Alfa Romeo Gtv, Full Restoration, Rare Sun Roof Incl A/c Model, Immculate on 2040-cars

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Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

Fiat Chrysler's Q3 profit boosted by strong North American earnings

MILAN, Italy — Fiat Chrysler Automobiles (FCA) reported a 17 percent jump in third-quarter adjusted operating profit on Tuesday, helped by a strong performance in its key North American market and improving operations in Europe and Latin America. The world's seventh-largest carmaker still makes the lion's share of its profits in North America, so improving, or at least maintaining, its margins there is a key focus. The carmaker reported an 8 percent adjusted operating profit margin in the region, up from 7.6 percent a year ago, despite a drop in sales and shipments. "FCA's profitability in North America remained strong in the quarter despite a weakening market there," a Milan-based analyst said. FCA's profitability compares with an 8.3 percent North America margin reached in the quarter by bigger U.S. rival GM , showing CEO Sergio Marchionne making progress towards his goal of closing the margin gap with GM and the company's other U.S. rival, Ford, by 2018. The company's confirmation of its full-year outlook also pushed shares higher, a trader added. The stock was up 2.8 percent by 1129 GMT, outperforming a 1 percent rise in the European auto index. FCA has been retooling some U.S. factories to boost output of sport-utility vehicles (SUVs) and trucks while ending production of some unprofitable sedans to strengthen profitability as the U.S. car market comes off its peak. The company said a drop in North America shipments due to lower fleet sales and discontinued models was partially offset by higher deliveries of Ram trucks and two models from the Alfa Romeo stable: the Stelvio sport utility vehicle and Giulia sedan. Profitability also improved in Europe, helped by sales of the Stelvio and the new Jeep Compass, and Latin America, while margins at Maserati remained strong at 13.8 percent due to strong demand for its first SUV, the Levante. In a later conference call, investors are looking for hints on the new strategy to 2022 which the company promised to unveil early next year. Chief Executive Sergio Marchionne said earlier this year that FCA would streamline its portfolio and that components businesses, including Magneti Marelli, would be separated from the group, possibly via a spin-off. While FCA confirmed its targets this year, doubts remain about its exposure to a weakening U.S. market, recall costs and potential fines over emissions after it was targeted by European and U.S.

Alfa Romeo could reportedly bring Sauber F1 tech to its road cars

In the summer of 2018, Alfa Romeo laid out its five-year plan, only weeks before former Fiat Chrysler Automobiles (FCA) CEO Sergio Marchionne passed away. Alfa ambitiously projected several new vehicles of various shapes, sizes and performance levels but gave only vague details. A new report from Piston Heads adds a layer of color to the timeline, suggesting one or more of these upcoming rides could feature influence from Alfa Romeo's Formula 1 partner Sauber. PistonHeads.com recently had the chance to chop it up with Sauber Team Principal Frederic Vasseur at the F1 pre-season sessions in Barcelona, where Alfa Romeo and Sauber were testing out their just-unveiled 2019 car. According to the brief conversation, Alfa and Sauber have collaborations in the works beyond the paddock. "We are already working on another project together and you will see the result quite soon," Vasseur told PH. "It's a huge opportunity for us, but it will involve only the guys at the factory in Switzerland, as the trackside guys are focussed on the racing." Vasseur later tipped that they might have several projects in development. Without any more details, there's a lot of room for speculation, so let's quickly unpack what Alfa has already admitted to be planning. In addition to two new SUVs that will launch in the upcoming years, the performance-minded Italian brand said it would resurrect two well-known and highly desirable nameplates: 8C and GTV. Both cars will reportedly be hybrids, with the 8C serving as a halo mid-engined supercar, while the GTV will essentially be a Giulia coupe, complete with an eventual Quadrifoglio variant. Considering how great and high-powered the current Giulia and Stelvio Quadrifoglios already are, it seems unlikely these projects would deal with those current models. It's possible Sauber is helping Alfa Romeo with the GTV, as previous reports suggested the two-door will have F1-derived technology, but it is unclear if the coupe is coming "quite soon." It's also possible that Sauber is collaborating with Alfa on all of its upcoming performance electrification and hybrid technology. For now, it's a guessing game, but if the reports are accurate, we won't have to wait much longer to learn more. News Source: Piston Heads Rumormill Alfa Romeo Crossover Racing Vehicles Performance Sedan F1