2021 Alfa Romeo Stelvio Ti Awd on 2040-cars

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Alfa Romeo to launch eight new products by 2018, increase sales to 400K units

Alfa Romeo will go back to being the brand people admire, according to CEO Harald Wester.
After a few streams of news on the various brands in the Fiat Chrysler family, here's the deluge we've been waiting for - Alfa Romeo. The legendary Italian brand is being pointed towards a renaissance, as shown by the brand's five-year plan.

Alfa Romeo abandoned the Spider to focus on crossovers

As much as enthusiasts like to forget or deny it, automakers are in the business of making money, and sometimes that means doing things that seem counter to a brand's image or history. Alfa Romeo, for example, is attempting to make a comeback in the US. The make has a long history of making sporty vehicles, so news that Alfa has ceased plans on some new cars in order to focus on crossovers should be disappointing, but far from surprising. The new Fiat 124 Spider, based on and build alongside the Mazda Miata, was originally supposed to be a new Alfa Romeo Spider. A while back, Fiat Chrysler Automobiles CEO Sergio Marchionne has said that as long as he's in charge, Alfas will be built in Italy. That seemed to be reasoning enough for the new car's switch to Fiat, but Automotive News is reporting that the company actually abandoned the new Spider in order to build SUVs. The Spider isn't the only vehicle that appears to be off the table. While the new BMW 3 Series-sized Giulia is set to hit dealers later this year, larger sedans meant to compete against the 5 Series and 6 Series have been axed. Alfa's first crossover, the Stelvio, is expected to debut later this year. The company has plans for a Giulia-based crossover as well. A lot of this seems counter to Alfa and FCA's five-year plan that was announced fewer than three years ago. Then, the 400,000 annual sales target worldwide by 2018 powered by Italian-designed and -built engines. In actuality, the company has struggled to get even the Giulia to market, delaying everything else in its wake. Related Video:

2017 Alfa Romeo Model Year Preview and Updates

Having taken a twenty year sabbatical from the U.S. market, Fiat Chrysler Automobile's Alfa Romeo returned for the 2015 model year with the ALFA ROMEO 4C COUPE, a singularly two seat, mid-engined sports car with a carbon fiber monocoque chassis, high-performance 1.7 liter turbocharged four-cylinder powertrain and competition-inspired bodywork. Although the 4C's price point isn't inexpensive, the amount charged is pocket change relative to what is required by Ferrari, Lamborghini and Porsche. The 4C Spider was introduced for 2016, while 2017 brings a modest list of modifications to the sporting two-seater, including Alpine Premium audio, the addition of Giallo Prototipo (yellow) to the 4C Coupe, an available carbon fiber roof treatment and updated wheel selection. GIULIA/GIULIA Ti and GIULIA QUADRIFOGLIO: Although the 4C Coupe may have taken the figurative lead in Alfa Romeo's return to the US market, the substantive start will be taken in the 2017 model year by Alfa Romeo's midsize sport sedan, the Giulia. All variants of the Giulia combine a balanced chassis, responsive drivetrains and Italianate bodywork in a compelling four door package. And with a turbocharged V6 drivetrain, sub-4 second 0-60 and a record-setting lap (for a 4-door) of the Nurburgring, the Quadrifoglio will battle BMW's M3 in Europe's super-sedan segment. STELVIO (2018): While final specs are still TBD, following the Giulia later in the 2017 calendar year will be Alfa Romeo's 2018 Stelvio. Based on the Giulia platform and formally introduced to the public at the 2016 Los Angeles Auto Show, the Stelvio will tap into the country's appetite for compact and midsize crossovers with an upright – albeit curvaceous – platform, responsive four cylinder power and performance-oriented all-wheel drive. The Stelvio should arrive in US showrooms sometime in the 2017 calendar year.