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The new Alfa Romeo Giulia needs to be a BMW beater

The introduction of the Alfa Romeo Giulia as a BMW challenger is a claim that historically has meant that it will not be as good as a BMW. Mercedes, Audi, Lexus, Infiniti, Cadillac, and a few others have tried to loosen BMW's grip on the sports sedan market with little success. It was BMW that was doing the copying when in the early sixties they looked to Alfa Romeo's sport sedans for inspiration. Alfa Romeo's pre-war racing pedigree was second to none, and series production Alfas were sporting twin cam engines, and fuel injection years before BMW. What the post-war Alfa cars did not offer was reliability and an North American dealer network that knew how to service or sell their products. Consequently in 1995 Alfa abandoned the US market. Now it is the Alfa Giulia taking aim at the BMW 3-series. The Fiat/Chrysler group has a lot of resources (think Ferrari), and the engineering chops to beat BMW at its own game, but it will take a long time to build a reliable dealer network, not to mention the quality issues that have dogged them for decades. Alfa will follow what has become a familiar recipe to challenge the 3-series. With 3 sets of trim available, the most affordable model, the Giulia, and further upscale, Giulia ti, both with a turbocharged 4-banger and 276 HP compares favorably with the BMW 328i and the Audi A4. The 505 HP Giulia flagship is shooting for the M4/3. Good luck with that, Alfa. A delayed introduction hints of troubles to come. Unfortunately for Alfa both the Audi A4 and BMW 3-series have millions of dedicated fans, most of whom do not have to be reminded about their automobile's pedigree. Millennial have never had the chance to aspire for an Alfa, and the older generations that still remember them are only a very small share of the market. Alfa has to avoid joining the automotive graveyard of models that have tried to attain BMW's status. Just to be cruel I will mention the Cadillac Cimarron. If you are too young to remember, it was the cheapest Chevy front wheel drive platform with a Cadillac badge. Panned by both GM management and the automotive press, it was a spectacular flop. I hope that the executives of the Fiat/Chrysler group remember it well. We do not need a Fiat in a stylish suit.

Alfa Romeo Giulia Luggage Test: How big is the trunk?

The Alfa Romeo Giulia is a brilliant little sport sedan to drive, a true delight every time you get a chance to jump behind the wheel. But what might it be like on a road trip? Well, it's a sedan, so obviously you can bring some friends along, but the back seat certainly isn't the largest out there and neither is the trunk. To be clear, this isn't necessarily a bad thing. A bigger Giulia would probably be a worse Giulia to drive. One simply needs to be aware of the trade-off. According to the specs, the Giulia's trunk measures ... um, actually, they're not listed anywhere on the specs provided on the Stellantis media website. For any Giulia from 2024 to 2017. Let's go ahead and check the consumer website then. Wow, nothing there, either. OK then, thank goodness for the luggage test, then. Let's snap to it! OK, so here is the trunk. It is not big, but how might it compare to other sport sedans I've tested, including the Genesis G70 (10.5 cubic-feet), Cadillac CT4 (10.9) and BMW 3 Series (depends on model)? Let's find out.  As in every luggage test I do, I use two midsize roller suitcases that would need to be checked in at the airport (26 inches long, 16 wide, 11 deep), two roll-aboard suitcases that just barely fit in the overhead (24L x 15W x 10D), and one smaller roll-aboard that fits easily (23L x 15W x 10D). I also include my wife's fancy overnight bag just to spruce things up a bit (21L x 12W x 12D). There are two options here. On the left, the fancy bag on top of one of the medium black roller bags, plus the biggest bag (gray) and smallest roller (blue). Alternatively, I could fit the small blue and its bigger check-in sibling, plus the two medium-sized bags -- but the small blue one would be a big squished.  Obviously, as you can see here, there's lots of left over space. There's also two bags left out regardless of configuration. Why? There's just not a lot of height in this trunk, and there are things hanging down that hamper it further. Shown above are speakers can might catch on something, plus the fat structural crossmember running above the fold-down seat pass-through that prevents bags from sliding all the way back. The biggest hindrance, though, are these large seat pass-through pulls on the left and right side of the trunk. They got in the way when trying to stack bags on their bellies atop each other.

Alfa Romeo Quadrifoglio trims leaving North America this summer

Larry Dominique, Alfa Romeo senior vice president and head of North America, used a LinkedIn post to set the countdown clock on the brand's Quadrifolgio models here. He wrote, "The opportunity to order a 2024 Giulia Quadrifoglio or Stelvio Quadrifoglio will close to North America at the end of April 2024. The last internal only combustion powered Quadrifoglio models for U.S. and Canada will exit the Cassino plant in June 2024." That gives shoppers about 10 weeks to place an order for the hottest versions of Alfa Romeo's sedan and midsize SUV, and until late summer to find a fresh example on a dealer lot. It's possible the internal-combustion-only Quadrifoglio is dying in the U.S. on its 101st birthday, Italian racing driver Ugo Sivocci having had the four-leaf clover painted on his car for the 1923 Targa Florio. Today, the clover represents models powered by Alfa's twin-turbocharged 2.9-liter V6, an engine said to be inspired by Ferrari's twin-turbo 3.9-liter V6. The six-cylinder makes 505 horsepower and 443 pound-feet of torque in typical form, the limited-edition Quadrifoglio Anniversario models produced last year making 520 horsepower and picking up the mechanical limited-slip differential derived from the sold-out, 540-horsepower Giulia GTA. This is just another step in the automaker's transfer to an all-electric lineup, all of the brand's launches from 2027 and thereafter meant to be electric. This isn't the end of the Quadrifoglio, Dominique himself writing in that post, "I look forward to presenting the next chapter in the four-leaf clover’s journey." Successive iterations will get some sort of electric assistance at the least, and perhaps turn into the 1,000-hp battery-electric 2026 Giulia Quadrifoglio that CEO Jean-Philippe Imparato hinted at last year, with an 800-horsepower Veloce trim below and a 350-hp base trim. Or, with PHEVs coming into fashion as a more affordable middle ground to the fully electric promised land, it might be time to take a little more inspiration from Ferrari — now a separate company — and poke around the underside of the SF90 Stradale. Alfa noises and pure electric driving on demand? Si, certamento.