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BMW considering building 3 Series in North America
Sun, 13 Apr 2014There might be even more BMWs coming from North America soon. The company recently announced plans to build a flagship crossover called the X7 at its Spartanburg, SC, factory. Now, rumors are emerging that the Bavarians might be thinking about building a second North American factory that could build its quick-selling 3 Series.
According to Bloomberg, the German luxury giant is considering several possible locations for a North American factory, including two in Mexico, that may build the 3. "We will decide this in the next months. On the North American continent, there's still potential," said BMW production boss, Harald Krueger, in an interview meant for company staff obtained by Bloomberg.
If BMW decides to open a plant in Mexico, it would be following its rival Audi, which already announced construction of a factory there. Mercedes-Benz has been rumored to be working on a deal with Nissan to build its cars South of the Border as well. Rumors of Bimmer considering Mexican production have also cropped up in the past, so it wouldn't come as a total surprise to hear it made official.
Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]
Fri, 14 Dec 2012Who would have ever thought there'd be a day where people are able to skip television commercials only to go to websites to watch them later? Such is the joy of a DVR and YouTube. AdWeek tabulated the 20 most-watched ads on YouTube, and found that nine were car-related including eight coming from automakers.
Volkswagen continued its Star Wars theme with two ads in the top 20, including the highest-ranking car commercial The Bark Side spot at number three with almost 18 million views, which doesn't even have a single car in it. Some of our favorites are from Chrysler with Clint Eastwood in It's Halftime in America and House Arrest with Charlie Sheen for the Fiat 500 Abarth. Chevrolet, Honda, Audi and Toyota were the other automakers in the top 20, but we'd be remiss if we didn't at least mention one of the coolest ads on the list, the Hot Wheels corkscrew jump.
Of all the car videos, only the Fiat ad wasn't played during a Super Bowl. Check out all eight videos - in order - after the jump. Nike took the top spot with its My Time is Now ad that has been seen online more than 20 million times with Pepsi's Uncle Drew posted up in the runner-up; some of the other videos include four Old Spice commercials and an ad in which Snoop Dogg is pedaling Hot Pockets.
Woman wins Audi R8 Spyder on The Price Is Right, goes bananas
Mon, 30 Dec 2013Of course, we love to tune into The Price Is Right to see average Americans spin the big wheel, play a round of Plinko or Cliff Hangers, and participate in the gladiatorial Showcase Showdown. But there is one reason, and one reason alone that the daytime game show has captivated us since its inception in 1972... 'A new car!!!'
Back in November, the show held a Dream Car Week that saw contestants get the chance to win whips like a Porsche 911 and a BMW 6 Series, amongst others. It must have been pretty successful, as the PIR team is back at it, this time giving away an Audi R8 Spyder with a sticker price of $157,300. That makes it the single most-expensive item given away in the show's history.
The R8's new owner, Sheree Heil, may not fit the image of a typical R8 driver - we anticipate she'll learn which side of the car to drive on after the show is over - but she is clearly tickled pink with her big win. Check out the insanity below.