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Aston Martin plots more specific models for China, Middle East

Aston Martin is a thoroughly British automaker. Given its independence from any foreign automaker and its production that takes place entirely in the UK – particularly since Rapide assembly was moved back to Gaydon and the Toyota-based iQ was discontinued – you might argue that it's the most British automaker of them all. But like any other, it thrives on exports, and that only stands to increase with its latest announcement. With support from the British government, Aston Martin has revealed that it plans to develop new models specifically for export outside of the UK and continental Europe – especially for developing but wealthy markets in China and the Middle East. It wouldn't be the first time Aston would launch a new model targeted at a specific market, after all. When the company relaunched the Lagonda marque with the new Taraf luxury sedan late last year, it initially planned to make it available only in the Middle East. And by Middle East, we don't mean war-torn Yemen or Syria – we mean the oil-rich emirates of the Persian Gulf, like Bahrain, Qatar, Dubai and Abu Dhabi. Popular demand later prompted Aston to switch tracks, however, expanding availability to Europe and other markets. At this point, Aston isn't saying just what it has in mind for these lucrative markets, but the possibilities seem limited only by what local buyers would be interested in ponying up for. We could easily see the company offering a long-wheelbase Taraf limousine for China, a partial convertible sedan (like the Maybach Landaulet) for the Emirates or that long-rumored crossover that would be sure to attract buyers from both markets. ASTON MARTIN SET TO EXPAND MODEL RANGE FOR EXPORT MARKETS UK Government confirms support for new projects 29 March 2015, Gaydon: Aston Martin today confirmed it will widen its product offering for markets outside of Europe. Based on a conditional offer of an exceptional regional growth fund from the UK Government, Aston Martin will commence work this year on new models intended to broaden its customer reach in export markets such as China and the Middle East. The UK Government has committed support of up to the value of GBP6.9 million, conditional on investments in new products from Aston Martin. Commenting on this news, Aston Martin CEO, Dr Andy Palmer said: "Expanding our product range to enable a greater reach into export markets is an essential part of our Second Century business plan.

Force India: 'Door still open' for Aston Martin partnership

Force India says a partnership that would bring Aston Martin back to Formula 1 remains a possibility for the future, despite talks last year failing to produce a deal. The Silverstone-based outfit had hoped to tie up a partnership with the British sportscar manufacturer for 2016, but in the end the discussions fell through. However, while the matter is off the table for this year, Force India's COO Otmar Szafnauer says his outfit is still hoping that it can resurrect the idea and bring Aston Martin on board for 2017. "I don't think the answer is no," Szafnauer told Motorsport.com. "It was just for 2016 we won't be collaborating. But we will have further discussions later on with Aston to see if there is a possibility for future years." Rules key Szafnauer said that the talks with Aston Martin had been "serious", but thinks that key to completing an agreement will be in F1 delivering a platform of rules that entices the manufacturer in. "For 2017 there is still a possibility and the door is still open," he said. "We will reconvene again and see if there is any possibility for the future. "There were just some decision-making points that were unknown at that time. And they just needed more time to see what the sport was doing about the engine and some other things. "They need to have some of those answers before they can make that decision of entering Formula 1 or not. And only time would give them those answers." When asked if finalized 2017 regulations would be a help, he said: "Well, that's one of the things. "So when those 2017 regulations are sorted out, everybody knows and then people can make decisions like: 'Do I like them or not?' "But if you're trying to guess what those are, than people say: 'Oh, let me wait and see.' That is exactly one of the reasons. To understand what the regulations are going to be in 2017." Related Video: This article by Jonathan Noble originally appeared on Motorsport.com, the world's leader in auto racing news, photos and video.

Aston Martin CEO calls Tesla Model S 'Ludicrous' mode stupid

To be fair, some would say paying as much as a quarter-million dollars for a car in itself qualifies as "ludicrous." But the CEO of Aston Martin, a company that is readying a pricier electric-vehicle competitor to the Tesla Model S, didn't mince words in discussing Tesla's newest gizmo that can propel the sedan from 0 to 60 miles per hour in less than three seconds. In fact, Andy Palmer, Aston's CEO, prefers a slightly more balanced approach. Palmer was quoted in Automotive News as saying that Tesla's Ludicrous Mode was "stupid." He added that he'd rather have an electric vehicle that could last "a few laps of a decent race course" instead of one that does its best imitation of a Dodge Challenger Hellcat. Palmer also took to his Twitter account to note, among other things, that the Aston's "insane mode comes as standard - no button required." Aston Martin said earlier this week that it planned to make a battery-electric variant of its Rapide Sedan. That model will have 800 horsepower as well as a 200-mile single-charge range. The car will also cost between $200,000 and $250,000, or about twice the cost of a top-of-the-line Model S. As for the Tesla, its Ludicrous mode was announced last month for the Model S and it will eventually be added to the Model X for those who are big on flipping SUVs. Tesla said that the feature cuts the sedan's 0-60 mpg time to a tidy 2.8 seconds, though the option does cost about $10,000. Which is probably about the price of an Aston Martin door handle. Featured Gallery 2015 Aston Martin Rapide S View 32 Photos News Source: Automotive News (subs req'd) Green Aston Martin Tesla Electric ludicrous mode