1986 Alfa Romeo Spider Graduate on 2040-cars

Auto blog

Fiat brings raft of special-edition hatchbacks to Geneva

The annual Geneva Motor Show presents a prime opportunity for any automaker – European ones especially – to show off new metal. You'd figure that would include the sprawling Fiat Chrysler Automobiles group, but instead, one of Europe's largest automakers will be presenting a series of special-edition hatchbacks for the European market. Yeah, we're as disappointed as you are. First up is the Fiat division itself, which will be showcasing the Vintage '57 edition of the 500 and the Panda K-Way. The former puts an even more retro spin on the already-retro hatchback, with a two-tone pastel blue-and-white exterior, 16-inch white-and-chrome wheels and a tobacco-leather interior. The latter was designed in collaboration with the famous rainwear label, K-Way, and features mix-and-match exterior color combinations, titanium-finish trim and a specially crafted interior. Alfa Romeo will be celebrating the European debut of the 4C Spider we already saw in Detroit. In terms of new debuts, Alfa also has the elegant Collezione edition of the Giuletta and the MiTo Racer edition with gray and brown trim that looks, at first blush at least, much more subtle than the name would convey. Though no longer a major player in the Fiat portfolio, Lancia is showcasing the 30th Anniversary and Elle editions of the Ypsilon – the car that in its own words, "Italian women love more than any other." Jeep is showing the Renegade with new powertrain options, and Abarth has updated its range of 500-based hot hatches, but for something new and exciting, it looks like we'll be passing right by the Fiat section at the Geneva Palexpo this year. Related Video: Featured Gallery Fiat Group special editions for Geneva 2015 News Source: Fiat Geneva Motor Show Alfa Romeo Fiat Lancia Hatchback 2015 Geneva Motor Show alfa romeo mito fiat panda alfa romeo giulietta lancia ypsilon

Weekly Recap: Chevy and Alfa plot comeback strategies

Chevrolet and Alfa Romeo were two of the 20th Century's most iconic automotive brands. Chevy embodied America's post-war power and confidence. Alfa was the definition of the stylish Italian sports car. They reached halcyon heights in the 1950s and '60s, before declining precipitously amid new competition, changing consumer tastes, and uneven corporate management. Both say 2015 is the start of something better, and this week Chevy and Alfa laid out ambitious plans and showcased new cars that they hope will make them more relevant this year, and in the coming years. Each brand sits at its own crossroads, and their paths forward are as different as the Chevy Cruze and the Alfa Romeo Giulia. Chevy is still a sales beast, as evidenced by its volume of 4.8 million vehicles sold around the world last year. Chevy executives are fond of saying one of their cars is sold every seven seconds, which illustrates the strength and reach of a car brand that is the fourth largest in the world. "Make no mistake about it, we are a brand for the people," said General Motors North America president Alan Batey. But he wants consumers to want to buy a Chevy for its design and technology, not simply because it's affordable. That starts with all Chevys now featuring a distinctive a family look, with sporty cues from the Corvette or strong lines that riff on the Silverado pickup. "We want people to fall in lust with our cars," said Mike Pevovar, executive design director for Chevy passenger cars. "That initial emotional attraction has to be right on the exterior, and that's where form comes into play." Chevy is also loading up its cars, like the freshly unveiled 2016 Chevy Cruze, with technology to appeal to a younger crowd that prizes connectivity. The Cruze will offer Apple CarPlay and Android Auto with its MyLink infotainment system, and OnStar with 4G LTE and wifi. Seeking out younger buyers is also sound business practice: Millennials now outnumber Baby Boomers as the largest single age group in the United States. Younger buyers also can improve a brand's image, which is another area where Chevy would like to improve. Chevy ranks 82nd on Interbrand's Best Global Brand's list, behind 11 other automakers. Apple is No. 1. "We need our own variation of the Genius Bar," Batey said. 2016 Alfa Romeo Giulia View 3 Photos Meanwhile, Alfa is in different shape.

Autoblog Podcast #360

Episode #360 of the Autoblog podcast is here, and this week, Dan Roth and Jeff Ross discuss the 2015 Ford Mustang, reports of the latest plan to bring Alfa Romeo back to the US, Chevrolet leaving Europe and Holden closing down in Australia, and the price barrier that's holding down potential EV buyers. Dan also interviewed Jacques Brent, Ford's marketing manager for the 2015 Mustang and Sebastian Ruta and Joe Oh from Blipshift. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. You can follow along after the jump with our Q&A. Thanks for listening!
Autoblog Podcast #360:
Topics: