2012 Audi A8l Quatro! Loaded No Reserve!!! 16k Miles!! Night Vision!!! Rare Find on 2040-cars

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Choose your own adventure in Audi's next Super Bowl commercial

Audi has a 60-second spot planned for this year's Super Bowl to promote its S6 sedan, but exactly which spot will air is being put in the hands of Internet users. The ad follows a high schooler as he "embarks on one of the most pivotal moments of his adolescence: prom night." The spot is fixed up to the pivotal moment when he steals a kiss from the prom queen. From that moment, there are three possible endings.
Today, up until 11:59 pm, Audi is running three different versions on its YouTube channel and you can vote on which ending you'd like to see during The Big Game. The winning spot will run on YouTube before the game and then run in the first ad break after kickoff during the Super Bowl. Coca-Cola is running a similar interactive campaign, although its potential endings will involve cowboys, showgirls and a post-Apocalyptic badass, none of which we expect to make it into Audi's prom night spot. Scroll below to view all three alternate ending videos and cast your vote.

Audi RS6 driven by former Stig Ben Collins egged on in 'The Duel'

Apparently driving a 553-horsepower Audi RS6 Avant with carbon-fiber egg launchers that shoot paint-filled eggs is what Stigs do when they retire from Top Gear. And unfortunately for stuntman Damien Walters, he happens to be the target.
Walters - on foot with his paint-eggs and no carbon-fiber launcher - couldn't possibly escape from the Audi, let alone launch his own offensive, could he? You'll have to find out in the video below. And while we won't give away what happens, we'll say this video will definitely put a smile on your face, if you like all-wheel-drive drifting (which you should). We also included a couple more videos for your enjoyment, one of which takes you behind the scenes of The Duel.

Audi reveals virtual reality 'dealership in a briefcase'

Virtual reality still seems like technology that should be lumped in with the flying car and colonizing the moon as the sort of perennially "almost-here" Next Big Thing that never quite arrives. However, devices like gaming's Oculus Rift suggests that it's too soon to write off VR just yet, and Audi apparently agrees. The heart of its new VR Experience is a headset that customers wear that lets them see a virtual car before their eyes. Using the technology, the potential buyer can sit behind the wheel or open up the trunk. A camera tracks their head movements and adjusts the image on the goggles accordingly. To make the whole experience even more immersive, headphones let them hear the sound of the door or listen to the radio. The German automaker claims that the VR Experience technology will be available in "dynamic growth markets" by the end of 2015. The system will essentially offer the entire dealership experience in a device the size of a briefcase, and it'll be possible to view every possible equipment combination and color on all of the brand's models. The immersive hardware sounds amazing, if it's as good as the automaker claims. Among other things, VR will allow buyers to pick out just the right color and trim, even if the dealer doesn't have that specific combo in stock. Read below for Audi's announcement of this sci-fi gadget that the company claims is on the way. Audi VR experience: the dealership in a briefcase Innovative virtual reality headset extends advisory service at Audi dealers Sales chief Luca de Meo: "Further proof of Audi's pioneering role in sphere of digitization" First Audi dealerships to introduce new sales tool by end of 2015 Audi is taking the next big step in integrating digital technologies into automotive retail: The Audi VR experience gives customers the opportunity to configure their preferred car at the dealership through virtual reality headsets and experience it in a unprecedentedly realistic way. The headset showcases the entire model portfolio of the four rings, including all possible equipment combinations. Audi has become the first automotive manufacturer to develop a dedicated retail software solution for virtual reality headsets.