2012 Aston Martin S on 2040-cars

Auto blog

Aston Martin CEO calls Tesla Model S 'Ludicrous' mode stupid

To be fair, some would say paying as much as a quarter-million dollars for a car in itself qualifies as "ludicrous." But the CEO of Aston Martin, a company that is readying a pricier electric-vehicle competitor to the Tesla Model S, didn't mince words in discussing Tesla's newest gizmo that can propel the sedan from 0 to 60 miles per hour in less than three seconds. In fact, Andy Palmer, Aston's CEO, prefers a slightly more balanced approach. Palmer was quoted in Automotive News as saying that Tesla's Ludicrous Mode was "stupid." He added that he'd rather have an electric vehicle that could last "a few laps of a decent race course" instead of one that does its best imitation of a Dodge Challenger Hellcat. Palmer also took to his Twitter account to note, among other things, that the Aston's "insane mode comes as standard - no button required." Aston Martin said earlier this week that it planned to make a battery-electric variant of its Rapide Sedan. That model will have 800 horsepower as well as a 200-mile single-charge range. The car will also cost between $200,000 and $250,000, or about twice the cost of a top-of-the-line Model S. As for the Tesla, its Ludicrous mode was announced last month for the Model S and it will eventually be added to the Model X for those who are big on flipping SUVs. Tesla said that the feature cuts the sedan's 0-60 mpg time to a tidy 2.8 seconds, though the option does cost about $10,000. Which is probably about the price of an Aston Martin door handle. Featured Gallery 2015 Aston Martin Rapide S View 32 Photos News Source: Automotive News (subs req'd) Green Aston Martin Tesla Electric ludicrous mode

Aston Martin CEO dreams of an electric future for James Bond

With an endless stream of leggy models, futuristic weapons, and a dashing wardrobe, James Bond can rightfully be associated with indulgence. But his car of choice may soon take on a more ecologic bent by way of electric motor and some batteries. So says Andy Palmer, who is predicting an electric vehicle in Bond's future. EVS are 'almost as inevitable as death and tax.' - Andy Palmer Palmer, of course, is CEO of Aston Martin. As he said in a recent interview with CNBC, mass adoption of electrified vehicles is "almost as inevitable as death and tax," and that will extend to Bond – James Bond – as well. Take a look at CNBC's one-minute video clip with Palmer here. The fictional character has been linked to Aston Martin since the third James Bond film, 1964's Goldfinger. In it, the spy, then played by Sean Connery, drove an Aston Martin DB5. Most recently, Aston Martin built James Bond's DB10 especially for the 2015 film Spectre. The lure for the spy would be less the environmental statement and more the fact that electric cars have a ton of torque and can take off like a shot, says Palmer. He should know, having joined Nissan in 1991 and playing a key role in the development of the Nissan Leaf. He also pushed Nissan to add an electric powertrain to the Infiniti LE with the goal to do so by 2014, but by that year he'd left Nissan for Aston Martin. As for the UK automaker, it said last year that it was working with investment firm ChinaEquity on fitting the Aston Martin Rapide with an electric powertrain by 2017, and the car may have as much as 1,000 horsepower, too, which should be plenty for Bond. The company may also be working on an all-electric DBX SUV.

Aston Martin deal with Red Bull means F1 tech for Vanquish

Aston Martin and Red Bull Racing made no secret that their AM-RB 001 hypercar (rendering above) would use Formula One tech, but the cutting-edge motorsports knowledge will also trickle down to more accessible Aston Martin vehicles. "Some of the technologies we are developing with Red Bull Technologies and Adrian [Newey] will undoubtedly flow through to the next Vanquish," Aston Martin CEO Andy Palmer told Drive. He thinks the model's price is high enough to allow the use of F1 tech. "I am particularly interested in structural carbon fiber and KERS type technology that you could easily see working in that car," said Palmer. The AM-RB 001 is due for 2018, and the new Vanquish would come afterward. Aston Martin and Red Bull hope their hypercar project sets benchmarks in the class. "The McLaren F1 is the perfect analogy of what we're trying to do - bring Formula One to the road in a genuine and authentic manner," Palmer told Drive. He claims that simulations already show the AM-RB 001 could lap Silverstone quicker than an F1 car. For context, the slowest qualifying time in the British Grand Prix last year was a 1:39.377 lap around the nearly 3.7 mile track. With projects like the hypercar, the next Vanquish, and the latest DB11, Aston Martin has a busy launch calendar over the next few years. A next-gen Vantage is in the company's plans, and there's the DBX crossover, too. The British sports car maker also wants to do two limited-edition models a year, like the Vantage GT12 and Vulcan in 2015. The vehicles for 2016 and 2017 are still mysteries, but 2018 would bring the electric Rapide and the AM-RB 001, according to Palmer. When combined with Mercedes powertrains and technology in future models, the company hopes to appeal to more customers. Related Video: