1967 Alfa Romeo Duetto 2l. Turbo on 2040-cars

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Alfa Romeo's Super Bowl commercial is about dreams and reinvention [UPDATE]

Update 2: Alfa Romeo keeps rolling out the Super Bowl ads. The post has been changed to include the third ad and information about it. Update: Alfa Romeo had not one, but two new Super Bowl commercials, and this post has been edited to include the second one. Alfa Romeo's Super Bowl commercial talks about the things we've dreamed of since we were kids, like riding on dragons and flying cars. It also covers the various life lessons many of us learn, including how to be true to oneself. All the while, images of childhood, growing up, and vintage Alfa Romeos are spliced together. It covers some heartwarming ground, but it's all a bit broad and borderline vague. The idea seems to be that Alfa as a company has learned the same lessons we do growing up, and that it all pays off with its new models. The second ad is much better, and is all about Alfa's strengths: driving enjoyment, passion, and other cliched Italian automotive characteristics. It shows a new Giulia Quadrifoglio cruising some gorgeous mountain roads, and the driver talking about being one with the vehicle and loving the experience. The bit about letting something go if you love it was cheesy, but this was a commercial that really showed what Alfa Romeo is all about, and we liked it. Check it out above. Alfa's third Super Bowl ad of the night continues what the second one started. This one focuses on the most powerful Giulia's beauty, and, well, power. It's apparently both breath-taking and breath-giving. Check out the commercial above. Related Video: Image Credit: Alfa Romeo / YouTube Alfa Romeo Super Bowl Commercials Videos super bowl li

Is this designer sitting in Alfa Romeo's new SUV?

Well, well, well, what have we here? A picture of Lorenzo Ramaciotti, that's what. It was posted by Ralph Gilles on Instagram. But what's more interesting is what Ramaciotti is sitting in. And it appears to be a new crossover from Alfa Romeo. For those unfamiliar, Lorenzo Ramaciotti is one of the foremost designers in the Italian automotive industry. He served as head of Pininfarina until 2005, and in 2007 was named chief designer for the Fiat group. That's put him in charge of styling more Ferraris, Maseratis, Alfas, and others than we could name. But at nearly 68 years old, he's now preparing to retire, handing the reins to the design of everything that Fiat Chrysler Automobiles makes to his American counterpart Ralph Gilles. Gilles paid tribute to Ramaciotti with this photo and statement posted on Instagram. It shows the veteran designer sitting in the back of what looks to be an SUV. The thing is, though, that it doesn't look like any SUV or crossover we've seen to date. Judging from what we can see of the dashboard design – more angular and modern than rounded and retro – and given who's sitting in the back, we're likely looking at either an Alfa Romeo or a Maserati. Both are working on launching their first crossovers, but the similarity of the dashboard and center-stack design to that of the new Giulia suggests this is probably an Alfa. Whatever it is, it appears to have a rather tall but narrow tailgate, with a flat load floor extended by a fold-down rear bench. If Ramaciotti has done half the job with this crossover as he did with hits like the Ferrari 360 Modena or the Alfa 4C, we're sure it will be a stylish affair inside and out. We'll have to hold on to see how it pans out, but judging from the apparent level of completion of the product pictured, it shouldn't be long now. I have got to dedicate my year and this era of my career to one of my true Heroes, design Legend (& very soft spoken) Lorenzo Ramaciotti. Many of you may not have heard of him but have likely loved the cars he has had his hands in. Mr. Ramaciotti has had one of the most illustrious careers an automobile designer can have. Having led one of Italy's most famous design houses, #Pininfarina for 17 years and contributed there for an incredibly prolific 33 years. He came out of retirement in 2007 to lead Fiat design. In 2009 I met him as my colleague, global boss and most importantly a true mentor.

Alfa Romeo limits Giulia and Stelvio Quadrifoglio NRING editions to 110 units

The 505-horsepower Alfa Romeo Stelvio Quadrifoglio and the 505-horsepower Giulia Quadrifoglio are two of the most exclusive, powerful, and attractive four-door vehicles on the market. In the past, they've both set records at Germany's Nurburgring, and Alfa has created limited-edition packages to honor the spirit of the legendary racetrack. The NRING-edition cars will be limited to 110 total examples. If this sounds familiar, it's because the idea is not new. In June of 2018, Alfa Romeo announced NRING packages for Europe, the Middle East, and Asia. At the time, we believed the special-editions would not be coming to America; turns out we were incorrect. The tweaks start with the paint, as the NRING cars are only available in matte Circuito Gray. As its association with motorsport and racing continues, carbon fiber has been applied to the mirror caps, the "V scudetto" front grille, the roof on the Giulia, and the side sills on the Stelvio. Red brake calipers with white scrip hide behind dark 19-inch wheels on the Giulia and 20-inch wheels on the Stelvio. The Stelvio also gets a dual-pane sunroof. Inside, Alfa Romeo added a carbon fiber steering wheel, a carbon fiber shifter bezel, a serial number badge on the passenger dash, and red and black leather with red contrast stitching on the seats. Light-up carbon fiber side sills are applied to the Giulia, and carbon fiber Sparco racing seats are optional on both cars. The NRING cars also come with the convenience package, the driver assistance dynamic package, and the premium alarm system. Unfortunately, there's no mention of the "Welcome Kit" the other markets got, which is a bummer. Who doesn't want racing gloves, a jacket, and a scale model? Alfa Romeo lists the 2019 Giulia Quadrifoglio NRING at $91,485 with destination, which is $15,895 more than the Giulia Quad's $75,590 starting price. The Stelvio NRING is $97,485, also up $15,895 from the $81,590 starting price. Only 55 examples of each car will be built.