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Acura NSX to be built in Ohio in 2015

Honda today confirmed that the forthcoming Acura NSX hybrid supercar will be built at a brand-new facility in Ohio. This will be the company's third plant in Ohio, and will come as the result of a $70 million investment. Honda first hinted that NSX production would be coming to Ohio when the original concept car was revealed at the 2012 Detroit Auto Show.
Honda's new facility, called the Performance Manufacturing Center, will encompass a 184,000-square foot space inside of the automaker's former North American Logistics building and will employ 100 associates. As you might expect, the Performance Manufacturing Center is located just a few miles from Honda's American-based R&D facility, as well as the Marysville auto plant, where production of the 2014 Accord Hybrid will kick off this fall.
"The location of this facility is in the midst of one of the greatest collections of engineering and production talent in the world. So it makes sense that we will renew the dream and build this high-tech, supercar in Marysville, Ohio," said Hidenobu Iwata, president and CEO of Honda of America, in a press release.

Honda recalls 2.7 million vehicles for new air bag inflator defect

WASHINGTON — Honda said on Tuesday it will recall 2.7 million older U.S. vehicles in North America for potentially defective air bag inflators. The defect involves a different type of Takata inflator than those that have prompted the largest-ever auto safety recalls worldwide covering more than 42 million U.S. vehicles by 19 automakers with Takata air bag inflators. The new recall covers Honda and Acura automobiles from the 1996 through 2003 model years. Honda said it is aware of one field rupture of an inflator in the new recall campaign — a 2012 crash in Texas that resulted in an injury — and two in junkyards in Japan. The campaign covers 2.4 million U.S. vehicles and 300,000 in Canada, Honda said, adding that it has not determined recall numbers for other countries. Takata issued a new defect notice in November for inflators from four automakers, including Honda. Honda said all three vehicles "potentially were exposed to unusually high amounts of moisture prior to the rupture events." Honda said the recalls cover driver front airbag inflators manufactured with non-azide propellant and said "all inspections and repairs will begin in approximately one year, as replacement parts from alternative suppliers are not yet available." Honda said it "regrets any inconvenience or distress that this situation may cause to our customers as we seek to resolve this situation. Honda believes that the risk of improper airbag deployment in its vehicles remains very low at this time, but we cannot absolutely guarantee the performance of any recalled part." Related Video:

Honda spinning off Acura as stand-alone division in bid to wake up brand

Every major automaker has a different way of relating between its various divisions and brands. At Volkswagen, for example, the individual brands seem to operate with a large degree of autonomy. Under the Renault-Nissan Alliance, the two units share a common chief executive, but little else. The relationship between Honda and its luxury division Acura has always been rather close, but that's all about to change.
American Honda Motor Company has always handled sales and marketing in the North American market for both the Honda and Acura divisions, but new reorganization plans call for the two units to be separated under their own direction. Leading the Acura division will be Michael Accavitti, who moves into the position from his role as Senior Vice President for Auto Operations at American Honda. The Honda division will meanwhile be taken over by the current head of Acura sales, Jeff Conrad.
Both will report to John Mendel, the current executive vice president of the Automobile Sales Division that is being rebranded as the American Honda Auto Division. Unlike rivals Lexus and Infiniti - two brands that Acura beat to the market - Honda barely markets its luxury brand outside of North America. Its overseas presence is felt only in China, though we've yet to receive word on how the reorganization might effect that market - or for that matter, any potential of expanding into others.