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The troubled Alfa Romeo Giulia needs serious help [UPDATE]

UPDATE: An Alfa Romeo US spokesman responded to this article with the following statement: The safety concerns expressed in the story are false. The all-new 2017 Alfa Romeo Giulia is designed and engineered to meet or exceed all federal safety regulations. The Alfa Romeo Giulia will begin production for the North American market in the late second-quarter of this year. Alfa Romeo will have a full product portfolio of premium vehicles that includes plans for (8) all-new Alfa Romeo vehicles by 2020. The product launches are prioritized by segment volumes starting this year with the Alfa Romeo Giulia production for North America starting in late Q2, followed by the Midsize-UV – the 2nd largest premium segment in North America. Even on the day you dragged them kicking and screaming and gesticulating wildly to a table full of concrete evidence, Alfa Romeo executives will never admit the Giulia program is going through a tough patch. But it is. Reports say the Giulia, on the eve of production, didn't just fail one internal crash test, but failed the front, side and rear impact tests. Alfa denies it. Automotive News published a report last week saying two suppliers had insisted the Giulia, on the eve of production, didn't just fail one internal crash test, but failed the front-, side-, and rear-impact tests. A third supplier source told us the same thing. Alfa is denying it. It was due on sale in Europe late last year and was supposed to be here in the next month or two. But it wasn't, and it won't. It was to be headlined by a twin-turbo V6 that reportedly howled its way around the Nurburgring 14 seconds faster than the BMW M3 could manage. That second part is only true if you believe it's fair to compare a full lap in a standard BMW M3 with a favorable accumulation of sector times to a development prototype Giulia with 220 pounds stripped out of it and rolling on hand-cut racing slicks. No, me neither. A Promising Start The Giulia's all-new architecture was developed in just two years by a skunkworks of young engineers headed by Fiat's engineering prince, Philippe Krief, and (bafflingly) sited inside Maserati's headquarters complex in Modena, about three hours from Alfa Romeo's own Turin HQ.

‘Yee haw’ in Italian - Alfa Romeo Giulia is the Car of Texas

You can't underestimate the visceral pull of the new Giulia Quadrifoglio's 505 horsepower wrapped in Alfa Romeo's sweet, seductive sheetmetal. Autoblog said the hottest Giulia "puts some practical meat on the bone for American drivers bored of the usual Audi A4/Mercedes C-Class/ BMW 3 Series suspects." The Quadrifoglio delivers 60 mph in 3.8 seconds and laps the Nurburgring Nordschleife in just 7:32. This makes it - for the moment - the fastest four-passenger production car around the 12.9-mile circuit. Austin's Circuit of the Americas F1 venue isn't Germany's Nordschleife, but that's where the Texas Auto Writers Association gathered for its annual Spring Roundup - some 50 auto writers, broadcasters and bloggers evaluating 40-plus cars and crossovers in 11 categories, with best-of-class wins such as Performance Car of Texas, Family Car of Texas and – ultimately – best of show, the Car of Texas. In a vote as out of the blue as that one back in November, Giulia got the nod. When evaluating a Car of Texas at a track, the Giulia Quadrifoglio is a no-brainer. Beyond its brute power is a linear dynamic behind the wheel, even if the track's official road speed for this event was 60 miles per hour. Competing against it in the Performance Sedan category were the Dodge Charger R/T and SRT Hellcat, along with a Lexus GS F and VW Jetta GLI. Beyond its surfeit of power is the Giulia's raucous personality and – we'll admit – novelty. Many of the younger journalists at COTA had only vague memories of the brand. This was also, regrettably, a relatively weak grouping of performance machinery. The headliners – such as the Mercedes-AMG GT S and Nissan GT-R – were prominent, but cars most likely to be tagged a Car of Texas, such as a Shelby Mustang or hot Camaro, weren't. Ford brought only its Focus RS, and GM execs have deemed regional press events not worthy of their attention. Also, both BMW and Audi were no-shows, although – in defense of the Giulia – the M3 and Mercedes-AMG C63S were whipped by the Alfa in at least one recent hot sedan comparison. In short, Alfa swept a smallish field. But a win's a win, and every win bodes well for Alfa, even in a market where the first car is a truck, and the second car might be a second truck. Related Video: Auto News Alfa Romeo Ownership Luxury Performance Sedan no ribbon

Alfa Romeo 4C Spider reportedly dead in Europe, only dealer stock remains

It's been hard to get a reliable prognosis concerning Alfa Romeo in general, and especially hard to figure out what's in store for the brand in the United States. Last year the automaker canceled the 4C coupe, last week the brand's future product roadmap appeared to deep-six the anticipated GTV and 8C sports cars in order to focus on more efficient spending in more important segments. In February of this year, Alfa Romeo launched the 4C Spider Italia in a run of just 15 units, the two biggest surprises about that car being the $73,495 price and the fact that it extended the model's run into 2020. We're not yet into 2020, but it looks like the party's over. The French outpost of Motor1 is said to have confirmed with Alfa Romeo that the 4C Spider has ceased production. According to the report, the only 4Cs left across the Atlantic are the ones currently in dealer inventory.  Autoblog asked Alfa Romeo to confirm the news, a spokesman responded by e-mail, "I can't speak for other markets but the US 4C Spider is not cancelled and is still available for order." Introduced in 2015, the 4C Spider still gets on with a turbocharged four-cylinder putting out 237 horsepower and 258 pound-feet of torque. The 4C Spider needs an irrational generosity to love and drive every day, but the last OEM sports car on sale without power steering knows how to thrill when pushed. Our guess is that, overseas, exotic construction and communicative, go-kart handling couldn't make up for a high price relative to the established competition and lack of interior amenities and ultimate refinement. If the European news is true, sales figures lead us to believe it is but a matter of time before the same ax finds its way to the U.S. Alfa Romeo sold 421 4Cs in Europe last year, compared to 238 in the U.S. This year European dealers sold 196 units through the end of September, U.S. dealers moved 127. If we did lose the open-top sports car before 2021, the move would leave the Giulia sedan and Stelvio SUV as Alfa Romeo's entire U.S. lineup until more crossover-type vehicles show in 2021. No matter what happens, perhaps by 2021 Alfa Romeo will know precisely where it needs to go and have a clear plan for getting there, and perhaps it will be able to do so with the platform and financial resources within a merged Fiat-Chrysler-PSA Group entity. Even for fun, full-throated products, it's hard to get on in today's market without full-throated focus, support, and marketing.