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Only best-performing US Fiat dealers to get Alfa Romeo franchises

Alfa Romeo has been rumored to return to the US market so many times for so many years, it's hard to keep count. This time, though, Fiat Chrysler CEO Sergio Marchionne promises that it's for real. Alfa is scheduled to reappear in the States this summer with its 4C sports coupe as its introductory model. However, buyers won't be able to pop into just any Fiat showroom and leave with a 4C – it's planning to only sell Alfas at its best-performing dealers, according to The Detroit News. In fact, the first 4Cs sold here won't be sold at Fiat dealers at all. Instead the first shipment of cars in June will go to Maserati dealers, not unlike the handful of Alfa 8C Competizione coupe and convertible models that trickled in starting in 2008. According to Fiat Chrysler spokesperson Rick Deneau, the company is still deciding which Fiat retailers will participate in Alfa's reentry. Many of Fiat's US dealers are apparently not happy with the meritocracy approach. They built Fiat showrooms partially on the promise that Alfa would enter the US market in 2012, then 2013, and now later this year. Even worse for them, the prospects for more mainstream Alfa Romeo models in the US are still questionable. This isn't the first time that we've heard that Fiat plans to keep Alfa Romeo exclusive in the US. Still, Fiat only plans to export about a 1,000 4C sports coupes a year here. If Alfa wants to be a legitimate player in America and be a money-making concern globally, it will need far more sales than that. Featured Gallery 2015 Alfa Romeo 4C: First Drive View 57 Photos News Source: The Detroit NewsImage Credit: Copyright 2014 Matt Davis / AOL Earnings/Financials Marketing/Advertising Alfa Romeo Fiat Maserati Coupe Performance Sergio Marchionne alfa romeo 4c fiat dealers

Vintage Alfa Romeo racer leads double life on Petrolicious

Like many of us Bradley Price wanted to go racing, and he didn't have the space or budget to buy both a track toy and a hauler. However, he came up with a far more elegant solution than crowding his garage with extra equipment. Price picked up an Alfa Romeo Giulietta Spider Veloce and started driving it to events in the Vintage Sports Car Club of America. The latest clip from Petrolicious shows his laid back journey on the road for a day of motorsports at Lime Rock Park. Price's simple approach means he just needs to unpack his stuff at the track, and he can be ready for the afternoon. The VSCCA is also the perfect place for this relaxed attitude. According to Price, the events allow a community of racers to enjoy their classic cars together. He admits that no form of motorsports is cheap, but taking things casually makes the situation a little easier. Petrolicious' cinematography and sound mixing also shine in this new video. The camera is right in the action, and it gives the viewer a great look at how these vintage racers slide around.

Alfa Romeo Stelvio SUV interior spied

With is flanks still heavily covered in these photos we can't tell much about the outside of the upcoming Alfa Romeo Stelvio, but it's the first time we've been able to catch a glimpse of the SUV's interior. It is obvious the Stelvio's driver environment will largely follow in the footsteps of the Giulia sedan, and fans of characteristic Alfa Romeo detailing like the gauge cluster "buckets" will be pleased to see familiar themes. The development mule here features light, birch-like wood around the shifter console, which may or may not make it into the production car. Despite appearing a little Volvo-like, the material is not out of place in the Stelvio, and we'd expect the production car to offer different trim options. Above that, a navigation screen is integrated in a similar fashion as the Giulia, and large paddle shifters garnish the steering column. The start-stop button mounted directly on the steering wheel is also a trait shared with the Giulia. The Stelvio is inching closer to production, with official unveiling expected in late 2016 or early 2017. Little by little, the test vehicle camouflage comes off, and compared to some earlier shots seen in April, the Stelvio mule has already lost the box disguising the rear window shape. Perhaps there's an attractive, sporty 4WD vehicle underneath it all. Related Video: Featured Gallery Alfa Romeo Stelvio Spy Photos with Interior Related Gallery Alfa Romeo Stelvio: Spy Shots View 10 Photos Image Credit: Carpix Spy Photos Alfa Romeo alfa romeo giulia alfa romeo stelvio