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Alfa Romeo's supercar is nearly sold out (but not yet approved)

Alfa Romeo's on-again, off-again supercar is taking shape. It hasn't been approved for production yet, let alone unveiled, but a recent report suggests that enthusiasts who want to add the model to their collection need to reach out to one of the firm's dealers as quickly as possible. Company boss Jean-Philippe Imparato told British magazine Autocar that several collectors have already put a deposit down on the car. There's no word yet on how many examples will be built, assuming the limited-edition model receives the proverbial green light for production, but the CEO suggested that demand will exceed supply. "It will be sold-out before I unveil the car," he told the publication. It's too early to tell what kind of supercar is in the pipeline. Allegedly called 6C, a name that seemingly confirms a six-cylinder engine, the model could feature a heritage-inspired design. "We are working on something that I could put aside the 8C in the museum of Arese, being proud of our contribution to the history of Alfa Romeo. That is what we want," Imparato clarified. He added that development work is ongoing. One of the numerous points that's up in the air is which six-cylinder the car will use. It's reasonably safe to assume that the engine will have a V configuration; Alfa Romeo doesn't have a straight-six engine in its arsenal. Although many of its sister companies do, it's not a layout that has historically been associated with the storied Italian brand while the V6 has been part of its heritage for decades. Using the 3.0-liter Nettuno V6 found in several recent additions to the Maserati range is likely more complicated than it might sound; Autoblog learned that Maserati isn't open to sharing the twin-turbocharged six-cylinder with another company, even one under the same umbrella. That leaves us with the 2.9-liter V6 that powers the Giulia Quadrifoglio, among other models, as the most likely candidate, but nothing is official at this stage. Stellantis executives will decide whether to approve the supercar in April 2023, according to Autocar. We're guessing that if deposits have already been taken and the car is nearly sold-out, there's a good chance that the model will see the light at the end of a production line. Haven't we already seen Alfa's supercar? If the idea of an Alfa Romeo supercar rings a bell, it's likely because coachbuilder Zagato unveiled a one-of-a-kind, Giulia-based model called Giulia SWB Zagato in December 2022.

Alfa Romeo Quadrifoglio trims leaving North America this summer

Larry Dominique, Alfa Romeo senior vice president and head of North America, used a LinkedIn post to set the countdown clock on the brand's Quadrifolgio models here. He wrote, "The opportunity to order a 2024 Giulia Quadrifoglio or Stelvio Quadrifoglio will close to North America at the end of April 2024. The last internal only combustion powered Quadrifoglio models for U.S. and Canada will exit the Cassino plant in June 2024." That gives shoppers about 10 weeks to place an order for the hottest versions of Alfa Romeo's sedan and midsize SUV, and until late summer to find a fresh example on a dealer lot. It's possible the internal-combustion-only Quadrifoglio is dying in the U.S. on its 101st birthday, Italian racing driver Ugo Sivocci having had the four-leaf clover painted on his car for the 1923 Targa Florio. Today, the clover represents models powered by Alfa's twin-turbocharged 2.9-liter V6, an engine said to be inspired by Ferrari's twin-turbo 3.9-liter V6. The six-cylinder makes 505 horsepower and 443 pound-feet of torque in typical form, the limited-edition Quadrifoglio Anniversario models produced last year making 520 horsepower and picking up the mechanical limited-slip differential derived from the sold-out, 540-horsepower Giulia GTA. This is just another step in the automaker's transfer to an all-electric lineup, all of the brand's launches from 2027 and thereafter meant to be electric. This isn't the end of the Quadrifoglio, Dominique himself writing in that post, "I look forward to presenting the next chapter in the four-leaf clover’s journey." Successive iterations will get some sort of electric assistance at the least, and perhaps turn into the 1,000-hp battery-electric 2026 Giulia Quadrifoglio that CEO Jean-Philippe Imparato hinted at last year, with an 800-horsepower Veloce trim below and a 350-hp base trim. Or, with PHEVs coming into fashion as a more affordable middle ground to the fully electric promised land, it might be time to take a little more inspiration from Ferrari — now a separate company — and poke around the underside of the SF90 Stradale. Alfa noises and pure electric driving on demand? Si, certamento.          

Weekly Recap: Chevy and Alfa plot comeback strategies

Chevrolet and Alfa Romeo were two of the 20th Century's most iconic automotive brands. Chevy embodied America's post-war power and confidence. Alfa was the definition of the stylish Italian sports car. They reached halcyon heights in the 1950s and '60s, before declining precipitously amid new competition, changing consumer tastes, and uneven corporate management. Both say 2015 is the start of something better, and this week Chevy and Alfa laid out ambitious plans and showcased new cars that they hope will make them more relevant this year, and in the coming years. Each brand sits at its own crossroads, and their paths forward are as different as the Chevy Cruze and the Alfa Romeo Giulia. Chevy is still a sales beast, as evidenced by its volume of 4.8 million vehicles sold around the world last year. Chevy executives are fond of saying one of their cars is sold every seven seconds, which illustrates the strength and reach of a car brand that is the fourth largest in the world. "Make no mistake about it, we are a brand for the people," said General Motors North America president Alan Batey. But he wants consumers to want to buy a Chevy for its design and technology, not simply because it's affordable. That starts with all Chevys now featuring a distinctive a family look, with sporty cues from the Corvette or strong lines that riff on the Silverado pickup. "We want people to fall in lust with our cars," said Mike Pevovar, executive design director for Chevy passenger cars. "That initial emotional attraction has to be right on the exterior, and that's where form comes into play." Chevy is also loading up its cars, like the freshly unveiled 2016 Chevy Cruze, with technology to appeal to a younger crowd that prizes connectivity. The Cruze will offer Apple CarPlay and Android Auto with its MyLink infotainment system, and OnStar with 4G LTE and wifi. Seeking out younger buyers is also sound business practice: Millennials now outnumber Baby Boomers as the largest single age group in the United States. Younger buyers also can improve a brand's image, which is another area where Chevy would like to improve. Chevy ranks 82nd on Interbrand's Best Global Brand's list, behind 11 other automakers. Apple is No. 1. "We need our own variation of the Genius Bar," Batey said. 2016 Alfa Romeo Giulia View 3 Photos Meanwhile, Alfa is in different shape.