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Audi inaugurates new R8 production line at Neckarsulm

Of all the factories which the Volkswagen Group operates around the world, the Audi plant in Neckarsulm may not be the very largest, but it is among the most diversified. That's where Audi builds versions of the A4, A5, A6, A8 and Q7 lines. It's also been home to the R8, but now the German automaker has moved supercar production to a new facility just a few miles down the road.
Back in August, Audi stopped production of the R8 at its main Neckarsulm site and moved it to the new Böllinger Höfe site in Heilbronn, restarting production just three weeks later. The new assembly line brings together various workshops that had been scattered about the Neckarsulm complex under one roof, and will surely make production of the next-generation R8 that much smoother.
The Böllinger Höfe facility is about a quarter the size of the main Neckarsulm plant, and will also house a small-scale production line - similar, we gather, to what Audi subsidiary Lamborghini recently built in Sant'Agata Bolognese - and a massive, state-of-the-art logistics center with capable of handling 4,500 containers each day.

XCAR shows how Audi engineers let loose with A1 Quattro

In its ultimate mortal guise, the Audi A1 Black Edition - the littlelest little guy Audi makes - costs 22,340 pounds ($33,705 US) in the UK and comes with a turbocharged 1.4-liter four-cylinder that outputs, at most, 182 horsepower and 184 pound-feet of torque. The Audi A1 Quattro - still employing the body of the littlelest little guy Audi makes - costs more than 41,020 pounds ($61,888 US) gets a turbocharged 2.0-liter four-cylinder from the Audi TTS with 252 hp and 258 lb-ft. And quattro. And 17-inch, center-locking, white wheels.
The crew at XCAR gets the A1 Quattro on video, to both question how the A1 Quattro happened and then to praise it even if they never found the answer. The hosannas come too late for anyone in the UK who was waffling about buying one, however, since all 19 meant for the 'sceptered isle are sold out. You can see what we missed out on in the video below.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.