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Weekly Recap: Aston Martin to add another sports car, new Lagonda sedan, EVs

Aston Martin will revamp and expand its lineup as part of a five-year plan laid out by the company's new executives. If it succeeds, the strategy will position Aston for growth as an independent automaker with a more stable future in its second century. Aston will replace all of the cars in its current lineup and add a fourth sports car to its stable. It currently has three: the DB9, Vanquish and Vantage. The unnamed sports car will be joined by a production version of the DBX concept – an all-wheel-drive electric car that treads near crossover territory – that was revealed at the Geneva Motor Show. Aston's electric strategy also includes a potential electric-powered Rapide. Eventually, Aston plans to build a new four-door Lagonda. Though Aston will diversify its portfolio and the range could expand to seven vehicles, it will limit production to around 7,000 units annually, said Aston Martin marketing and communications director Simon Sproule, who described the company's strategy in an interview with Autoblog. CEO Andy Palmer, who joined Aston last year from Infiniti, has also spoken recently about remaking the company for the future. EVs are a major part of Aston's future, Sproule stressed, because they allow the automaker to "balance" its portfolio. Aston is studying the feasibility of an electric Rapide and is working with an undisclosed engineering firm. It's likely to use a plug-in setup and would cost $200,000 to $250,000 or more. It could use either a rear-wheel or all-wheel-drive configuration. View 14 Photos "It's a study, but we're serious about it," Sproule said. He added for emphasis: "If not this, there will be an electric Aston Martin in the future." Aston has taken note of what Tesla has done with the brisk-driving Model S and decided that's the dynamic it wants for some of its own cars. Even though EVs don't emit the same sonorous note as a V12 – they're better than the alternative, Sproule said. "The sound of silence is much more preferable than the sound of a four-cylinder whining away under the hood of an Aston Martin," he said. Speaking of V12s, they're not going away. Aston will continue to make its own V12 engine, but will source its V8 from Mercedes-AMG (whose parent, Daimler, owns a small stake in Aston). While the V12 is sure to please the faithful, Aston admits EVs and the crossover-like DBX will rankle many. Sproule argues those are the moves that will keep Aston relevant.

Aston Martin shows what it does best with V8 Vantage GT, DB9 Carbon Edition

Aston Martin shocked us when it announced at the 2014 New York Auto Show that 2015 V8 Vantage GT (pictured above) was priced at $99,900. While hardly inexpensive, a sub-$100k Aston seemed like a bargain. It was joined by the unveiling of the DB9 Carbon Edition that mixed sport and luxury in the brand's traditional style. The Vantage GT is available as a coupe, or for a little bit more money, as a convertible. Regardless of body, buyers get a 4.7-liter V8 with 430 horsepower and 361 pound-feet of torque, and that power is routed through a seven-speed automated manual with magnesium paddle shifters or a traditional six-speed manual. Even for a 'cheap' Aston, the GT still offers luxury features like Alcantara trim, carbon fiber doorsill plates and seats from the V12 Vantage S. The one on display in New York wears one of the optional motorsports-inspired graphics packs that add contrasting paint around the grille, mirror caps, rear diffuser blade and roof pillar. The $199,995 DB9 Carbon Edition packs a 6.0-liter V12 rated at 510 hp and 457 lb-ft and a six-speed automatic transmission. Available as Carbon Black or Carbon White, the package adds carbon fiber side strakes and taillight trim. Buyers who want even more can add a carbon fiber front splitter, rear diffuser and mirror caps. Black leather covers the interior, and the shade of the contrasting stitching comes from that of the brake calipers. Deliveries for both models start in the third quarter. Scroll down to get the full scoop on them. Aston Martin Launches Two New Special Editions at New York ? New motorsport-honed $99,900 Vantage GT brings Aston Martin brand closer than ever before; offering 430bhp and a top speed of 190mph ? DB9 Carbon Edition offers eye-catching looks and classic understated elegance ? Both cars will make international debuts at 2014 NYIAS Irvine, CA, 15 April 2014 - Aston Martin is unveiling two exclusive new special editions for North American markets at the 84th New York International Auto Show this week. The great British sports car marque, now in its 101st year, is debuting a bold addition to its iconic V8 Vantage range as well as dramatic new special edition variants of the timeless DB9, underlining the company's ability to create cars that sit apart from the mainstream.

Aston Martin announces $306M in funding to build DBX, 'other new luxury vehicles'

Aston Martin has just gotten one step closer to building a crossover, as the British outfit has secured a 200-million-pound (about $306 million at today's rates) infusion of capital from its leading shareholders. The money will allow Aston Martin to develop "a new vehicle based on the DBX concept," although just how closely the production model will adhere to the concept's styling is unclear. Andy Palmer, the company's CEO, also hinted at other models being added, thanks to the funds. "This additional long-term funding, will enable us to add extra model lines and broaden our presence in the luxury market segment by the end of the decade. The DBX concept has generated interest far beyond our expectations," Palmer said in the attached statement. "The additional investment announced today will allow us to realize the DBX and other new luxury vehicles that will form the strongest and most diverse portfolio in our history." It's unclear what these "other new luxury vehicles" will include. Previous reports have indicated a Lagonda-badged replacement for the aging Rapide will be added to the range, although considering the age of the rest of Aston Martin's lineup, it's a safe bet that at least some of this money will also be put towards vehicles beyond the new CUV and sedan. Scroll down for the full press release from Aston Martin. Related Video: ASTON MARTIN LAGONDA ISSUES GBP200 MILLION FUNDING FOR PRODUCT EXPANSION • Investindustrial and Tejara Capital led a further GBP200 million in investment capital in the form of preference shares • Enables production of DBX luxury crossover, building on range of iconic luxury sports cars • FY 2014 revenues of GBP468 million and adjusted EBITDA of GBP66 million announced 30 April 2015, Gaydon: Aston Martin Lagonda today announced that with the leadership of its major shareholders, it has arranged additional committed funding of GBP200 million, enabling the 102-year old luxury sports car manufacturer to develop significant new luxury models that will drive the future of the company under its strategic business plan. The additional capital investment comes in the form of GBP200 million of preference shares; GBP100 million of which were issued on 29 April 2015 with the remaining GBP100 million – already subscribed for - to be issued in the next twelve months, and will further expand the previously announced investment plan. This major investment in new luxury models is at the core of Aston Martin's strategic vision.