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Genesis cars win accolades, offer value — so why are sales so bad?

My high-school buddy Brent Cormier was so smitten with the Genesis G80 when he saw it at an event I hosted at SXSW in 2016 he bought a used 2013 Hyundai Genesis a short time later and fell in love with the car. "It surpasses my every expectation," said Cormier, a self-described "renaissance man" who owns and runs a real estate agency with his wife Laura, is a food service executive chef and part owner of Austin-based Thin the Herd Guitars. "I was locked into Mercedes and Audi for 10 years," he added. "And felt trapped in an endless pit of maintenance costs." After owning the Genesis over the past two years — including using it as an Uber and Lyft driver to earn extra cash — Cormier learned what some frugal luxury sedan buyers and a handful of car reviewers have discovered: Genesis offers great bang for the buck compared to other premium brands and can compete with the best in terms of performance, features and comfort. Hyundai's luxury brand also earned a prominent third-party endorsement last week when for the first time Genesis topped J.D. Power's 2018 APEAL study, surpassing German luxury-performance icon Porsche. The APEAL study (which stands for Automotive Performance, Execution and Layout) "measures owners' emotional attachment and level of excitement across 77 attributes," ranging from performance to comfort, and asks nearly 68,000 owners of new 2018 models to score vehicles on a 1,000-point scale. In its second year ranked as a stand-alone brand, Genesis earned an APEAL score that bumped it up 15 points to 884 and helped push it past Porsche — and past BMW, Lincoln, Mercedes-Benz, Audi, Volvo, Cadillac, Land Rover and Lexus, in order of ranking. Last month, Genesis also topped J.D. Power's Initial Quality Survey (IQS) for the first time this year. And both its models were awarded Top Safety Pick Plus ratings by the Insurance Institute for Highway Safety, among 11 Plus ratings in all for Korean vehicles. Despite high J.D. Power rankings and great reviews, Genesis U.S. sales were off 50 percent for the first six months of 2018 compared to 2017, and in June Genesis sold only 796 vehicles — the first time U.S. numbers dropped below 1,000 in a month. Part of Genesis's APEAL and IQS success can be attributed to its small product lineup: just two models, the G80 and G90 sedans, with a third, the 2019 G70, launching later this year. And while those numbers may help in J.D.

Audi Q1 captured wearing production metal for first time

Audi is getting closer and closer to introducing its smallest crossover ever in the form of the new Q1. Now, we have our very first shots of the mini cute ute wearing its production skin. Expected to make its debut in 2016, it would seem that the Q1 will follow the trend set by the Q3 and draw inspiration from the brand's Q5 mid-sizer. Proportionally, it doesn't look dramatically smaller than the Q3. The front overhang is similarly sized, although there's a smaller rear overhang and a more aggressive rake to the rear window. The front windshield looks more aggressive too, and overall, the Q1 looks to sit lower to the ground than its big brother. While it shares a number of parts with the current Audi A1, when the Q1 debuts, it won't be based on the same platform. Audi's smallest car rides on the Volkswagen Polo's platform, while our spies report that the Q1 will instead be based on the Volkswagen Group's MQB platform. Despite the different platforms, though, expect there to be some sharing of powerplants. That means a variety of gas engines, and likely a version of the A1's 1.6-liter, turbodiesel four-cylinder. There should also be an SQ1 coming shortly after the standard model debuts. You know, for all the folks demanding a high-performance, all-wheel-drive, luxury mini crossover. Check out the full gallery of spy photos at the top of the page.

2014-15 Audi SQ5 recalled for steering issue

Audi is recalling 5,625 SQ5 crossovers from model years 2014 and 2015 due to a fault in the electric power-assisted steering system. The affected vehicles were built between May 22, 2013 and April 14, 2015. The vehicles in question may experience power-steering shutdowns in cold conditions. Good thing the US' average July temperature sits in the mid 70s. The actual root of the problem is a fault in the steering motor sensor, according to the bulletin from the National Highway Traffic Safety Administration. While manual steering would still be available, the sudden loss of power could catch drivers off guard, increasing the chances of a crash. Owners of the affected vehicles will be notified by Audi USA, and will need to report into dealers for a software update to the power steering control module. Scroll on down for the official notification from Audi. Report Receipt Date: JUL 20, 2015 NHTSA Campaign Number: 15V452000 Component(s): STEERING Potential Number of Units Affected: 5,625 Manufacturer: Volkswagen Group of America, Inc. SUMMARY: Volkswagen Group of America, Inc. (Volkswagen) is recalling certain model year 2014-2015 Audi SQ5 vehicles manufactured May 22, 2013, to April 14, 2015. The affected vehicles have an electric power steering assist system that may shut down in cold temperatures due to a steering motor sensor fault. CONSEQUENCE: If the vehicle experiences a loss of power steering assist, extra steering effort will be required at lower speeds, increasing the risk of a vehicle crash. REMEDY: Volkswagen will notify owners, and dealers will update the power steering control module software, free of charge. The recall is expected to begin July 28, 2015. Owners may contact Audi customer service at 1-800-253-2834. Volkswagen's number for this recall is 48M1. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov.