1999 Acura Tl Base Sedan 4-door 3.2l on 2040-cars

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Acura announces 2021 TLX Type S on-sale date and approximate price

Acura is clearing up a few nagging questions we had about the 2021 TLX Type S today. The company’s latest announcement spells out both the starting price and a precise on-sale date.  YouÂ’ll be able to drive a 2021 Acura TLX Type S home in May this year, and pricing starts “in the low $50,000s.” We wish Acura could be a little more specific on exact pricing, but apparently itÂ’s not ready to divulge that information yet. Regardless, this price point makes perfect sense when you consider that the regular TLX with its 2.0-liter turbo can be optioned up to about $50,000. ItÂ’s likely going to come in under the BMW M340iÂ’s price (starts at $55,695). On the other hand, the Audi S4 will most likely undercut the Type S with its $50,945 base price. Do keep in mind that both the BMW and Audi will likely need a heavy hand in the options list to equal the AcuraÂ’s equipment, just as the non-performance models require. As a reminder, the TLX Type S is getting a 3.0-liter turbocharged V6 that spits out 355 horsepower and 354 pound-feet of torque to the standard SH-AWD system. The 10-speed automatic is “sport-tuned,” and the car has a new Sport+ driving mode that isnÂ’t on the regular TLX that notches everything up to another level of aggressiveness. You can get NSX-inspired lightweight wheels that hide big Brembo brakes and can be wrapped in Pirelli P-Zero summer tires. The Tiger Eye Pearl exterior paint pictured here is a Type S-exclusive paint option, too. WeÂ’ll be looking forward to May this year, when we'll finally get behind the wheel of the Type S, which is the first Type S weÂ’ve seen in America for 13 years. Related video:

2.1 million vehicles recalled again over faulty airbags

Fiat Chrysler Automobiles, Honda and Toyota will recall 2.1 million vehicles to fix faulty airbag modules "after the manufacturers' original attempts to fix the defects proved ineffective in some vehicles." These vehicles had all previously been recalled, but the National Highway Traffic Safety Administration found that the airbags could still potentially malfunction. This recall will cover Acura MDX, Dodge Viper, Jeep Grand Cherokee, Honda Odyssey, Pontiac Vibe, Toyota Corolla, Toyota Matrix and Toyota Avalon models made in the early 2000s. NHTSA has reportedly received about 40 reports of airbag deployment in such vehicles, even though the vehicle had not been involved in a crash. Roughly one million of these same vehicles, all from Honda and Toyota, are also subject to recalls due to faulty Takata airbag modules, though this particular recall is for "an electronic component manufactured by TRW" that is separate from the actual airbags from Takata. According to NHTSA Administrator Mark Rosekind: "This is unfortunately a complicated issue for consumers, who may have to return to their dealer more than once. But this is an urgent safety issue, and all consumers with vehicles covered by the previous recalls should have that remedy installed. Even though it's a temporary solution until the new remedy is available, they and their families will be safer if they take the time to learn if their vehicle is covered and follow their manufacturers' instructions. A hassle is much better than a family tragedy." If you're the owner of an affected car, expect to hear more from the official automaker and government channels in short order. In the meantime, we'd suggest getting your car checked and fixed at your local dealer. The official statement and recall information can be found below. Previously Recalled Vehicle Remedies Not Working as Designed; NHTSA Announces Follow up Recall of 2.12 Million Cars and SUVs Saturday, January 31, 2015 Contact: Gordon Trowbridge, 202-366-9550, Public.Affairs@dot.gov WASHINGTON – U.S. Transportation Secretary Anthony Foxx announced today the recall of more than 2.12 million Acura, Dodge, Jeep, Honda, Pontiac, and Toyota vehicles for a defect that may cause airbags to deploy inadvertently. The recalls will provide vehicle owners with a new remedy after the manufacturers' original attempts to fix the defects proved ineffective in some vehicles.

2014 Acura MDX ad campaign the most expensive in brand's history

Realizing that it must spend more marketing dollars to compete with the more established luxury automakers, Acura is preparing to launch its most expensive ad campaign ever for its redesigned 2014 MDX. At $78 million, according to Advertising Age, the new "Made for Mankind" campaign that kicks off next month is exactly double what Acura spent on the 2013 RDX launch last year. It's also the brand's first cooperation with its new agency, Boston- and Los-Angeles-based Mullen Advertising. Thanks to its bigger budget, we'll be seeing ads for the MDX pop up just about everywhere from television commercials, cinemas and billboards to videos focused on computers and mobile devices.
The first such video is entitled "Human Race," and it enunciates Acura's recent tagline highlight, the synergy between man and machine. More interestingly, the 2014 MDX, which went on sale this month, doesn't make an appearance in the 60-second spot until close to the end. This video is posted below as well as a press release from Acura along with images of various ads we should start soon.