The Envy Of The Luxury Sport Market on 2040-cars

Auto blog

2017 Aston Martin V12 Vantage S coming to US with manual

A few years back, the lovely Aston Martin V12 Vantage was available with an honest-to-goodness six-speed manual transmission. It was capable of instilling serious cognitive dissonance. "If I sell the cars, the furniture, and remortgage the house twice ..." That sort of thing. The package is back, in a sense. For the 2017 model year, Aston will produce the V12 Vantage S with a seven-speed manual transmission. And not the automated manual business supplied by Graziano, that has attracted my ire for being about as subtle as a kick in the pants. There's a human-operated clutch and a proper manual lever. It gets better, at least if you're a manual-transmission geek. Aston fitted a dogleg box to this car, meaning first gear is to the left and down, below reverse and where second gear would sit in a traditional H-pattern floor shifter. Less traditional is the throttle-blipping function, which will make downshifts smoother for those unable or unwilling to heel-toe. If AMSHIFT, which is Graydon's code-word for the system, is not your thing it can be disabled or used in any driving mode. More good news: there's no real penalty for choosing the manual over the Sportshift III transmission. The two cars are mechanically the same, offer the same performance metrics and top speed, and are offered at the same basic price. New for 2017 but not exclusive to the manual are many exterior and interior cosmetic options, like brightly-colored exterior accents, in line with Aston's recent styling trends. As the subtitle suggests, there is a serious catch for Americans. It's not that we won't get the V12-manual combination – we will! – it's just that there won't be very many of them. It'll be a no-cost option in the rest of the world. If you want one, let's hope you've stopped reading this article the first few lines and hopped on the phone with your local Aston dealer to get a place on what looks like a very short list. Related Video:

Tesla loses top communicator Simon Sproule to Aston Martin

Looking for a new job? Have experience working in a frenetic environment, promoting cutting-edge mobility products for a demanding boss determined to change the way we travel on this planet, as well as how we trek to others? We hear Tesla Motors just might have an opening for such a person. Again. Simon Sproule, the electric automaker's vice-president of communications and marketing is vacating his cubicle after a mere six months in order to become the chief marketing officer (CMO) over at Aston Martin. That position had gone begging for a year until this appointment. Once he's settled into his new digs, Sproule will again be breaking rock with former Nissan associate Andy Palmer who himself recently took the top spot at the British luxury marque. The move comes at what seems like an inopportune time for Tesla. It has a big D product announcement – suspected to be an all-wheel-drive update of the Model S – scheduled just two days from now and the reveal of its "mass market" Model ? early next year. The company declined our offer to comment on the situation. Aston Martin, on the other hand, should be happy to finally have someone at the marketing helm, what with the recent dropping of the veil from its Lagonda sedan and what's likely to be a bevy of new product built on its forthcoming platform. News Source: PR WeekImage Credit: Haruyoshi Yamaguchi / Bloomberg via Getty Images Green Marketing/Advertising Aston Martin Tesla simon sproule

What does Aston Martin have planned for the name Aeroblade?

Aston Martin is working on something called Aeroblade, and the company recently filed a trademark application for the name. According to AutoGuide, the paperwork suggests the name could be used for a component, not for a model designation. The word indicates some kind of aerodynamic element, potentially in the form of an adaptive wing like those seen on the McLaren 650S, Bugatti Veyron, and so many Porsches over the years. Deployable spoilers allow a sports car to keep the airflow clean and undisturbed in some conditions and generate extra downforce under others. The use of the Aeroblade name for a component makes more sense than an actual model name. Aston typically starts its nameplates either with the letter V (as in Vanquish or the Vulcan pictured above) or DB (as in the current DB9 or forthcoming DB11). It has been known to make exceptions – like in the case of the Rapide four-door coupe or Cygnet city car – so we could be in for a surprise. The British manufacturer of luxury vehicles is working on a new generation of models to replace its current lineup. That includes a new platform to replace the aging VH architecture and a new engine under development with Mercedes-AMG. It's also working on bringing its first crossover to production, as previewed by the DBX concept at the Geneva Motor Show. Related Video: