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Audi bringing all-electric CUV to Frankfurt

Audi will introduce a new, all-electric, MLB-based concept this September at the 2015 Frankfurt Motor Show. According to CEO Rupert Stadler, production of the vehicle this concept foreshadows will eventually hit 10,000 units. Stadler isn't the only Audi exec dropping details on the company's high-riding EV. Research and development boss Ulrich Hackenberg let slip that the all-electric "sports activity vehicle," might be followed by both a gas-powered plug-in variant and hydrogen-fuel-cell model. According to Hackenberg, the production model will arrive in early 2018, cover about 310 miles per charge, and target the upcoming Tesla Model X. Look for more on this new model and the concept that will precede it as the Frankfurt Motor Show approaches. Related Video:

Audi designs science fiction car for Ender's Game movie [w/video]

Audi is no stranger to product placement in movies, but the upcoming sci-fi adventure movie, Ender's Game, will be the first time the German automaker has ever unveiled a "purely virtual" vehicle design in a movie. As the movie's star car, the futuristic Audi fleet shuttle quattro was created by Audi Design as a "vision for the future world."
This new movie car comes almost 10 years after one of our favorite Audi movie cars ever, the Audi RSQ that was prominently used in the 2004 sci-fi action film, I, Robot. Looking back, the RSQ obviously used cues from the Audi R8, but it's unclear if the fleet shuttle quattro has any design implications for future Audi production models.
The movie, based on the best-selling novel of the same name, stars Harrison Ford and Asa Butterfield, and it premiers in the US on November 1. Audi has provided images of the fleet shuttle quattro, and Summit Entertainment has released its latest trailer for the movie, which is posted below along with an Audi press release.

Audi A3 gets Virtual Cockpit next year

Want the Audi TT's nifty virtual cockpit but need a more practical car? Great news for you, as Audi will bring the reconfigurable, all-digital instrument cluster to the A3 next year. The news was confirmed to our friends at Car and Driver, courtesy of the head of Audi's electronics department, Ricky Hudi. "In the future, there are not so many [of our] cars that will not have it integrated, even into the smaller cars. Next year in the A3, we will also integrate the Virtual Cockpit," Hudi told C/D. Now, don't go thinking you'll be able to pick up a basic A3 and be able to enjoy the new instrument cluster, like you can on the TT and R8. This is going to be an up-market option, just like it is on the new Q7. "If they choose a higher engine or a higher, well-equipped car then they will choose it – no doubt. The price reduces very fast with more people using it and the Virtual Cockpit is an Audi signature now." Related Video: