the automaker's cars, as well as lending Google Maps to the MMI system. If this report turns out to be true, fans of Android could find Audis looking a lot more appealing.

Volkswagen may 'carve out' Lamborghini to list on the stock exchange

FRANKFURT — Volkswagen is drawing up plans to set up Lamborghini as a more independent unit, and is discussing long-term supply deals that could make it easier to list it on the stock exchange, two sources familiar with the matter told Reuters. "Volkswagen is in the process of carving out Lamborghini, and to organize future supply and technology transfer deals," one of the sources familiar with the matter told Reuters. The Italian sportscar brand, which is currently a division of Audi, could be partially listed, with Volkswagen retaining a controlling stake, the first person familiar with the talks said. There is no formal decision to divest Lamborghini, a second source said, adding that the timetable of any deal remained unclear. "This is a first step which gives VW the option to list the unit further down the line," the second source told Reuters. A third source familiar with the discussions said the future of Bugatti, Lamborghini and Ducati was discussed during a supervisory board meeting last Friday. The possibilities for how to electrify the Lamborghini and Bugatti brands through partnerships and investors was discussed, the third source said. Bankers and potential cornerstone investors in an IPO have been approached by the carmaker, the sources said. Volkswagen declined to comment. Volkswagen Group's Chief Executive Herbert Diess on Wednesday said the carmaker will announce "important steps" about the company's future before the close of the year. Volkswagen is reviewing what role its high-performance brands Lamborghini, Bugatti and Ducati will play within the multi-brand carmaker as part of broader quest for more economies of scale, senior executives told Reuters. A global clampdown on combustion-engined vehicles has forced carmakers to accelerate development of low-emission technology for mainstream models, leaving Volkswagen managers struggling to find resources to electrify low volume sportscar models. Related Video:

Audi may add plug-in hybrid A6, A8 and Q7 to range [w/poll]

Audi could be getting even more diverse with its powertrains for the A6, A8 and Q7, moving beyond offering just gas- and diesel-powered models and adding plug-in hybrid variants of the three luxury vehicles. The report comes from Indian Autos Blog, which spoke to Dr. Ulrich Hackenberg, Audi's research and design chief, who confirmed the PHVs.
The next-generation Q7, due in 2015, will be the pioneer for the full-size PHV movement from Audi, although the A3 Sportback E-Tron (shown above) will precede it. The move toward plug-ins by Audi is a big step, as the German marque has stayed quite firmly in the diesel camp, outside of its racing efforts. It's developed a few E-Tron cars over the years, including a version based on the R8, although it wasn't until recently that production of the electric sports car became serious again.
It's believed that this hesitance to really dive into the PHV market is why Audi sacked former research and design boss Wolfgan Dürheimer, with IAB speculating that his approach was too conservative.