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Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.

Dany Bahar plans Aston Martin shooting brake at Modena-based tuner

You can't keep a good man down, or so the saying goes. The jury may still be out on whether Dany Bahar was a good thing for the automotive industry – with some portraying him as an overambitious opportunist and others pitting him as a genuine car guy against the bean-counters – but he's not about to stay down for long. Bahar, for those unfamiliar, was a top executive at Red Bull, serving as right-hand man to Dietrich Mateschitz right around the time that the energy drink company was getting into Formula One and NASCAR. He was then poached by Ferrari to serve as its commercial chief and brand director before taking up the reins as CEO of Lotus. Things didn't go quite so well for him there after new owners fired him, accused him of misappropriating company funds and canceling just about every one of his ambitious (or perhaps overambitious) projects to take Lotus into the modern age. But now he's back on his feet. According to Car and Driver, Bahar's new project is a tuning house and coachbuilder called Ares. Similar to an outfit like Mansory (with which Bahar, incidentally, fostered close ties while at Lotus), Ares is out to make high-end vehicles like the Range Rover Sport, Rolls-Royce Wraith and Lamborghini Huracan that much more unique. But the biggest project Ares is planning to undertake is to turn the Aston Martin Rapide S and Bentley Continental GT into shooting brakes for wealthy customers. Ares wouldn't be the first outfit to do so, Bertone having made a wagon version of the Rapide and Touring having offered an extended-roof Continental. But to show he's not messing around, Bahar has assembled a top team at Ares. Wolf Zimmermann, who worked for Mercedes-AMG before becoming Bahar's R&D chief at Lotus, is handling the technical aspects. 24-year-old Romanian designer Mihai Panaitescu, who is said to have worked on those aborted Lotus projects, is handling the style aspect. And the whole outfit is being based in Modena, Italy – the city that is home to outfits like Pagani, Maserati and nearby Ferrari. Predictably enough, Ares will launch initially in China, Russia and the Middle East, but reportedly plans to make it to the US sometime early next year. Featured Gallery 2014 Aston Martin Rapide S: First Drive View 32 Photos News Source: Car and DriverImage Credit: Copyright 2014 Drew Phillips / AOL Aftermarket Aston Martin dany bahar aston martin rapide s

Lamborghini, Aston Martin, Mercedes-AMG, Porsche and Koenigsegg Lego sets coming this summer

Lego has announced a slew of new automotive-themed sets. As is typical fashion for brand of building toys, the subject matter leans toward ultra-exotic, ultra-expensive vehicles, ranging from a $139,000 Mercedes SL63 on the low end to a $3 million Koenigsegg Jesko Absolut on the high end. If you can't afford those cars in real life, soon you'll be able to build your own plastic models of them. Some of the real-world counterparts aren't obtainable no matter what the cost. Take the Lamborghini Lambo V12 Vision Gran Turismo, for example. The one-off concept was designed by Lamborghini exclusively for Gran Turismo, the PlayStation racing simulator. However, Lamborghini did build a 1:1 version for the physical world, with the 808-horsepoewer hybrid V12 from the Sian FKP 37 beneath its bodywork. The Lego version is part of the company's Speed Champions line, which measure about 6 inches long. It does an excellent job of capturing the original's insectoid look and Y-shaped taillights. The set is made up of 230 pieces and will retail for $26.99. This is Lego's first Vision Gran Turismo car but we hope to see more.  Also joining the Speed Champions line are two 2-car sets. An Aston Martin-themed set pairs a Vantage safety car with an AMR23 Formula 1 racer. Both are finished in AMR's bright green with actual sponsor logos. The set contains 564 pieces and will cost $44.99. Also arriving as a 2-car set are a pair of Mercedes-AMGs. A black G 63 and yellow SL 63 Roadster, along with a pair of sunglasses-clad bros, make up the 808-piece set. It also retails for $44.99. All three Speed Champions sets arrive on June 1, 2024. If you're looking for something a bit more advanced and detailed, Lego also offers the Technic line. First up is a Porsche GT4 e-Performance, a 1,000-horsepower race car based on the 718 Cayman. This set can also function as a remote controlled car that moves forward, backward, and steers via a downloadable smartphone app. The 834-piece set costs $169.99. Last but not least, there's the Koenigsegg Jesko Absolut, a model of the Swedish supercar that is said to have a top speed of over 300 mph. The model does an admirable job of capturing the car's 0.278 Cd drag coefficient, considering it's comprised of 801 individual plastic bricks. This set will retail for $49.99 and, along with the Porsche, comes out August 1, 2024. Related Video LEGO Speed Champion Build: 1968 Ford Mustang Fastback