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1965 Aston Martin DB5 Convertible fetches record $2 million in Paris

Aston Martin and Ferrari may occupy similar territory in the current market for new cars, or at least overlap, but when it comes to their respective classics, they're in different leagues. While some classic Ferraris can sell at auction for eight figures, the highest prices ever paid for classic Astons work out to seven. That makes this latest result something of a world record. At its recent auction, held at the Grand Palais in Paris during the Retromobile classic car show this past weekend, venerated auction house Bonhams sold a 1965 Aston Martin DB5 Convertible (one of just 35 left-hand-drive models made) for the equivalent of $2.14 million. That makes it the highest price ever paid for a production DB5 - coupe or convertible - in the history of automobile auctions, driving the most successful automobile auction Bonhams has ever held in Europe. It was not, strictly speaking, the most ever paid for any Aston, however. That honor, according to Sports Car Market, goes to the 1955 DB3S racer that Gooding & Co. sold for $5.5 million at Pebble Beach last year. Nor was it the most expensive DB5 (modified or otherwise), after the highly modified one from the James Bond movies Goldfinger and Thunderball sold for $4.6 million back in 2010. This latest record easily eclipsed other production DB5s, though: The most we'd ever seen a standard model sell for was $1.65M at RM's auction in Monterey last year. Other high-priced Aston auctions include a Zagato-bodied 1960 DB4 GT "Jet" ($5M, Bonhams 2013), another DB3S ($3.7M, RM 2012), a '57 DBR2 ($3.4M, Christie's 1985), a Ghia-bodied '56 DB2/4 ($2.3M, RM 2013) and a series of DB4 GTs that have gone for between $2.2 and $2.7 million.

Cash influx could help Aston Martin double sales

Aston Martin is on the verge of a major product overhaul – complete with new architecture and powertrains. And good thing, considering that the Vantage and DB9 are each about a decade old. But to make it all happen, the British automaker is going to need a massive capital influx. Fortunately, that's just what it got when Investindustrial came on board. The Italian private equity fund, which previously owned a large chunk of Ducati and is now building a Ferrari theme park in Spain, bought a 37.5 percent stake in Aston Martin back in 2012. The acquisition reportedly cost Investindustrial the better part of a quarter billion dollars, but that's not the end of the firm's investment in Aston. According to Bloomberg, Investindustrial is now pouring even more into the Gaydon-based marque to help fund its product blitz. The output of that investment is expected to be announced at the upcoming Geneva Motor Show. That's where Aston's new chief executive Andy Palmer (whom Investindustrial reportedly helped poach from Nissan) is tipped to announce the company's new product plan that is earmarked to help double the company's sales from around 4,000 units last year to as many as 8,000 once those new products reach the market. The plan will assuredly include replacements for Aston's trademark luxury GTs, but could also encompass a new crossover utility vehicle to give it a greater foothold in growing markets like China while taking on similar new products from key rivals like Bentley and Maserati. While those two competitors are owned by larger auto groups – Volkswagen and Fiat Chrysler, respectively – Aston is independent. It's brokered a deal with Mercedes (thanks once again in no small part to Investindustrial) to help with components it can't effectively develop in-house, but the cash injection will be critical to the brand's revival plans.

Weekly Recap: Aston Martin to add another sports car, new Lagonda sedan, EVs

Aston Martin will revamp and expand its lineup as part of a five-year plan laid out by the company's new executives. If it succeeds, the strategy will position Aston for growth as an independent automaker with a more stable future in its second century. Aston will replace all of the cars in its current lineup and add a fourth sports car to its stable. It currently has three: the DB9, Vanquish and Vantage. The unnamed sports car will be joined by a production version of the DBX concept – an all-wheel-drive electric car that treads near crossover territory – that was revealed at the Geneva Motor Show. Aston's electric strategy also includes a potential electric-powered Rapide. Eventually, Aston plans to build a new four-door Lagonda. Though Aston will diversify its portfolio and the range could expand to seven vehicles, it will limit production to around 7,000 units annually, said Aston Martin marketing and communications director Simon Sproule, who described the company's strategy in an interview with Autoblog. CEO Andy Palmer, who joined Aston last year from Infiniti, has also spoken recently about remaking the company for the future. EVs are a major part of Aston's future, Sproule stressed, because they allow the automaker to "balance" its portfolio. Aston is studying the feasibility of an electric Rapide and is working with an undisclosed engineering firm. It's likely to use a plug-in setup and would cost $200,000 to $250,000 or more. It could use either a rear-wheel or all-wheel-drive configuration. View 14 Photos "It's a study, but we're serious about it," Sproule said. He added for emphasis: "If not this, there will be an electric Aston Martin in the future." Aston has taken note of what Tesla has done with the brisk-driving Model S and decided that's the dynamic it wants for some of its own cars. Even though EVs don't emit the same sonorous note as a V12 – they're better than the alternative, Sproule said. "The sound of silence is much more preferable than the sound of a four-cylinder whining away under the hood of an Aston Martin," he said. Speaking of V12s, they're not going away. Aston will continue to make its own V12 engine, but will source its V8 from Mercedes-AMG (whose parent, Daimler, owns a small stake in Aston). While the V12 is sure to please the faithful, Aston admits EVs and the crossover-like DBX will rankle many. Sproule argues those are the moves that will keep Aston relevant.