2009 Aston Martin Convertible on 2040-cars

Auto blog

Aston Martin On Ice reminds us how fun winter can be

Things are finally starting to thaw near the Autoblog headquarters in Detroit, with spring just around the corner. We're already celebrating some slightly warmer temperatures, and looking ahead to sunny days and top-down drives. But winter isn't all bad – especially for car enthusiasts. Yes, with the right formula of fresh powder and winter tires, the cold season can prove hilariously fun for folks who love to drive. In that spirit, Aston Martin hosted its second-annual (in the US, anyway) 'On Ice' program in Colorado, where owners were given the opportunity to slide around in the British automaker's wares, hanging the tails out and generally (we assume) having a blast. Rather than bore you with more details, we'll let you see all the fun that was had, in the gallery above. It almost makes us wish winter would stick around a little longer. Almost. For more information about the Aston Martin On Ice program, check out the (old) press blast below. Related Video: Aston Martin are to host their second annual ice driving program in Colorado in February, offering thrill seekers a unique driving experience in the heart of the Rocky Mountains. Taking place among the dramatic Crested Butte mountain range, the 'On Ice' program gives Aston Martin enthusiasts the chance to hone their driving skills in a spectacular setting over three days. The iconic British car makers have custom built an ice track for the program, comprising a braking/cornering exercise loop, slalom, skid pad and full circuit. Under expert tuition, participants are guided through the facility, before embarking upon a series of braking, cornering and handling exercises and then putting their skills to the test on a mile-long frozen road course. Luxurious accommodations will be provided for all three days at the exclusive boutique hotel properties of the Eleven Group that are nestled in the mountains. Julian Jenkins, President of Aston Martin The Americas, said: "After this hugely successful first year we expect the On Ice program to become a mainstay of our customer experience offerings here in North America. "The ability to experience a range of our cars in a unique and controlled environment resonates with Aston Martin customers and enthusiasts who are united by a shared passion for driving." As well as the 'On Ice' driving program, guests will also have the chance to indulge in other activities including skiing and exploring the back country on a fleet of snow mobiles.

Aston Martin and Lotus each issue recalls

A pair of head-turning high performance cars are catching some attention off a different kind, in the form of safety recalls. Aston Martin and Lotus have issued recalls for the V12 Vantage Coupe and Evora, respectively.
Aston Martin's affects 169 examples of the 2009-2012 V12 Vantage Coupe. It concerns the tire-pressure monitoring system, and is less a malfunction than it is a compliance issue. The TPMS does not alert the driver until the front tire is more than 25 percent below the recommended cold tire pressure. Federal Motor Vehicle Safety Standard No. 138 states that the alarm must sound when tire pressure is "equal to or less than either the pressure 25 percent below" the recommended cold inflation pressure. To address the issue, Aston Martin will notify owners and reprogram the software, free of charge.
As for Lotus, 80 supercharged Evoras have been recalled, all built between February and September, 2011. The problem involves an engine-mounted oil feed pipe, which could rupture, causing loss of engine oil or a possible fire if the oil sprays onto a hot engine.

Aston Martin rules out going downmarket

When Aston Martin sat alongside Jaguar under the Ford umbrella, the two had to be careful not to step on each other's toes. That kept the top end of Jaguar's sports and GT lineup at bay, and in the years since they parted company, Jaguar has steadily moved up-market with new versions of the XK and now with the new F-Type. But does that mean Aston Martin will in turn start offering cheaper models? "No, not at this stage," Aston's US chief Julian Jenkins told AutoGuide.com. "If there is an opportunity that we can sit comfortably within we will go after it." But for the time being, the V8 Vantage will remain the brand's entry-level model, coming in just under the $100K mark in base Vantage GT trim. Enthusiasts will remember the Cygnet, a version of the Toyota/Scion iQ which Aston reskinned and sold to customers looking for a more compact, economical mode of transportation without skimping on luxury. But that model never made it to North America, and lasted only a few years before being discontinued in 2013. More recently, Aston branched into the four-door market, first with the Rapide and now with the Lagonda Taraf. The Lagonda Taraf is a four-door luxury sedan initially launched in the Persian Gulf, but under consideration for additional markets. The company has been on and off the fence regarding launching a crossover SUV like the Lagonda concept it showcased at the 2009 Geneva auto show to lukewarm reception. If Aston were to proceed with such plans, it would be up against the likes of the upcoming Jaguar F-Pace, Bentley Bentayga and Maserati Levante.