2010 Acura Tech Pkg on 2040-cars

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Watch an Acura NSX prototype lap the track at Mid-Ohio

As promised, Acura trotted its NSX prototype out to the mass of waiting fans ahead of today's Honda Indy 200 IndyCar race at Mid-Ohio. The hybrid supercar took to the track for a fast lap, and Acura was kind enough to attach a score of cameras to the car in order to share the event with the rest of the world.
The blue-wrapped NSX looks pretty darn good on a race track, if we do say so ourselves, and its V6 engine, coupled with its three electric motors and lithium-ion battery pack, sounds awfully sweet at full song. The automaker is promising to release its new NSX in 2015, which is still quite a ways away, so we don't expect this exhibition lap to be the last time we see a prototype in action ahead of a production debut.
Want to see the video? Of course you do. Scroll down to see the NSX take to the track like a fish takes to water.

Honda recalling 405K vehicles over airbag issue

Honda is in hot water due to an airbag glitch that is causing it to recall 405,400 vehicles. According to the campaign, the supplemental restraints might fire for no apparent reason. 342,000 of the affected vehicles are 2003 and 2004 Odyssey minivans, which gels with a National Highway Traffic Safety Administration investigation we reported on in June.
Joining the Odyssey in the recall is the Acura MDX, with 63,400 units covered from the 2003 model year. Unlike the van, though, the MDX's recall covers Japan and Australia, in addition to the US and Canada. Both vehicles are suffering from an airbag control unit that is prone to malfunction when exposed to electrical noise, a condition that can cause the airbags to deploy without warning. Although no crashes have been reported in such scenarios, there have been some injuries typical of airbag deployment - abrasions and such.
Honda will be mailing recall notices to owners near the end of October, asking them to bring their vehicles into the dealership for installation of an electrical noise filter. The repair will take about an hour and be free of charge. Scroll down for the official announcement from Honda.

New Honda ad has Senna, Type R, Asimo, and astronauts

Now that Honda is back into the guts-and-performance game, automotively speaking, the Japanese company has hit the throttle on hardcore imagery. Its latest is in an ad for the company itself highlighting a small selection of its ample range of products, from motorcycles to an airplane and the coming Acura NSX, branded Honda in other markets. Called "Ignition," Wieden+Kennedy created the 90-second spot for Honda Motor Europe, with the tagline "Dare to do what others only dream of." The theme is a space launch, to give that "feeling of daring and human endeavor," perfectly supported by the print artwork with Asimo the robot up front and fabulously complicated hybrid V6 power units spewing flames from the Formula 1 cars in back. Then there's the family in the HR-V in the middle, defying gravity and sipping from juice boxes, because space is for everyone. Ayrton Senna makes a cameo again, and a Stanley Kubrick aesthetic hangs all over the production. You can check out the ad in the video above.