2021 Alfa Romeo Giulia Ti Rwd on 2040-cars

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Marchionne offers belated apology for 'wop engine' comment

Automotive News reports Fiat-Chrysler CEO Sergio Marchionne has issued a written apology for his comments regarding his decision to stick with an Italian engine for the upcoming Alfa Romeo 4C. As you may recall, back in January, Marchionne was quoted as saying, "I cannot come up with a schlock product, I just won't. I won't put an American engine into that car. With all due respect to my American friends, it has to be a wop engine." The CEO penned an apology to the Italian American ONE VOICE Coalition for using the racial epithet, saying that he made the comment in jest. Marchionne also said he realizes his remarks were unacceptable.
ONE VOICE, an organization aimed at fighting discrimination and stereotyping of Italian Americans, thanked Marchionne, Chrysler and Fiat for the apology. Marchionne is an Italian-born Canadian citizen, and he's gotten in trouble for other comments in the past. In 2011, he called high interest rates Chrysler was paying to the Canadian government "shyster rates." He apologized a day later.

Alfa Romeo reportedly developing a Giulia-based coupe

Much like classic, rear-wheel-drive Alfa Romeo sedans, the Giulia might gain a coupe counterpart. The possible Alfa Romeo coupe wouldn't just be a cruiser, as it's rumored to get a fantastical-sounding 641 horsepower output. British Autocar's sources say Alfa Romeo is developing a coupe based on the Giulia, with the front end carried over and a coupe body designed from that point back. Autocar says the coupe could be unveiled this year and hit the market in 2019. Alfa Romeo sold some 8,900 Giulias last year in the United States, and the coupe could function as a halo car. As for the powertrain, the standard version would utilize the Giulia's two-liter turbo engine good for 197 and 276 horsepower in various guises, but the absolute big deal would be the 2.9 turbo V6, which would gain an F1-style energy recovery system to boost the power to near-Ferrari levels. As in 641 horsepower, which is hundreds more than possible competitors from BMW, Audi and Mercedes-Benz have. The non-ERS, 500 hp version could also be available. Sources say a name for the coupe could be Sprint, which certainly carries a cachet, but as Autocar notes, "GTV" would correspond to Alfa Romeo's RWD history a little better — take for example the 1970s Alfetta and Alfetta GTV sedan-coupe combination. Sprint, on the other hand, was a front-wheel-drive coupe based on Alfasud hatchback mechanicals. Related Video: Image Credit: AOL/Drew Phillips Rumormill Alfa Romeo Coupe Performance alfa romeo giulia

Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt