2006 Audi A8 on 2040-cars

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Car companies may need to start curbing model proliferation

Looking at the current automotive landscape, especially from German makers, you quickly get the impression that less definitely isn't more. BMW alone offers its 3 Series platform in practically every segment possible, including the regular sedan and 4 Series Gran Coupe, which would seem to be direct competitors. Porsche might be the winner, though, with 20 different variants of the 911 listed for sale on its US website. However, some of this model madness might be reaching an end as companies begin cutting back spending or shifting money to other priorities.
According to Yahoo Finance, the offerings from the German automakers are up 25 percent over the past three years to over 200 models in Europe. The peak is expected to come around 2018 at 230 separate vehicles, according to consulting company PwC.
Amazingly, BMW, which is among the poster children for this model explosion, might be changing its tune. "I'm sure there will be points in the future where we look at certain cars and say, 'Maybe we need to think differently now,'" said head of sales Ian Robertson in an interview, according to Yahoo Finance. The statement certainly sounds shocking coming from a company rumored to have 23 front-wheel-drive vehicles all using a single platform on the way.

Audi Sport sets up new shop in Neuburg

Racing fans may know Audi best for its Le Mans team that's positively dominated the endurance racing scene. But as formidable as its Le Mans program is, that's only one of the racing disciplines in which Audi competes. It also competes in the full FIA World Endurance Championship, as well as Germany's popular DTM touring car series and supports customer teams in GT racing series around the world. And now the competition division is getting a new headquarters.
Audi Sport has until now been based in an old supermarket near to the company's head offices in Ingolstadt, but is now moving into a brand new, state-of-the-art facility 12 miles to the west in nearby Neuburg. The result of some 20 years of planning and two years of construction, the complex covers 116 acres of land in Neuburg-Heinrichsheim and will house engineers, technicians and other staff who deal with the R18 E-Tron Quattro, the RS5 DTM and R8 LMS Ultra that compete the world over.
The facility was officially opened this past Saturday with participation from top Audi brass and local government officials and included demonstrations from all three of those racecars around the on-site test track. The works team has begun moving in and the customer racing department will move into its new Motorsport Competence Center in the first half of 2015.

Leaked design sketch may preview Audi TT Sportback Concept for Paris

With the debut of the new TT and TTS hardtops in Geneva earlier this year, as well as the more recent debut of the convertible model, Audi has ticked the same body style boxes as the first two generations of TT. Unlike those earlier examples, though, the German luxury manufacturer has provided a slow and steady parade of concepts showing off possible directions for the TT.
First, we had the Allroad Shooting Brake Concept from the 2014 Detroit Auto Show. Then, in April, we saw the Offroad Concept, whose biggest differentiation from the Detroit concept was its extra pair of doors, making it appear, at least superficially, quite similar to one of Audi's Sportback models. This clear evolution from shooting brake to neo-Sportback might not have meant much, had the image you see above not leaked.
This is, allegedly, the third member of the larger TT-based concept family, and - surprise, surprise - it has massaged the profile of the Offroad Concept into something that, to our eyes, appears far more grounded in reality. It looks like a natural fit into Audi's line of four-door-coupe models, which are more fleshed out in Europe, thanks to the presence of the A5/S5 Sportback. Slotting in a TT-based model could represent a coup for Audi, as such a small four-door with such obvious sports car roots would be mostly unchallenged.