2000 Audi A4 Quattro 1.8t on 2040-cars

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Audi waxes poetic about Le Mans

Audi did it again this year at Le Mans, but it wasn't arguably a harder job than it's been in the past few years. The Four Rings has put together a five-minute recap of the 24 hours in the wet and the dry at La Sarthe, showing a lot of the low points and the one high point that makes them all worth it.
Perhaps even better than the footage are the driver interviews. Audi has owned Le Mans for more than a decade, but none of the drivers take it for granted - team driver Marc Gene said, "I also think that Le Mans picks the winner... At some point, he just decides which car and which drivers are going to win that race."
You can check it out in the video below. And be sure to hang around for the tribute at the end.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Audi R8 bids adieu with the 570-hp Competition in LA

Audi is saying auf Wiedersehen to the first-gen R8 at the Los Angeles Auto Show in the best way possible - the even more powerful, limited edition 2015 R8 Competition. This might be the vehicle's swansong, but it's going out with a bang.
Audi is sending just 60 of these supercars to the US, and the heart and soul is a beefed up version of the 5.2-liter V10 from the V10 Plus model. The mill now makes 570 horsepower, a 20-hp boost, and is mated to a seven-speed, dual-clutch S Tronic gearbox. Audi claims that the potent package shoots the Competition to 60 miles per hour in 3.2 seconds and to a max speed of 199 mph.
The extra ponies might be enough for some, but Audi really wants to make the Competition something special. Matte carbon fiber pieces replace areas around the car, including the rear spoiler, side slides, front spoiler, rear diffuser and center console. For contrast, the wheels and exhaust pipes are painted in high-gloss black. Ceramic brake discs should be a useful aid with deceleration, too.