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2017 Alfa Romeo Giulia Ti Lusso Drivers' Notes | We've got a crush on Giulia

American car enthusiasts have pined over Alfa Romeos for decades. The automaker stopped importing cars to the U.S. in 1995, with only a brief appearance with the beautiful but exotic 8C Competizione. The 4C followed along a few years later, but it too was a niche product, mainly intended to raise brand awareness than raise sales. That's where the Giulia steps in. As a compact sport sedan, Giulia is Alfa's BMW 3 Series competitor. Sure, the Giulia Quadrifoglio might get all the headlines, but cars like the Giulia Ti Lusso and Sport will be the real volume models. This is an extremely cutthroat segment with high expectations when it comes to both luxury and performance. Alfa has been out of the game for a long time, and the reputation it left wasn't exactly the greatest. Alfa Romeo has a lot riding on this car. Associate Editor Reese Counts: I like this car right from the start. It's a looker. While I prefer colors that pop, the Giulia looks wonderful even in this metallic black paint. The proportions are all perfect, and that iconic grille has rarely looked better. If Alfa does one thing right, its the styling. I felt the same way about the interior. The design is all simple and clean. The seats are particularly nice, with Ferrari-esque ribs down the middle. I'm also a big fan of the wood and leather. Only some cheap feeling plastic bits brought it down. This Giulia has a middling transmission, a good engine and great steering. There's some weird low-speed hesitation from the eight-speed that makes it feel like a dual-clutch. Once you're on it, the shifts are quick and smooth. The Lusso doesn't come with paddle shifters. That's fine. Not every car needs them. Buy the Sport if you want that sort of thing. Power and torque come on quick and effortlessly. It feels every bit as its class-leading (four-cylinder) 280 horsepower and 306 pound-feet for torque would suggest. The 5,500 rpm redline comes in quick and abrupt, making me wish it had a little more room to breathe up top. The steering is wonderful. It's quick and precise but doesn't feel jittery. I'd have to drive the competition back to back, but I think this has the best steering in the class. The wheel feels nice in your hands. Some of the other touch points are a letdown, but Alfa got the driving position and controls just right. Not a , but still a . Good engine, better steering.

Alfa Romeo scales back electrification offensive as it rethinks turn-around

Alfa Romeo stopped developing a pair of two-door sports cars to focus on high-volume crossovers as part of its ongoing restructuring. The Italian firm has also scaled back its green ambitions, though it hasn't deep-sixed them completely, and a recent report sheds light on what to expect. The Fiat-owned automaker needs to release electrified models to keep up with its German and Japanese rivals, to satisfy demand from buyers, and to remain on the right side of government regulations. While it originally announced plans to electrify six of seven nameplates, its updated product road map outlines two plug-ins out of four models; they're the two we haven't seen yet. With the 4C allegedly out of the picture, and a direct replacement not expected to arrive, the Alfa Romeo range currently consists of the Giulia sedan (pictured), the Stelvio crossover, and a city-friendly, front-wheel drive hatchback named Giulietta sold in Europe, among other global markets. The latter will retire next year as it celebrates its 10th birthday, so the Giulia and the Stelvio will represent the Milan-based brand on their own until they're joined by two crossovers. One is the Tonale, which was previewed by an eponymous concept car at the 2019 Geneva auto show, and leaked online several weeks later. It will take Alfa Romeo into the plug-in hybrid segment for the first time. The other is a yet-unnamed entry-level soft-roader which will offer an electric powertrain. Both will also come with non-electrified drivetrains. The Giulia and the Stelvio are no longer in line to receive hybrid technology, interestingly. Alfa Romeo has a proven history of changing its product plan on a regular basis, so seeing a plug-in hybrid variant of either nameplate is not entirely out of the question. Fiat-Chrysler Automobiles (FCA) boss Mike Manley hinted the rear-wheel drive Giorgio platform on which both cars are built was recently updated to accommodate an array of tech features, including alternative powertrains. "We have changed the suspension. We have updated all of the electrical architecture in that so that it can take the next-generation infotainment as well as very, very advanced high-tech features," he explained, according to Automotive News. He didn't go into more specific details, but the publication believes the updated platform could also find its way into the research and development department of sister company Maserati, which is also planning a major range extension during the 2020s.

The new Alfa Romeo Giulia needs to be a BMW beater

The introduction of the Alfa Romeo Giulia as a BMW challenger is a claim that historically has meant that it will not be as good as a BMW. Mercedes, Audi, Lexus, Infiniti, Cadillac, and a few others have tried to loosen BMW's grip on the sports sedan market with little success. It was BMW that was doing the copying when in the early sixties they looked to Alfa Romeo's sport sedans for inspiration. Alfa Romeo's pre-war racing pedigree was second to none, and series production Alfas were sporting twin cam engines, and fuel injection years before BMW. What the post-war Alfa cars did not offer was reliability and an North American dealer network that knew how to service or sell their products. Consequently in 1995 Alfa abandoned the US market. Now it is the Alfa Giulia taking aim at the BMW 3-series. The Fiat/Chrysler group has a lot of resources (think Ferrari), and the engineering chops to beat BMW at its own game, but it will take a long time to build a reliable dealer network, not to mention the quality issues that have dogged them for decades. Alfa will follow what has become a familiar recipe to challenge the 3-series. With 3 sets of trim available, the most affordable model, the Giulia, and further upscale, Giulia ti, both with a turbocharged 4-banger and 276 HP compares favorably with the BMW 328i and the Audi A4. The 505 HP Giulia flagship is shooting for the M4/3. Good luck with that, Alfa. A delayed introduction hints of troubles to come. Unfortunately for Alfa both the Audi A4 and BMW 3-series have millions of dedicated fans, most of whom do not have to be reminded about their automobile's pedigree. Millennial have never had the chance to aspire for an Alfa, and the older generations that still remember them are only a very small share of the market. Alfa has to avoid joining the automotive graveyard of models that have tried to attain BMW's status. Just to be cruel I will mention the Cadillac Cimarron. If you are too young to remember, it was the cheapest Chevy front wheel drive platform with a Cadillac badge. Panned by both GM management and the automotive press, it was a spectacular flop. I hope that the executives of the Fiat/Chrysler group remember it well. We do not need a Fiat in a stylish suit.