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Audi Super Bowl ad will star creepy Doberhuahua dog

Poor little doberhuahua, so misunderstood. In fact it's so misunderstood that we don't even know what it is. Not that something like that would stop Canadian songstress and animal rights advocate Sarah McLachlan from plucking at our heartstrings, though, in the teaser video below.
The apparent half-breed mutt offspring of a doberman and a chihuahua is set to star in Audi's upcoming Super Bowl commercial and appears to be what was terrifying the dog-show announcers so thoroughly in the last teaser video. Audi previously announced it was focusing its Big Game ad buy on the new A3, but we'll have to wait another week to find out just how it will manage to equate its new compact luxury sedan ad hatchback to a small dog with a big bite.
In the meantime, scroll down for the teaser video.

Audi R8 Spyder is latest big New York Auto Show debut

The New York Auto Show hasn't been boring. Highlights so far are the kick ass Mazda MX-5 Miata RF and the new Lincoln Navigator Concept. And now, Audi has added a healthy dose of supercar to the mix with the new R8 Spyder. The headlining stats are familiar, seeing as how they're plucked directly from the new R8 hardtop. The only powertrain option is the 5.2-liter V10 and seven-speed S-Tronic dual-clutch transmission. That engine, as in the hardtop, is good for 540 horsepower and will get this droptop German to 62 miles per hour in just 3.6 seconds (only a tenth of a second off the Coupe's time). The convertible R8 will run all the way up to 197 miles per hour. Audi's release makes no mention of a higher-performance V10 Plus model, which is available on the R8 Coupe. That top-end trim bumps output to 610 ponies and cuts three-tenths of a second off the base hardtop's 3.5-second run to 60. The upside, of course, is unlimited headroom. The new fabric roof can be opened or closed at speeds up to 31 miles per hour, and the operating time is 20 seconds in both directions. The R8 Spyder hasn't exactly been a secret. We've spotted it testing as recently as August, and it was included on a leaked product road map last month with a listed March/April debut. Check back later for a full round of live images from the R8's New York debut. Until then, check out our first images of the new R8 Spyder, available up top. Related Video: New Audi R8 Spyder V10: debut at the New York International Auto Show V10 engine developing 397 kW (540 hp), from 0 to 100 km/h (62.1 mph) in 3.6 seconds New: driving dynamics system with performance mode Audi Space Frame with 50 percent improvement in rigidity 397 kW (540 hp), from 0 to 100 km/h (62.1 mph) in 3.6 seconds, top speed 318 km/h (197.6 mph) – the new Audi R8 Spyder* with V10 naturally aspirated engine merges impressive performance with the allure of open-top driving. Its striking design and high-end technologies demonstrate the concentrated expertise of the premium brand. Audi is unveiling its new open high-performance sports car at the New York International Auto Show 2016. "With its spontaneous throttle response, quick revving-up and inimitable sound, the 5.2 FSI naturally aspirated engine in the new Audi R8 Spyder delivers undiluted emotion," remarked Dr.-Ing. Stefan Knirsch, Member of the Board of Management for Technical Development.

Leaked Audi product roadmap may confirm R8 with V6 engine

About a year ago, we reported that Audi was considering downsized engines for the new R8, which launched in V10 form. This is partially due to the Chinese market's desire for smaller displacement engines, and partially due to R8 technical lead Roland Schala's statement that a "V6 is a perfect engine for this car." This leaked upcoming product schedule, passed on by our friends at Autobahn.eu, seems to confirm these rumors. Based on the information in the image above, the R8 V6 is due in 2018. The rest of the product map seems to square with vehicles we know are in the pipeline. We spied the SQ7, A5, and R8 Spyder about a year ago, and the TT RS a few months ago. We told you in December a new Q5 is on the way, too. We just heard a credible rumor that the RS3 is on the way in 2017 as a 2018 model, and may even come to America, which squares with what we're seeing here. And we drove the Q7 E-Tron in 2015 – it's going on sale in Europe soon. This graphic puts the on-sale date as October 2017; that could be for the US market. Puzzlingly, this graphic doesn't discuss the Q2, which Audi just teased today. We're not sure what to make of that. Now onto the fun stuff. 2018 should be when Audi reveals a new A8 (featuring, most likely, a version of the futuristic Virtual Dashboard seen at CES) and A7, an RS 5 Coupe launching a few months after the A5/S5, a new A6, and the already-confirmed Q8 SUV. All expected or already confirmed. What about the cryptically-named "C-BEV?" If we extrapolate that to mean C-segment EV, if could be the Audi version of the stand-alone EV that VW is reportedly developing, and no, it's not the next E-Golf. We expected this MEB-based vehicle to debut in 2018, before the next-generation Golf, so again our rumors square nicely with what this roadmap tells us. Let's leave it at this: if you're an Audi fan, the next few years are going to be quite exciting. Expect some of these rumors to be confirmed in Geneva, so keep your eyes here for more Audi and VW info. Related Video: