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Alfa Romeo boss targeting Lexus reliability, cheaper future models

J.D. Power's U.S. Initial Quality Study measures an aggregate number of problems suffered by light-duty vehicles during the first 90 days of ownership. In the 2021 survey, the industry average was 162 per 100 vehicles over that first 90 days. Ram topped the charts with the best result, posting 128 problems per 100 vehicles in 90 days. Lexus ranked third, at 144. Out of the top 33 brands measured verifiably according to the methodology — Tesla came with an asterisk — Alfa Romeo finished 29th. In Consumer Reports' 2020 Brand Report Card, Lexus placed fifth out of 32 brands, Alfa Romeo 28th. The Italian carmaker's CEO, Jean-Philippe Imparato, wants to get his brand closer to that Japanese brand. During the first European test drive of the new Tonale crossover, he told Automotive News, "My quality benchmark is Lexus." There's a long way to go, but Imperato believes he knows the route. Doing the same quick work in Italy that Carlos Tavares did with Opel, Imparato — who led Peugeot to being the second-best-selling marque in Europe — has turned Alfa Romeo to profit before the release of the Tonale. He's only been on the job 16 months.  There are customer-facing approaches to improving confidence in the brand. The Tonale sits on the oldest platform in the Stellantis parts bin, the CUSW architecture that rolled out with the Giulietta in 2010, so it stands a better chance of having all of its bugs flushed out by now. The blockchain-enabled telematics recorder keeps what is intended to be a tamper-proof record of the vehicle's use and maintenance, preventing skullduggery about accidents and mileage and sketchy service. Alfa has enough faith in it to offer what's said to be a five-year, 75,000-mile unconditional warranty on the Tonale in Europe. We won't know how the nitty gritty bits hold up until Tonales hit the road, but the goals are admirable.        The reliability push is just one more step in Imparato's re-establishing the market segments, perception, and touchpoints of the Alfa Romeo brand. He told Wheels at the same event, "before we reach for the stars, we must get the basics in order," beginning with "the quality issues," then improving resale values, and then launching more affordable models. The Giulia sedan and Stelvio crossover have been dominated by the Germans they're meant to challenge, and "they are too pricey for Alfisti who would like to trade up from a Giulietta, let alone the MiTo" European subcompact.

Alfa Romeo working on seven-seat, mild-hybrid SUV

Alfa Romeo will kick off its next product offensive with an SUV larger than the Stelvio (pictured) being prepared for launch about two years from now. The people-hauler, built on the Stelvio's Giorgio platform (the same as the Giulia sedan), will be the first brand offering with an electrified drivetrain, and the largest vehicle Alfa Romeo has ever built. A report last year said the coming SUV would probably slot into the BMW X5 and Mercedes-Benz GLE segment, however, the XL Stelvio has been benchmarked against the Audi Q7 and Volvo XC90, and a seven-seater model is likely. Alfa Romeo Chief Technical Officer Roberto Fedeli opened up to Auto Express, saying that a larger, heavier SUV could embody brand DNA with the help of "a 48-volt mild hybrid solution." The near-instant get-up of an e-turbo would counteract weight gain expected to be around 440 pounds. Fedeli revealed Alfa Romeo's testing a 2.0-liter, four-cylinder with an e-turbo on a simulator, and said they "can achieve around 350 to 400 bhp." Right now, the standard Stelvio produces 280 horsepower from its turbocharged 2.0-liter. A larger model that opened proceedings at 350 hp would create enough separation between the Stelvio and a rival like the 333-horsepower Audi Q7 with the 3.0-liter six-cylinder. Were there a Quadrifoglio version, we'd imagine it would want to outdo the 505-hp coming from the four-leaf Stelvio. After the SUV launches, the next-generation Euro-market Giulietta bows. After that, perhaps a new 4C? This summer, Autoline Network reported that the 4C would die in 2020 due to lagging sales. Yet, according to Auto Express, Alfa Romeo execs are still deciding "whether to completely reinvent the Alfa 4C for its next generation with a new chassis architecture and engine." We know that a heavily tweaked 4C appears next year as a 2019 model, the revisions aimed at getting the coupe closer to what it should have been from the beginning, and Fedeli wants a halo car to pitch alongside Alfa Romeo's Sauber F1 sponsorship. A brand new 4C would be a lot to ask, although it appears the door isn't totally closed. Related Video:

Best in Show: 1937 Alfa Romeo 8C 2900B Touring Berlinetta wins at Pebble Beach

PEBBLE BEACH, Calif. — Well over 200 vehicles from 17 countries competed for Best in Show honors at the 2018 Pebble Beach Concours d'Elegance, but there could be only one winner: the 1937 Alfa Romeo 8C 2900B Touring Berlinetta you see above. The deep blue bodywork of the vehicle was first seen at the 1938 Berlin Motor Show, and the vehicle was recently restored to its original show condition. This Alfa Romeo is owned by David and Ginny Sydorick. "This car is one of only five built, and it has recently been completely restored, taking a huge amount of effort and dedication from all those involved," said Sydorick after the win. The '37 8C 2900B Touring finished ahead of a 1929 Duesenberg J Murphy Town Limousine and a 1948 Talbot-Lago T26 Grand Sport Figoni Fastback Coupe for the golden ribbon. This is the third time an Alfa Romeo has won the coveted Best in Show trophy at Pebble Beach, the first an 8C 2900B Touring Spider in 1988 and the second an 8C 2900B Touring Coupe in 2008. Last year's winner was a silver and blue 1929 Mercedes-Benz S Barker Tourer. Related Video: Featured Gallery 1937 Alfa Romeo 8C 2900B Touring Berlinetta: Pebble Beach Misc. Auto Shows Alfa Romeo Automotive History Coupe Luxury Special and Limited Editions Classics Pebble Beach