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Mazda2 sedan images released ahead of Thailand reveal

Mazda will let customers put some junk in the trunk of its Mazda2 with the introduction of a new four-door model at the upcoming Thailand International Motor Expo on November 28. While the show is still days away from beginning, the Japanese automaker is already spilling some of the details about the sedan variant of its fetching subcompact. The four-door and traditional hatchback versions of the Mazda2 will both hit Thailand in early 2015. The two of them are essentially identical other than the added trunk and adjusted rear styling for the sedan. It basically makes the model look like a shrunken down version of the Mazda3 sedan, which isn't a bad thing at all. The company has big expectations for the little car because they're already Mazda's bestselling passenger models in Thailand. Both models will be sold with the SkyActiv-D 1.5 diesel in Thailand, which gives them lower taxes under the government's low-emission, compact car incentive plan. According to a previous rumor, a gasoline-fueled mill could join the lineup eventually, too. There's also gossip that the Mazda2 sedan could eventually be sold in Australia and Europe, but US sales are still a mystery. When asked about the four-door here, Mazda spokesperson Eric Booth told Autoblog, "We'll have more to say on Mazda2 at a later date. Right now, our focus is on the launches of the all-new CX-3 and MX-5 as well as the refreshed CX-5 and Mazda6." The company is showing all of those models at this week's Los Angeles Auto Show. Mazda to Debut the All-new Mazda2 Sedan at Thailand International Motor Expo - Goes on sale in Thailand alongside the hatchback model early 2015 - HIROSHIMA, Japan-Mazda Motor Corporation will debut the sedan model of the all-new Mazda2 (known as Mazda Demio in Japan) at the Thailand International Motor Expo 2014*1 on November 28, 2014. The all-new Mazda2 compact sedan features handsome proportions and bold styling, a high-quality, sporty interior and a combination of excellent driving performance and outstanding environmental and safety performance. The all-new Mazda2 hatchback will also be exhibited at the expo; the first time the model has been displayed to the public in Thailand. Both the sedan and the hatchback feature the SKYACTIV-D 1.5, Mazda's newly-developed small-displacement clean diesel engine. The all-new Mazda2 goes on sale in Thailand in early 2015.

Mazda revamping dealers with 'Retail Evolution'

Mazda introduced its Retail Revolution dealership design language 12 years ago, which focused on open-plan spaces, multimedia areas, and allowing customers to interact with the brand before needing to interact with a salesperson. Two years ago the carmaker started work on the next step in its dealership design, and the new language, called Retail Evolution, was unveiled at Mazda of Everett in Seattle, Washington. Aiming to make the Mazda brand feel more premium and increase dealer profits, it goes even further on the open-plan to create "a new level of business transparency." It's all done with a lot of black, white, raw wood, metal finishes, and a lot of glass. Mazda Lounges will offer free wi-fi, and digital displays will replace static photographs. So as not to hurt showrooms still recouping their investment in Retail Revolution, Mazda will work with dealers to figure out how best to update facilities, and the Retail Evolution has three tiers that can be adapted to particular locations. The press release is below, a couple of renderings are above. MAZDA ANNOUNCES ALL-NEW RETAIL EVOLUTION DEALERSHIP DESIGN Mazda of Everett Showcases First Ground-Up Retail Evolution Design IRVINE, Calif. (August 27, 2015) – Mazda North American Operations (MNAO) today announced its all-new dealership design, dubbed "Retail Evolution", featuring an open concept floorplan that offers a new level of business transparency, and a look and feel enhanced through the use of natural materials that results in an even more upscale decor than the company's current popular Retail Revolution design. The first Retail Evolution dealership built from the ground up to this exacting standard will be Mazda of Everett in Seattle, Wash., opening today. "Thanks to our KODO design philosophy and suite of SKYACTIV technologies, our vehicle lineup has never been stronger. We are now able to take that groundbreaking design language and translate it into our dealership experience," said Jim O'Sullivan, president & CEO, MNAO. "Retail Evolution embodies the spirit and direction of the Mazda brand, while offering an upscale experience our customers expect and deserve." Clad in premium black, clean white, and featuring new chrome Mazda signage, the new Retail Evolution Mazda dealerships will provide dealers with strong curb appeal. New materials throughout the building give dealers an upscale look and feel with warm raw-material tones of wood and metal in the showroom.

Mazda hard at work on Skyactiv 2 engine technology

As Mazda continues the current rollout of its still-new Skyactiv technology, the automaker is already looking at improving its family of engines for even better fuel economy and emissions reductions. Automotive News reports that with stricter fuel economy and emissions regulations planned for 2020 and 2025 in Europe, Mazda will likely release engines with next-generation Skyactiv 2 technology by the end of this decade, and Skyactiv 3 units just five years later.
The latter is expected to focus on improved engine cooling and lessening energy losses, but the big news in AN's report is that the next-gen Skyactiv 2 engines will use Homogeneous Charge Compression Ignition, or HCCI. This type of ignition is very similar to how a diesel engine operates (with high compression and using the compression stroke for fuel combustion rather than spark plugs), a method said to provide a cleaner and more efficient fuel burn - to the tune of a 30-percent improvement in fuel economy compared to current Skyactiv engines. Other automakers, including Hyundai, have already announced they are developing HCCI powerplants with similar technology and characteristics, so Mazda likely won't be a lone wolf here.
Equipped with HCCI technology, Mazda figures to be able to compete with larger automakers in terms of fuel economy and emissions without resorting to hybrid powertrains, continuously variable transmissions or automatics relying on more forward gears (eight or more) for optimal efficiency. Some of the challenges of HCCI, according to AN, include the need for better engine cooling, risk of misfire at high and low rpm and uneven engine performance based on fuel properties.