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Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

Alfa Romeo reportedly developing a Giulia-based coupe

Much like classic, rear-wheel-drive Alfa Romeo sedans, the Giulia might gain a coupe counterpart. The possible Alfa Romeo coupe wouldn't just be a cruiser, as it's rumored to get a fantastical-sounding 641 horsepower output. British Autocar's sources say Alfa Romeo is developing a coupe based on the Giulia, with the front end carried over and a coupe body designed from that point back. Autocar says the coupe could be unveiled this year and hit the market in 2019. Alfa Romeo sold some 8,900 Giulias last year in the United States, and the coupe could function as a halo car. As for the powertrain, the standard version would utilize the Giulia's two-liter turbo engine good for 197 and 276 horsepower in various guises, but the absolute big deal would be the 2.9 turbo V6, which would gain an F1-style energy recovery system to boost the power to near-Ferrari levels. As in 641 horsepower, which is hundreds more than possible competitors from BMW, Audi and Mercedes-Benz have. The non-ERS, 500 hp version could also be available. Sources say a name for the coupe could be Sprint, which certainly carries a cachet, but as Autocar notes, "GTV" would correspond to Alfa Romeo's RWD history a little better — take for example the 1970s Alfetta and Alfetta GTV sedan-coupe combination. Sprint, on the other hand, was a front-wheel-drive coupe based on Alfasud hatchback mechanicals. Related Video: Image Credit: AOL/Drew Phillips Rumormill Alfa Romeo Coupe Performance alfa romeo giulia

Alfa Romeo 6C could return in 2020

Keep your salt shaker handy, because you might need a grain or two for this rumor, as scrumptious as it may be. According to German tuner Pogea Racing, Alfa Romeo is planning to revive the 6C nameplate, with a production launch in 2020. The company posted its inside info on its Facebook page, citing "an absolute trustworthy and legit source" who is "very deep into the decisions of the management of Alfa Romeo." According to the post, we can expect to see the Alfa Romeo 6C introduced at one of the major auto shows in 2018 or 2019. If true, the rumor is exciting, but not totally surprising. FCA is growing its investment in the Italian brand, along with its lineup. We've already learned of Alfa's plans for an SUV larger than the Stelvio, which could offer seven seats and a mild hybrid system. The addition to the lineup of what we could assume to be a coupe larger and more expensive than the Alfa Romeo 4C, and meanwhile bringing back a classic nameplate, doesn't seem farfetched. After all, we've heard similar rumors before, with the 6C reportedly planned as a competitor to the Jaguar F-Type. Under the hood, the Giulia Quadrifoglio's 2.9-liter twin-turbo aluminum V6 — good for 505 horsepower and 443 pound-feet of torque — seems like the perfect fit for the 6C. The 6C nameplate has roots in six-cylinder road and racing cars beginning in the 1920s. To see it revived after decades of hibernation would not only be interesting for fans and potential customers, it would be symbolic of the company's continued growth under the FCA umbrella. Related Video: