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Weekly Recap: Aston Martin to add another sports car, new Lagonda sedan, EVs

Aston Martin will revamp and expand its lineup as part of a five-year plan laid out by the company's new executives. If it succeeds, the strategy will position Aston for growth as an independent automaker with a more stable future in its second century. Aston will replace all of the cars in its current lineup and add a fourth sports car to its stable. It currently has three: the DB9, Vanquish and Vantage. The unnamed sports car will be joined by a production version of the DBX concept – an all-wheel-drive electric car that treads near crossover territory – that was revealed at the Geneva Motor Show. Aston's electric strategy also includes a potential electric-powered Rapide. Eventually, Aston plans to build a new four-door Lagonda. Though Aston will diversify its portfolio and the range could expand to seven vehicles, it will limit production to around 7,000 units annually, said Aston Martin marketing and communications director Simon Sproule, who described the company's strategy in an interview with Autoblog. CEO Andy Palmer, who joined Aston last year from Infiniti, has also spoken recently about remaking the company for the future. EVs are a major part of Aston's future, Sproule stressed, because they allow the automaker to "balance" its portfolio. Aston is studying the feasibility of an electric Rapide and is working with an undisclosed engineering firm. It's likely to use a plug-in setup and would cost $200,000 to $250,000 or more. It could use either a rear-wheel or all-wheel-drive configuration. View 14 Photos "It's a study, but we're serious about it," Sproule said. He added for emphasis: "If not this, there will be an electric Aston Martin in the future." Aston has taken note of what Tesla has done with the brisk-driving Model S and decided that's the dynamic it wants for some of its own cars. Even though EVs don't emit the same sonorous note as a V12 – they're better than the alternative, Sproule said. "The sound of silence is much more preferable than the sound of a four-cylinder whining away under the hood of an Aston Martin," he said. Speaking of V12s, they're not going away. Aston will continue to make its own V12 engine, but will source its V8 from Mercedes-AMG (whose parent, Daimler, owns a small stake in Aston). While the V12 is sure to please the faithful, Aston admits EVs and the crossover-like DBX will rankle many. Sproule argues those are the moves that will keep Aston relevant.

Aston Martin Vengeance embodies the wrath of Kahn

Kahn Design, for those unfamiliar, is a British customizer that's known primarily for modifying Land Rovers. And it brought a few of those with it to the Geneva Motor Show this year as well, particularly a rebodied DB9 called the Vengeance. The lines follow a familiar form that still speaks of its underpinnings, but the details have all been worked over: the grille is bigger, the front fenders are wider, the hood has a bulge in it, the C-pillars and rear haunches are wider, the horizontal taillights have been replaced by more retro round units, and the wheels take their inspiration from a roulette table. The result is described as "the conclusion of British designer Afzal Kahn's lifelong pursuit to design the car he has always wanted to drive," and comes with Aston Martin's blessing – or at least its acquiescence: "There is a long and rich history of specialist coach-built Aston Martins," said the company's purchasing director Gary Archer, "and we wish Kahn every success with the Vengeance." The cost of converting a DB9 to Vengeance spec has yet to be announced, but according to the statement below, it " is expected to represent extremely good value for a limited edition coach built car." Related Video: THE KAHN VENGEANCE MAKES ITS INTERNATIONAL DEBUT AT THE GENEVA MOTOR SHOW 2016 The 2016 Geneva Motor Show will see the long awaited launch of the Kahn Vengeance, a new coach built two-door coupe which represents a stunning synthesis of modern engineering and classic streamlined design. The Vengeance will be unveiled to the media at the Kahn Design stand, 6338, on March 1st 2016. Inspired by the Aston Martin designs of the 1980s and 90s, the Vengeance is the conclusion of British designer Afzal Kahn's lifelong pursuit to design the car he has always wanted to drive. Designed to hark back to the glory days of British coach building, the hand built Vengeance is a coachbuilt two door coupe based on a new Aston Martin DB9 chassis. Face on, the redesigned front bumper and wide spaced grille give the Vengeance an aggressive look, framed by widened front wings which merge seamlessly into the doors. The signature central bulge of the bonnet continues to the highly defined lines of the roof, which flow outwards to the widened C-pillars and rear wings, lending a muscular definition to the car's surfaces.

Get your Aston Martin Vulcan in Ohio for just $3.4 million

Want to get your hands on an Aston Martin Vulcan? Good luck: the manufacturer is only building 24 of them, and each carries a price tag of over $2 million. But if you're willing to shell out, there's one for sale in Cleveland. This Fiamma Red example listed for sale on the duPont Registry is described as the first Vulcan in the United States. It bears the VIN AMLVULCANXXXXXX07, indicating that this is the seventh of those two dozen examples to be made. And it can be yours for the small matter of $3.4 million, which is one heck of a markup on a vehicle that's already enormously expensive. The Vulcan, for those unfamiliar, is the supercar that Aston Martin built specifically for use on the track. That puts it in the same league as the McLaren P1 GTR and Ferrari FXX K. The Vulcan features an old-school naturally aspirated 7.0-liter V12 rated at over 800 horsepower – mounted up front but entirely behind the axle. It's built around a carbon-fiber tub that's even stronger and lighter than the one at the center of the One-77. And that aero kit derived from Aston's GT3 racer will generate as much as 3,000 pounds of downforce at top speed. The Aston is also more rare than its counterparts, of which McLaren will build 35 and Ferrari fewer than 40. That's rather rare company indeed, in which the Vulcan looks poised to be the rarest. So if you want to gain admission into the club, it won't come cheap. Related Video: