2009 Rolls Royce Phantom Coupe Starlight And Stainless Hood on 2040-cars

Auto blog

Man orders $20M-worth of Rolls-Royce Phantoms

The term "luxury" gets thrown around a lot when speaking about vehicles that are actually somewhat affordable like BMWs and Cadillacs, but Rolls-Royce and hotel magnate Stephen Hung (above in the wild suit) are proving what real opulence really is with the largest single order from the fabled British marque, ever. Hung is purchasing 30 custom examples of the Phantom Extended Wheelbase (pictured right) for $20 million. To push the deal even further over the top, two of the Phantoms are the most expensive examples ever commissioned.
This assemblage of über-luxury sedans isn't for Hung's personal collection. Instead, the cars are going to be part of the fleet for the swanky hotel and casino that he's opening in Macau, China, in 2016 called the Louis XIII. According to The Washington Post, when the 200-room resort opens, the Louis XIII is supposed to be one of the most mind-blowing places in the world, including a suite that costs $100,000 a night.
When completed, the 30 cars will be in matching crimson red to echo the exterior of the hotel. That color will be carried into the interior trim, as well, including the gauges, and the seats will have a checker board pattern. Each one will be outfitted with a bespoke clock from Graff Luxury Watches. The two most expensive Phantoms will get all of this attention, plus gold-plated trim covering the interior and exterior.

Rolls-Royce planning one or two new models based on the Ghost

Fourteen years after Volkswagen bought Bentley, its English brand has two distinct lines, Mulsanne and Continental - with numerous variants at the Continental's lower price point - an SUV on the way and perhaps a sports car and a Mulsanne convertible, too. In the 14 years since BMW bought Rolls-Royce, its English brand has the Phantom and Ghost - with three variants at the Phantom's much higher price point. Rolls-Royce doesn't chase sales, but the difference in the brand direction helps explain why Bentley has sold more cars in the first six months of this year than Rolls-Royce sold all of last year.
And even though Rolls-Royce isn't solely about the tally, it would still like to improve on the 3,538 cars it sold last year - a sales record that eclipsed a mark set in 1978. To do so its CEO is planning one or two more Ghost-based models beyond the as-yet-unnamed Ghost Coupe due next year, perhaps to be called the Corniche, according to a report in Autocar. A convertible version of the Ghost Coupe is the obvious guess for one of them, and it would get the double-R "closer to 4,000" sales, where the CEO would like to be.
Sales might not be the only part of it, though; the headline of the Autocar piece says the CEO wants the new models because they're "required to give Rolls-Royce a proper identity." If that is accurate, we have no idea what kind of identity Rolls-Royce could be missing that would be served by a wider range of cars in the Ghost range, which by their place in the brand's own lineup are admittedly not the most opulent carriages on the planet.

Rolls-Royce Wraith officially revealed in profile

Well here's a nice twofer. On the same day Rolls-Royce releases its first official teaser image showing the 2014 Wraith, we also get a look at the car undergoing some cold-weather testing courtesy of some new spy shots. As the coupe version of the Ghost, the 2014 Rolls-Royce Wraith will make its official debut at the Geneva Motor Show in March, and it's expected to go on sale during the fourth quarter of this year.
Rolls-Royce already confirmed plenty of information in a teaser it released last week, but the latest image shows us a clear shot of what the car's midsection will look like. Comparing this image and the spy shots, we can see that the Wraith will have a pretty sleek - (almost Bentley Continental GT-like) roofline, and, like the Phantom Coupe, it will have rear-hinged doors. We can also tell from the spy shots that it seems to be keeping the same face as the Ghost and taillights, too.
Be sure to check out the latest spy photos for the Wraith as well as a brief press release from Rolls-Royce by scrolling below.