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2015 Alfa Romeo 4C Spider doffs its cap in Detroit

With the debut of the 2015 Alfa Romeo 4C Spider the Italian company's US lineup has officially doubled. Cosmetically, it makes most of its changes up top and out back, starting with its exposure to the sky. The 4C's 236-pound carbon-fiber monocoque was already engineered for open-air duty, so the Spider only needs an aluminum rollbar underneath the CF roll hoop - called a "halo" - as well as some new upper body brackets and a crossbeam in the engine compartment to maintain stiffness. The CF windshield frame is both bolted and glued to the monocoque. When it's time to close the cabin off, a stowable cloth roof or, later after launch, an available carbon-fiber hardtop will do the job. We've already had the chance to affix and remove the former, and it's a simple job that's good for a full 160 mph, unlike some rival's similar toupees that aren't approved for top-speed runs. When we saw spy shots of the 4C Spider on a photo shoot recently, we thought the center-mounted exhaust from the concept car had been retired, but that's not the case. Buyers will have the option of a center-set Akrapovic titanium dual-mode exhaust, with a carbon-fiber body surround. The aural sensations will be boosted further with three air extractors in the new decklid. The cockpit comes standard with cross-stitched leather in either black, red or Tobacco, depending on package. Details include CF vent surrounds, and an Alpine stereo with plenty of media input options (we're hoping it's better than the absolutely terrible head unit we've already experienced in the 4C coupe). Exterior touches will be enhanced by four new wheel designs in silver or dark finish, with four choices of brake caliper. How much performance will you give up to go topless? It doesn't look like much, if any. The 4C Coupe has been run from standstill to 60 miles per hour anywhere from 4.1 seconds to 4.3 seconds. Alfa gives the estimated time for the Spider as 4.1-seconds, to go along with 1.1 g of lateral acceleration, and says the car only weighs 22 pounds more than its fixed-head sibling. It looks like the Spider is out to earn all the attention it's going to get when it launches this summer. You can turn your attentions now to the mega gallery above and the lengthy press release below, and we'll have live shots of it from the Detroit Auto Show shortly.

Reid Bigland appointed CEO of Alfa Romeo, Maserati

There's been a big shakeup in Fiat Chrysler's leadership team, as head of US sales and FCA Canada CEO Reid Bigland will replace Harald Wester as the chief exec for Alfa Romeo and Maserati. Wester will retain his position as chief technical officer of FCA. Both men will hang onto their positions on FCA's Group Executive Council. The move is an interesting one considering the widely publicized issues at both Alfa and Maserati. Alfa Romeo's problems are almost too many to list. The brand has promised a full-scale return to the US market for more than a decade, but faced repeated delays. Its latest volume model, the Giulia, is being savaged by reviewers over quality issues, and the company has frequently pushed its upcoming CUV back. If that were the only problem, it'd be annoying, but according to Automotive News, Alfa's relaunch is also considerably over budget. Maserati is an entirely different can of worms. Alongside Alfa, it's been stung by a slow Chinese market. Profits are down, according to Automotive News, and it's been widely rumored that the company will delay its next sports car, the Alfieri, until 2018 – it was previously promised for this year. Meanwhile, two of its three other models, the Quattroporte and GranTurismo, are dangerously long in the tooth, and the Levante is still months away from US sales. Can Bigland sort these issues out? Maybe. As Sergio Marchionne said in his official statement, "[Bigland] has an extraordinary record of growing sales and market share in the US and Canada over the last 7 years at FCA, including leading the growth and positioning of the Ram and Dodge brands for part of that time."

The new Alfa Romeo Giulia needs to be a BMW beater

The introduction of the Alfa Romeo Giulia as a BMW challenger is a claim that historically has meant that it will not be as good as a BMW. Mercedes, Audi, Lexus, Infiniti, Cadillac, and a few others have tried to loosen BMW's grip on the sports sedan market with little success. It was BMW that was doing the copying when in the early sixties they looked to Alfa Romeo's sport sedans for inspiration. Alfa Romeo's pre-war racing pedigree was second to none, and series production Alfas were sporting twin cam engines, and fuel injection years before BMW. What the post-war Alfa cars did not offer was reliability and an North American dealer network that knew how to service or sell their products. Consequently in 1995 Alfa abandoned the US market. Now it is the Alfa Giulia taking aim at the BMW 3-series. The Fiat/Chrysler group has a lot of resources (think Ferrari), and the engineering chops to beat BMW at its own game, but it will take a long time to build a reliable dealer network, not to mention the quality issues that have dogged them for decades. Alfa will follow what has become a familiar recipe to challenge the 3-series. With 3 sets of trim available, the most affordable model, the Giulia, and further upscale, Giulia ti, both with a turbocharged 4-banger and 276 HP compares favorably with the BMW 328i and the Audi A4. The 505 HP Giulia flagship is shooting for the M4/3. Good luck with that, Alfa. A delayed introduction hints of troubles to come. Unfortunately for Alfa both the Audi A4 and BMW 3-series have millions of dedicated fans, most of whom do not have to be reminded about their automobile's pedigree. Millennial have never had the chance to aspire for an Alfa, and the older generations that still remember them are only a very small share of the market. Alfa has to avoid joining the automotive graveyard of models that have tried to attain BMW's status. Just to be cruel I will mention the Cadillac Cimarron. If you are too young to remember, it was the cheapest Chevy front wheel drive platform with a Cadillac badge. Panned by both GM management and the automotive press, it was a spectacular flop. I hope that the executives of the Fiat/Chrysler group remember it well. We do not need a Fiat in a stylish suit.