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Aston Martin considers offering new Lagonda Taraf outside of Middle East

Thu, Nov 13 2014

Aston Martin officially took the wraps off its new Lagonda sedan in Dubai on Monday, revealing the luxury limousine in all its glory and revealing its nameplate as Taraf – derived from the Arabic word for "luxury" (not for some Kurdish starlet). A fitting name, since it will only be offered to select customers in the Middle East, where a large number of its '70s-era predecessors have found homes. But while the model was clearly and emphatically targeted at the Persian Gulf clientele, Aston Martin is reportedly considering offering the Lagonda Taraf in other markets as well. Both Car and Top Gear are citing Aston's new chief executive Andy Palmer on the matter from the unveiling in Dubai: "I can confirm today that we are also evaluating the opportunity to offer this Lagonda in other markets." Whether it would carry the Arabic name along with it, we don't know. Nor do we know, for that matter, if the US would be among those markets which Aston would consider selling the sedan. "We have enjoyed excellent levels of interest in the Lagonda and we are investigating possibilities for other markets besides the Middle East," said Matthew Clarke, the company's spokesman for the Americas, in correspondence with Autoblog. "However, we can't add any more or be any more specific at this very early stage." Understandable, of course, but we hope to hear good news in the near future.

Aston Martin reveals hardcore Vantage GT3 special edition

Wed, Feb 18 2015

If there are two things of which we've seen a lot in recent years, they're versions of the Aston Martin Vantage, and road-going sports cars wearing the name GT3. And you know what? We're not tired of either just yet. So we're pleased to report that the two have come together with the release of the new Aston Martin Vantage GT3. The ultimate evolution of Gaydon's nimble little sports car, the Vantage GT3 is lighter and more extreme than any version to date. Envisioned as a street-legal mid-point between Aston's successful racing cars and its coveted luxury GTs, the Vantage GT3 packs a number of key upgrades to make it lighter, more powerful and more hard-core than its stablemates. For starters, the company's ubiquitous 6.0-liter V12 has been upgraded with a new intake manifold and torque tube made from magnesium and a full titanium center-exit exhaust system. Although final figures are yet to be announced, Aston Martin figures it'll crank out around 600 metric horsepower – 592 by our standards, more than any iteration of the engine to date (including the flagship Vanquish) or any road-going Aston this side of the One-77. The other side of the power-to-weight ratio is optimized through the extensive use of carbon fiber. Aston has replaced the front fenders, hood and doors with the lightweight weave, as well as the center stack and Alcantara-trimmed racing buckets. Customers can even opt for a carbon-fiber roof and the rear glass to be replaced by plexi. The result is a projected curb weight of around 3,450 pounds, or a good 220 pounds lighter than the V12 Vantage S. A more extreme aero kit (also made of carbon, naturally) includes a splitter jutting out from under the nose and a big rear wing, and Michelin Pilot Super Sport tires sit at the edges of a wider track. Only 100 examples of the Vantage GT3 will be offered after its debut at the Geneva Motor Show next month, with deliveries slated to begin later this year as Aston prepares its next generation of Mercedes-powered sports cars. INSPIRED BY RACING: THE ASTON MARTIN VANTAGE GT3 SPECIAL EDITION - Lightweight and extreme Vantage special edition limited to 100 cars - Motorsport-derived chassis, aerodynamics and handling - Bridges the gap between road and race track driving 18 February 2015, Gaydon: Aston Martin is today revealing the first details of its most potent and uncompromising Vantage to date: the track-inspired Vantage GT3 special edition.

World's Fastest Gamer prize: Racing Aston Martins around the world IRL

Wed, Jul 3 2019

LONDON — Two-time Indianapolis 500 winner Juan Pablo Montoya is to lead the judging panel for season two of World's Fastest Gamer, a competition aiming to take a virtual racer to the real track for a season with an Aston Martin sports car team. Season one winner Rudy Van Buren, previously a sales manager in the Netherlands, won a year as simulator driver with the McLaren Formula One team. Competition founder Darren Cox said the message coming through from the esports world was that gamers wanted more. "These gamers at the end of the day want to go racing," he said on Wednesday. "So we thought, let's not go against what everyone wants, let's push it and have the real racing as the prize." Cox has plenty of experience of that, having created the GT Academy program that took 23 people from gaming to racetrack with Nissan: "The big prize for the gamers in GT Academy was one race ... this time we're saying we're confident we'll find someone who's good enough and who will do a full season in Aston Martins at the biggest tracks in the world." The winner from 10 finalists — eight of them champions from top motor racing esports series and two separate qualifiers — will become a professional racing driver with Swiss-based R Motorsport, who work closely with Aston Martin. Van Buren will also be racing a full season as teammate to the winner. Cox said the prize of a full season was worth more than $1 million. The circuits will include Monza, Le Castellet, Brands Hatch, Nurburgring, as well as 24-Hour endurance races at Spa-Francorchamps and Daytona. Montoya, who won seven Formula One grands prix with Williams and McLaren, is also a keen online racer and still practices on simulators. Cox said he had started talking to the outspoken Colombian about gaming when they met at Daytona a year ago and he was "fully up for it." "I know the skills between real and virtual are completely transferable, so my job on WFG is to make sure these gamers are hungry and perform under the pressure I intend to put them under," Montoya said.